Select Committee on Scottish Affairs First Report


INWARD/OUTWARD INVESTMENT IN SCOTLAND

THE PLAYERS

32. We now come to consider how inward investment is to be attracted to Scotland. It should not be forgotten that not all foreign direct investment results from the efforts of public agencies; some just follows market conditions—oil companies, for instance, came to Aberdeen because of the discovery of oil and much investment in South-East England has come about without government-level intervention. A good deal of inward (and outward) investment is the result of acquisitions and alliances, whereas the official agencies target only footloose projects. The players therefore include, for instance, the private sector; in some parts of the world, we understand that there is more private sector involvement and 3i plc told us, for instance, of 'the German model for biotech' where 'the bio-regions have been targeted for significant grants to establish these companies after which the private sector takes an involvement'. They added that 'this is an alternative model of the public and private sectors working together, but in a highly-focused manner to create "centres of excellence" and potentially world leading companies'[56] and some witnesses, including PricewaterhouseCoopers felt that this model would become increasingly common in Scotland in the future.[57]

UK agencies

33. At UK level, the responsibility for promoting both inward investment and trade lies with the Foreign and Commonwealth Office and the Department of Trade and Industry. The inward investment functions lie with a joint body, the Invest in Britain Bureau (IBB). The trade functions are expected to be merged shortly into another joint body. These UK bodies exist to serve the UK as a whole; we were told that (although in the special circumstances of Northern Ireland a particular effort was currently being made to attract investment into the province) in general as long as investment went somewhere in the UK the IBB had done its job. Despite the existence of the IBB there are other agencies in the UK which already produce, and will increasingly produce competition for Locate in Scotland. Not only is there a Welsh Development Agency and a Northern Ireland Development Board but the English patchwork of Training and Enterprise Councils, Urban Development Councils and Regional Development Organisations is being rationalised into 10 Regional Development Agencies.[58]

34. It was explained to us in New York that when the IBB learned (through a variety of channels) of a possible mobile investment it would, together with the company, seek to identify what the main desires of the latter were; the company would then be 'guided' towards the areas which might suit it—if for instance financial assistance was important these would be areas where Regional Selective Assistance (RSA) was available. IBB thought that in general companies preferred to be given two or three options rather than 13. When options have been identified, London-based IBB staff visit the locations and provide further information to the company, and so the negotiations continue. The regional agencies operate in a similar way.

Scottish agencies

35. At the Scottish level, the leading agencies charged with promoting economic development are Scottish Enterprise and Highlands and Islands Enterprise (HIE). Both came into existence under the Enterprise and New Towns (Scotland) Act 1990, replacing respectively the Scottish Development Agency and the Highlands and Islands Development Board. Scottish Enterprise's budget for the year 1999/2000 was £427 million at 1998 prices; for Highlands and Islands Enterprise the figure was £77 million.[59] Scottish Enterprise tends to have a higher profile, particularly abroad, mainly because it is larger; nonetheless HIE has a good record, particularly in terms of attracting call-centres. Two joint agencies (joint that is between Scottish Enterprise and The Scottish Office) are responsible for attracting investment into Scotland and promoting trade; they are respectively Locate in Scotland and Scottish Trade International (STI). Scottish Trade International has also sponsored the marketing campaign 'Scotland the Brand'. At an area level in Scotland there are the local Enterprise Companies (LECs), whose boards include local business people but which are funded and staffed by Scottish Enterprise. Their most significant role in inward investment is in preparing sites and training staff.[60] Local authorities and Chambers of Commerce also have a role. The quality of the relationships between these various bodies is not consistent across Scotland.[61] It is important that full co-operation applies and we welcome the emphasis on 'partnership' that we encountered on our visits and in our evidence.

36. The Scottish bodies are long-established and well thought of. Locate in Scotland was established in 1981 with staff seconded from The Scottish Office and the then Scottish Development Agency as 'the first one-door inward investment agency in the UK'.[62] As well as being early into the field, we were told by staff from the commercial section of the New York Consulate, it is highly professional. This positive view of Locate in Scotland is held by officials and clients alike. The British Ambassador in Washington told us, as an example of how good Locate in Scotland was that the Embassy did less work for Locate in Scotland than for any other UK agency; this was not for lack of willingness but of need. Nonetheless Locate in Scotland's advantage is being eroded by other agencies worldwide.

37. Locate in Scotland is headquartered in Glasgow and has offices in North America, Asia and Europe, reflecting the relative importance of particular countries as sources of foreign direct investment.[63] The US offices are in Stamford (Connecticut), which we visited, Houston (Texas), Chicago (Illinois) and Redwood Shores (California). Its US based staff number about 20;[64] IBB's total overseas staff is 60.[65] It works on the basis of 'home' and 'away' teams for each geographic sector and there is constant communication between them. To illustrate the complexity of their work, the Connecticut team told us that there were about 10 million companies in corporate America and that, in a good year, Locate in Scotland might attract 30 projects. A lot of the work consists of painstakingly creating and maintaining databases and regularly contacting and visiting prospects; it can take years of work for a successful outcome. Even so, luck may play a role, as we learned from IBM who told us that Locate in Scotland staff

'surfing the net' had uncovered a possibility that brought 500 jobs to Scotland.

38. The Scottish trade promotion agency is Scottish Trade International set up in 1991, which also works both in Scotland and abroad. It is a later initiative than Locate in Scotland, with more modest resources. Of its 60 staff 10 are based abroad. Its budget is £13.8 million which funds the agency itself and the local export partnerships (which have recently been set up to try to simplify getting access to help for would-be exporters but which, in view of one witness, may merely have added another level to the bureaucratic system).[66] Historically there has been no central co-ordination of outward investment, but in the context of encouraging Scottish companies to internationalise, STI is moving in that direction.[67]

39. The register of STI's activities is certainly impressive: in 1997-98 they estimate £130 million additional company sales/forecast sales, 230 companies introduced to new markets, 411 chargeable overseas trade services commissioned, 31 offers of financial support made to companies to assist market entry, 13 export partnerships throughout Scotland, 10 export partnership counsellors in place and 33 exhibitions organised with 270 companies represented.

40. While in the USA we visited the STAR centre, a very new facility designed to provide a temporary home and facilities (on a rental basis) for Scottish companies wishing to expand into the US market. It was too early to say how effective this will be but it was being greeted with enthusiasm by its first tenants. We also visited the Virginia-Scotland Partnership, run from the Scottish end by STI. Formed in 1996 as a co-operation between STI and the Virginia Economic Development Department it exists to 'stimulate international trade in the key sectors of software, information technology and telecommunications'.[68] Virginia is one of the world's most vibrant high technology economies and one of the most prosperous areas of the world; it is now beginning to experience skills shortages and the partnership offers excellent opportunities for Scottish firms to benefit. It impressed us as an example of a genuine two-way street on investment and trade, and a further indication of how the distinctions between inward and outward investment are becoming blurred.

41. Locate in Scotland's methods have certainly served Scotland well in the past, but several witnesses felt that changing business practices and the increasing importance of re-investment made a change of approach necessary. Professors Young and Hood referred to the need for Locate in Scotland to move more towards understanding the internal dynamics of modern corporations.[69] Robert Crawford of Ernst and Young referred to the need to 'go into the bowels of a company to find out the opportunities that exist to supply a whole raft of products'.[70] He pointed out that in many cases, inward investors made their procurement decisions at headquarters; he commented 'for a local company ... to get access to those individuals, to understand what the spend is going to be over the next five or six years is very difficult... The more industries move towards global sourcing ... the more that will become the big issue... I would like to see more Internet-based relationships... I would like to see more benchmarking against the better procurement programmes that are running internationally ... the reason [such activity] is important is that it transfers technology, that is what is called indirect exporting which frequently can lead to direct exporting and to globalisation; local companies become much more adept at understanding market changes ... we could go to the best Scottish companies and take examples from them and try to make that information available to other suppliers as to how they can copy them'.[71] We agree with his point of view and therefore agree with those who argue that in future it will be necessary for Locate in Scotland, while retaining a small, highly-focused core team to develop long-term relationships with potential inward investors and to compete successfully for new greenfield projects, to acquire greater business knowledge and acumen to understand multinational networks and build projects and alliances and that it will need to work more closely with private sector teams and consultancies. We recommend that Locate in Scotland concentrate on these aspects of its approach.

42. Sir Ian Wood said, 'the two still have quite separate functions, but actually, and this is looking ahead a little bit, if you consider the implications of globalisation, it is possible in two or three years time that the kind of activities carried out by STI on the export side and Locate in Scotland will actually come together, and therefore, there might actually be a case to integrate them together. I said that over a year ago and got a lot of raised eyebrows. I actually think it is more likely now than it was over a year ago that the two apparently different functions actually will come together because ... they are very closely related. But we are getting not economies of scale, that was not the prime driving factor at all, but we are now getting the communication and hopefully the complete co-operation and collaboration between these two'.[72]

43. Locate in Scotland and STI have over the last couple of years started to work closely together where it is appropriate to do so and some witnesses, notably Sir Ian Wood, felt they should merge. We asked Scottish Enterprise, on the second occasion on which we heard evidence from them, whether there was any reason why the organisations should not merge; in the Republic of Ireland one organisation now handles both functions. Mrs Macfarlane reminded us that while in certain locations there was both inward investment and trade work to be done, in other countries where trade promotion was appropriate there was little likelihood of winning inward investment. We are not convinced by this argument, especially since Scottish Enterprise had earlier told us that 'as a pilot exercise in the United States, Scottish Trade International and other parts of Scottish Enterprise will be more closely integrated and will work together where appropriate to provide the full range of relevant economic development opportunity available in that market. This will allow the further development of services and support to assist Scottish businesses who are considering establishing an international presence of whatever sort [our italics] by investment in the USA'.[73] We feel, quite apart from the arguments cited by Sir Ian, a merged organisation would help to present a unified image of Scotland abroad. We recommend that the Scottish Parliament give serious consideration to merging Locate in Scotland and STI.

44. We received the strong impression from talking to Locate in Scotland and STI staff in post in the USA that additional resources would pay dividends in terms of additional investment into Scotland and more trading opportunities for Scottish firms and we therefore recommend that more funds should be made available to support these bodies, whether or not they are merged.

Managing conflict

45. A certain amount of overlap between all-UK and regional agencies, and overlap and competition between the agency which covers the whole of the UK and those which cover only parts thereof (and indeed among the latter) is inevitable, particularly in the field of inward investment, which is more of a zero-sum game; staff try to manage it as best they can. Locate in Scotland told us that they tell the IBB about the visits they plan but are only rarely asked not to make them. Nonetheless, competition is bound to increase after devolution as the other UK regional agencies get into gear and become more professional. It is clearly not to the benefit of UK plc that US companies are besieged by agencies all pressing the claims of their own areas, but equally there may, ultimately, be little to be done about it. There is a reasonable expectation by the UK government that public money should not be spent needlessly; all the same, there is an inherent dynamic pushing expenditure up.

46. Since, as The Scottish Office reminded us, 'the attraction of inward investment is an area of considerable potential difficulty...[where] in practice there is little difficulty but there is a lot of potential for aggro ... we need to have proper co-operation arrangements and the requirement obviously is that these are not stifling and they do not create practical difficulties that put us at a disadvantage by comparison with our competitors abroad, but equally it is important that we avoid bidding up and competing in a financial sense against each other among the regions of the UK'.[74] A level playing field is thought desirable and devolution throughout the UK implies that more formal methods may be needed to enforce it. Measures currently used to mitigate the possible conflict include the Committee on Overseas Promotion (whose guidelines are currently being revised) and the handling of negotiations on RSA (normally handled for Scotland by the Industry Department of the Scottish Office) by the Industrial Development Unit of the DTI on those occasions when a prospective inward investor is interested in more than one part of the UK.

47. Existing arrangements within the United Kingdom have not been without difficulties. The example of Viasystems, which acquired Exacta Circuits in the Scottish Borders and ISL in north Tyneside, highlights severe problems with competition between regions and countries of the United Kingdom. Substantial sums of public money were made available to ISL to create a state-of-the-art printed circuit board facility, justified because the investment might otherwise have gone to the Iberian peninsula. No equivalent funds were available in the south of Scotland. The effects of availability of public assistance for the ISL factory and common ownership by Viasystems have had very serious consequences for the Borders. In the past year the facilities have been run down with the loss of 1,000 jobs and the work transferred to north Tyneside. The Corporation has actively sought to attract Borders employees to north Tyneside to fill skills gaps, reinforcing the assessment that jobs in one part of the United Kingdom have been displaced to somewhere else. Concerns at the time about the use of public money have been sharpened by the refusal of ministers to revise the funding given to ISL or to publish the results of internal investigations into the affair by The Scottish Office and the Department of Trade and Industry.

48. Although the provision of financial assistance to industry is devolved it is to be 'subject to common UK guidelines and consultation arrangements to be set out in a published concordat'.[75] Although these concordats, as a witness said, will 'not replace nothing'[76] a certain amount of anxiety was expressed to us about their effects; there was an element of fear that Scotland's freedom of action might be inhibited or that an extra layer of bureaucracy might delay decision-making to the advantage of, probably, the Republic of Ireland.[77] When we took evidence from Mr Henry McLeish on 1 July 1998 in the course of our inquiry into the operation of multi-layer democracy we were told that 'the Secretary of State, I think, will want to publish that as a draft but ... any of these concordats ... will not come into effect until they are signed by both the new Executive of the Scottish Parliament and the Westminster Government after 6 May [1999]'.[78] When we took evidence from the Scottish Office on 6 May 1998 we were told that 'we have been in discussion departmentally since last autumn ... and when agreement is reached it will be enshrined in a concordat which will in due course be published and which will become a legacy to the new Scottish administration... We do hope that we will have an agreement on this in a fairly short time.'[79] We understood from these two exchanges that the concordat was expected to be available, at least in draft, before the Scottish elections, but in the event this did not happen and we have not therefore been able to comment on it as we would have wished. We find this regrettable. We believe there is a case for the concordat to be considered by both Parliaments and intend to take evidence on it once it has been published.


56  Evidence, p 328. Back

57  Evidence, p 305. Back

58  See First Report of Trade & Industry Committee, HC (1997-98) 355. Back

59  Q 294. Back

60  eg Q 421. Back

61  See HC (1998-99) 84 iii and vi. Back

62  Evidence, p 1. Back

63  ibidBack

64  Evidence, p 41. Back

65  Q 1227. Back

66  Q 752. Back

67  Evidence, p 11. Back

68  Evidence, p 11. Back

69  HC (1998-99) 84-II, p 16. Back

70  Q 1027. Back

71  Q 1027. Back

72  Q 808. Back

73  Evidence, p 11. Back

74  Q 32. Back

75  Scotland's Parliament, Cm 3658, p 4. Back

76  Q 118. Back

77  Q 455. Back

78  HC (1997-98) 460, Q 299. Back

79  Q 117. Back


 
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