Select Committee on Culture, Media and Sport Minutes of Evidence


Examination of Witnesses (Questions 80 - 99)

THURSDAY 15 JUNE 2000

MR DAVID CLAYTON-SMITH, MR KEITH FAULKNER AND MR ADRIAN HOSFORD

Mr Faber

  80. The weekend Jennie Page left her job an unnamed senior executive of one of the sponsors was quoted in the Sunday Telegraph as saying "We got what we wanted". Would any of the three of you like to own up to having made that remark?
  (Mr Faulkner) No. Not own up to it but indicate very clearly we expressed our support at that stage.

  81. For Jennie Page?
  (Mr Faulkner) Yes.

  82. The stories that dominated the press that she had to be removed at the instigation of the sponsors as far as you were concerned were totally untrue?
  (Mr Hosford) Totally untrue.
  (Mr Faulkner) And we took action to establish that no-one within our organisation had made such a comment.

  83. Mr Clayton-Smith, I would like to take you back to Mr Maxton asking you about the payment of sponsorship money because I could not help noticing that when he asked you the second time whether the money had been paid you lowered your voice and you said "will be paid". So it has not been paid yet?
  (Mr Clayton-Smith) The last instalment of our payment schedule will be paid because we have now got completion of the outstanding issues.

  84. When was that payment schedule due to be paid, the last instalment?
  (Mr Clayton-Smith) It is conditional on the completion of the outstanding issues. Those outstanding issues were resolved this week.

  85. This week, how convenient. Is it not the case that on 22 May when NMEC had to go to the Commission to ask for extra money it was your sponsorship money that they were holding out for until the very last moment in the hope they would not have to ask for more?
  (Mr Clayton-Smith) I am not aware of that specifically, no.

  86. Can you tell me how much is still outstanding?
  (Mr Clayton-Smith) The final payment is £2 million.

  87. There is still £2 million outstanding out of a total of?
  (Mr Clayton-Smith) £12 million.

  88. £12 million, so you have paid ten and there is still £2 million outstanding and we are nearly half way through the year?
  (Mr Clayton-Smith) The sponsorship is a £12 million sponsorship, the detail of it I have to say is part of a confidential deal that we have with NMEC.

  89. That is fine. What have been the outstanding issues in the last few weeks that have meant that you have not paid the final £2 million?
  (Mr Clayton-Smith) I do not have absolute detail on every single one of them but they range from issues we had initially over the queuing management for the Body Zone or the Body in particular which were particularly acute, we had issues over the operation of some of the electronic equipment in the Explore Zone. We have had some issues over the sponsor recognition boards which have been resolved. They are largely operational issues about the smooth running of the Dome.

  90. Mr Faulkner, your Zone has been changed substantially since the opening of the exhibition.
  (Mr Faulkner) Yes.

  91. That was largely because of concerns you had expressed?
  (Mr Faulkner) It had not proved possible under the conditions that I think Jennie described very well earlier to complete all aspects of the Work Zone design. It was opened in January, unlike many other exhibits it had to remain open while those adjustments were made. They were made rapidly and, yes, to our satisfaction.

  92. How would the three of you react to the argument that has been put I think by one or two members of the Committee, and certainly by others, that the sponsors have exerted undue influence for the amount of money that they have put into the Dome as compared with really the influence that the Millennium Commission should have had and others given the vast amount of Lottery money?
  (Mr Clayton-Smith) Certainly I can only speak for Boots as a sponsor there. I think it would be fair to say that from the very start it was made clear to us that we were sponsoring an existing Zone rather than creating a Boots Zone. Therefore, the amount of influence we had on the development of it was fairly constrained.
  (Mr Hosford) We very much see it as a constructive partnership.

  93. You did construct your own Zone?
  (Mr Hosford) Yes, we did, in partnership with the NMEC. We are in a position, a happy coincidence, between the fact that the agenda of the whole Millennium Experience, which is roughly about equipping people for the new century, coincided very well with our agenda which is promoting the advantages of better communication in the new century. We had a lot of skill that we wanted to bring to that partnership and it worked very well. I do not think we had any undue influence. We worked constructively around the Talk Zone in specific areas to get a good result for visitors and I think the results speak for themselves.
  (Mr Faulkner) I have been personally associated with the commercial negotiations since the autumn of 1997 when we first committed. There is nothing that I can recognise that I would describe as undue pressure on the NMEC.

  94. You heard my questions earlier to Ms Page following on from the Auditor-General's letter to the Chairman of the Public Accounts Committee in which he identifies how close the Dome came to being insolvent on 22 May. He quotes also a figure which the NMEC have given me of £200 million had it had to close at that time. Presumably a great deal of that £200 million is a contingency for repaying all of you. How would you feel about that? Let me put it another way, were the Dome to close suddenly would you be suing NMEC? Would you be seeking the return of your money? Would you be seeking damages for brand damage?
  (Mr Faulkner) At this stage, as a Board, we have never discussed that option and, therefore, we have no position on that. As part of our commercial negotiation, as in any sensible commercial negotiation, there are facilities in there to protect us if the Dome does not complete the year as it is expected. We would much prefer to regard that as hypothetical and if it occurred we would then determine what our position would be.
  (Mr Hosford) We have no contingency for that at all.

  95. You must have thought about it? It must have occurred to you?
  (Mr Hosford) As far as we are concerned the success of it speaks for itself. It is obviously in our interest that that continues for the year as we agreed. We have not looked at the option of closing it whatsoever. I think it would be a very silly option to look at. It does not make sense for visitors, it does not make sense for the company, it is really in nobody's interest.

  96. You just said a few moments ago that you would not put your hand in your pocket for any more money but the taxpayer, or the Millennium Commission or the Lottery player, may have to?
  (Mr Hosford) If the £200 million figure you quoted is true, and I have no knowledge of that whatsoever, it would cost the Lottery player even more if you closed it.

  97. That is a matter of some dispute. The same letter from the Auditor-General suggests that it might fall on the Treasury rather than on the Millennium Commission so then it really would be the taxpayer. How do you feel about that?
  (Mr Hosford) I feel that it makes no sense to close the Dome whatsoever and I do not think it is a possibility.

  98. Mr Clayton-Smith, have you discussed that?
  (Mr Clayton-Smith) No, I am afraid that my reply is rather repetitive on that. We have protection in our contract about the reputation of our brand but as far as the option of the attraction closing early, we have not been through that position. We have assumed that it would remain open.

  Derek Wyatt: None of us could have anticipated the queuing fiasco on the night which, sadly, since that was what most editors reported in most newspapers in most media players in London, caused somewhat overbearing anti stories appearing for weeks and weeks. But if you look at the media strategy of the Millennium and NMEC, we have nowhere to go actually to get good news because the BBC is not an integral partner as a public service broadcaster in the Dome. There are not good news stories everyday anywhere on any television or radio.

  Mr Faber: Sky.

  Derek Wyatt: Sky has access but I am saying if the BBC was the player.

  Chairman: I would just intervene and say that even if the BBC was a partner it would be utterly deplorable if the BBC was to want to be critical. Certainly, talking about the BBC news coverage and language, for the BBC to angle stories in favour of the Dome just because it was a hypothetical partner would be an abrogation of whatever journalistic sense it has.

  Derek Wyatt: Of course I support that, Chairman, but what I am saying is if the BBC had won that contract then Blue Peter might be there every week for the year or they would have looked at Top of the Pops and said "Wait a moment, we have an agreement to do this, there is a way in which we can also enable". I am just asking you is that a weakness, do you think, in the strategy on the media side? Did it occur to you at all in your thinking before this dreadful night on 31 December?

  Chairman: Only partly dreadful.

  Derek Wyatt: We liked it but we got our tickets early.

Chairman

  99. After some effort.
  (Mr Hosford) I think it is wrong to blame the media. The media have a different agenda it seems to me. What we are saying is that the visitors really do have a terrific day out, they love it. There is a big opportunity there. That story is not getting across despite the NMEC's best efforts and I believe the sponsors' best efforts. The media are on a different agenda and they are independent, and so they should be. We would love it if all of the media just commented about the visitor experience separate from any other issues and made something of that. Good news stories do not go down particularly well in this country, unfortunately.


 
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