Select Committee on Culture, Media and Sport Appendices to the Minutes of Evidence


APPENDIX 26

  

Memorandum submitted by Dr Peter Brierley

I write in response to the Press Notice indicating that there is a Committee meeting to conduct an inquiry on Marking the Millennium in the United Kingdom which was sent to my office on 18 April 2000 (Christian Research, 4 Footscray Road, Eltham, London SE9 2TZ).

  Since the majority of this particular Committee's work is focussing on the Dome I am replying in a private capacity.

  I had the pleasure of visiting the Dome from my home in last January, and whilst I found it an enjoyable day, and reasonable value for money, I have two outstanding impressions which I wish to pass on to the Committee for their consideration.

  Firstly, I happen to live within the immediate vicinity of the Dome's sphere of influence. Because it is not possible to get to the Dome by normal private transport I naturally had to use public transport, which I did. I have no complaints about the efficiency of the working of that transport, and it got me to the Dome within about an hour of leaving home and the return journey took a similar time. However, I am used to using a car and would have got to the Dome using a car within 20 minutes, so in effect I had to waste 1 hour 20 minutes in travel which to my way of thinking was an unnecessary extension of a long day. It is in fact very difficult for people living in South London to get to the Dome easily by public transport—I had to catch a bus to Lewisham, then the Docklands Light Railway to Canary Wharf and then change onto the tube. The cost of that travel was much greater than if I had gone by private transport. Whilst I understand the need to try to ensure that public transport is used more and private transport used less, to rigorously enforce that with such an opportunity as the Dome to my way of thinking is a major mistake and can only inhibit attendance from the very people who live in the neighbourhood of the Dome. Those coming a distance and ending up in central London can readily get to the Dome by connecting to the appropriate tube. It happens to be much more difficult for those who live locally! Yet there are two million of us sitting on its doorstep.

  My second comment relates to the content of the exhibits. These were in my opinion reasonably of high value, certainly well laid out in most cases, and like everybody else I enjoyed certain items more than others. But except for the McDonalds exhibit, which I understand varies each day, everything else was simply a one-off event. I have a daughter and grand-daughter and would be more than happy for them to go to the Dome but I would pay for them to go rather than take them myself. I have done it all once and there is nothing more for me to go and see, and simply to see the same thing a second time would be boring. The only exhibit which built in a "come back factor" was actually McDonalds. I am not a particular fan of McDonalds but the very fact that it is American and they think in marketing terms perhaps more strongly than we do, is maybe reflected in the nature of their exhibit. I would gladly go back to see the latest McDonalds exhibit again, but not the rest thank you very much. This lack of "repeatability" is I feel a major disadvantage of the current contents.

May 2000


 
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