APPENDIX 33
Memorandum submitted by Camelot Group
plc
Camelot Group plc are the operators of the National
Lottery with 36,000 Lottery outlets across the UK. We have no
influence over decisions regarding the allocation of National
Lottery funding.
The areas with which Camelot have engaged in
a business relationship with NMEC are:
— Sponsorship of the "Shared Ground"
zone;
— Sponsorship with Common Purpose to
create "Citizens Connection" through the Millennium
Experience National Programme; and
— Selling of tickets to the Dome through
the National Lottery retail network of over 25,000 online terminals.
The Dome in 2000
We have been generally happy with the content
and operation of the "Shared Ground" zone. Visitors
are utilising the world's largest time capsule within the zone.
We believe visitors are challenging what their involvement is
in society and the impact of the environment around them as a
consequence of the stimulus in the zone.
However, it has been necessary to make enhancements
to the zone since the Dome opened—95 per cent of such enhancements
have been completed by NMEC to date.
Visitor figures to the individual zone appear
to be somewhat disappointing when compared to other zones, and
efforts have been made to increase these percentage visitor figures.
In the main, Camelot has found dealings with
NMEC to be satisfactory. There has been greater communication
between sponsors and senior management figures in recent months.
However, it may be worth noting that some changes
in operational strategy such as extended opening times have been
difficult to communicate with the National Lottery retailers due
to the inappropriate lead time initiated by NMEC for effective
implementation.
Ticket Sales
National Lottery retail outlets have proved
to be a successful mechanism for the sale of tickets. To date
National Lottery retailers have sold approximately 54 per cent
of all advance tickets sold to individuals and families. The sales
have been throughout the UK.
Sponsorship of the Millennium Experience
Through sponsorship and active participation
of Camelot Group plc with the Common Purpose Citizens Connection
programme, part of the National Programme, we believe that a legacy
has been created which will act to encourage active citizenship
beyond the year 2000. The initiative launches in September 2000
and has already gained significant support. It seeks to influence
a wide reach of individuals, otherwise not already involved in
active citizenship.
May 2000
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