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Mr. Cousins: To ask the Secretary of State for Education and Employment if he will estimate what proportion of students in each Government office region paid (a) full and (b) partial tuition fees and the proportion of those who were exempt in the 2000-01 academic year; and if he will estimate what percentage in each category there will be in each region in 2001-02. [145255]
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Mr. Wicks [holding answer 15 January 2001]: Estimates of the proportion of students paying a full, partial and nil contribution towards tuition fees under the new student finance arrangements are available only at a
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national level. For students normally resident in England and Wales, the figures for 1998-99 (the most recent year for which actual data are available) to 2001-02 are given in the table.
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1998-1999(4) | 1999-2000(5) | 2000-01(5) | 2001-02(5) | |
---|---|---|---|---|
Nil student/parent/spouse contribution | 45 | 45 | 45 | 50 |
Partial student/parent/spouse contribution | 20 | 20 | 20 | 15 |
Full student/parent/spouse contribution | 35 | 35 | 35 | 35 |
(4) Actual
(5) Forecast
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The proportion of students who are exempt from making any contributions is expected to increase in 2001-02 to around 50 per cent. as a result of changes to the contribution threshold.
Ms Roseanna Cunningham: To ask the Secretary of State for Education and Employment (1) what estimate he has made of the cost of reimbursing the travel costs of those people in rural areas who have had to travel to jobcentres to sign on and claim benefits in the last three years; [145135]
Ms Jowell [holding answer 15 January 2001]: Responsibility for the subject of the questions has been delegated to the Employment Service agency under its Chief Executive. I have asked him to arrange for a reply to be given.
Letter from Leigh Lewis to Ms Roseanna Cunningham, dated January 2001:
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Mr. Swayne: To ask the Secretary of State for Education and Employment what additional resources he will provide to the Employment Service in Lymington and the New Forest to assist with redundancies consequent upon the reorganisation of the FACCENTA Group. [145015]
Ms Jowell [holding answer 15 January 2001]: Responsibility for the subject of the question has been delegated to the Employment Service agency under its Chief Executive. I have asked him to arrange for a reply to be given.
Letter from Leigh Lewis to Mr. Desmond Swayne, dated January 2001:
Mr. Clappison: To ask the Secretary of State for Education and Employment if he will list for (a) 1996-97, (b) 1997-98, (c) 1998-99, (d) 1999-2000 and (e) 2000-01, (i) his Department's total spending on advertising campaigns, (ii) the cost of each individual advertising
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campaign and (iii) the criteria that were established to gauge the effectiveness of each campaign; and what assessment he has made of the effectiveness of each campaign based on these criteria. [142713]
Mr. Wills: The Department's total spend on advertising was:
£ | |
---|---|
1996-97 | 7,537,917 |
1997-98 | 9,992,350 |
1998-99 | 15,673,258 |
1999-2000 | 11,900,968 |
2000-01(6) | 15,166,537 |
(6) To end of December 2000
£ | |
---|---|
Modern Apprenticeships | |
To encourage young people and employers to sign up to Modern Apprenticeships | 2,611,339 |
Nursery Vouchers | |
To ensure that eligible parents and providers understood how they were affected by the new arrangements introduced under the Nursery Voucher Scheme | 1,074,646 |
Disability Discrimination | |
To inform employers about the provisions of the Disability Discrimination Act 1995 | 664,889 |
£ | |
---|---|
New Deal | |
To raise awareness of New Deal and to inform the public, employers and potential clients | 6,409,339 |
National Traineeships | |
To encourage employers to offer National Traineeships to young people | 800,000 |
Modern Apprenticeships | |
To raise awareness of Modern Apprenticeships among young people and employers | 912,321 |
Disability Discrimination | |
Consultation to review the lowering of the threshold exempting small employers from the DDA's employment provisions, from 20 to 15 employees | 520,995 |
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£ | |
---|---|
Disability Discrimination | |
To challenge the general public to change their attitude to disability and to inform employers about the Disability Discrimination Act | 2,643,160 |
Maths Year 2000 | |
To encourage parents to help with their children's maths (linked to Maths Year 2000) | 2,322,336 |
Age Diversity | |
To address age discrimination in recruitment and employment practice | 1,127,946 |
National Traineeships | |
To encourage young people to take up National Traineeships | 1,077,300 |
One | |
To promote the launch of the One scheme in 12 pilot areas | 872,807 |
Childcare Link | |
To promote a helpline telling parents what childcare options are available in their area | 809,592 |
Time Off for Study | |
To inform employers of their legal responsibilities under the Right to Time Off for Study Act | 702,001 |
(7) To end of December 2000
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Detailed evaluation criteria are not held centrally and could be collated only at disproportionate cost. However, every campaign is measured vigorously against specific communication objectives using pre- and post-campaign research, conducted by independent research companies, to record shifts in awareness, attitudes, knowledge or behaviour among the target audience(s).
The Department employs tracking research to monitor these shifts over time and typically conducts telephone surveys of respondents to advertising campaigns to monitor satisfaction with the services offered and actions taken as a result of the campaign. It routinely tests the likely effectiveness of different creative approaches on the target audience(s) through market research, as part of the development of advertising campaigns. Lessons learned from previous campaigns are used to inform future ones.
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