Select Committee on Culture, Media and Sport Appendices to the Minutes of Evidence


Annex 4

REGENERATION AND ECONOMIC IMPACT OF THE OLYMPIC GAMES

A summary of the economic and regeneration effects of the Olympic Games is listed below. There are limited independent assessments on the economic effects of the Games and many of the figures quoted below are either from government sources or from consultants hired by governments to review the Games.

MUNICH 1972

Costs

Publicly funded.

Regeneration

The Olympic Park with all the sports facilities, the Olympic Village and the media centre was built on a desolate 3km tract of land four kilometres from the city centre. Munich previously had no large sports arenas. The buildings were surrounded by extensive parklands and a man made lake. The Park is used extensively by the local community and has regenerated what used to be the neglected part of the City.

The funding was also used for major developments in roads and the building of a brand new subway system.

The Olympic Village was converted into private housing and other parts were handed over to the University whose campus is now on the site further regenerating this desolate brownfield site.

Munich is one of the few Olympic sites that has made further constructive use of its facilities. Since 1972 over 7500 cultural and commercial events have taken place in this area. These include world championships, European championships, German championships and a variety of cultural events attracting over 130 million visitors.

Economic Impact

There has been a significant economic impact after the Games. Munich is one of the most affluent cities in Germany with a significant tourist industry. The Games accelerated the rebuilding process in West Germany and led to many changes including the pedestrianisation of the City Centre which has increased consumer spending.

MONTREAL 1976

Costs

Publicly funded.

Regeneration Impact

A new stadium, a new velodrome and an Olympic Village used for housing after the Games. New roads and a new airport

Economic Impact

Montreal seems to have received little long term benefit. The financial deficit from the Games was approximately $1billion dollars, which its citizens are still paying for. The final payment for this debt will be in 2005-06.

MOSCOW 1980

Costs

Publicly funded.

Regeneration

The development of the four main areas were located in poor run down areas. The Olympic village was used for social housing and the metro was extended.

Economic Impact

No information available but of the 300,000 anticipated visitors only a quarter attended these Games. It does not seem that there was any significant impact on the Russian economy.

LOS ANGELES 1984

Costs

Privately funded.

Regeneration

Renovation of the airport and installation of telecommunications infrastructure were the main elements of the regeneration impact. There were only four new athletics facilities built as the Games relied on existing facilities.

Economic Impact

The Games made a $225 million surplus of which 40 per cent went to the Amateur Athletic Foundation of Los Angeles. Estimates on tourism increases in Southern California were approximately $9 billon with $145 million tax revenues going to the local and state government . There was a counter effect with lower visitors than normal at Disneyland, Universal Studios and Six Flags Magic Mountain.

SEOUL 1988

Costs

Forty six per cent publicly funded

Regeneration

The development of the Olympic village was a key part of the urban regeneration objectives of the Games. A full­scale urban centre was constructed including housing, retail and other community facilities. Apartments to house athletes, journalists and other personnel during the Olympics were constructed for use as residential units after the Games. These housing projects have helped to ease the housing shortage in Seoul and the village is now fully integrated within the city.

The Korean Government used the Seoul Games as the catalyst to undertake a number of long­term infrastructure improvements including the expansion of Kimpo International Airport, construction of new roads and underground stations and telecommunication improvements.

Economic Impact

The Koreans state that between 1982 and 1988 the production resulting from Olympic Projects amounted to 0.4 per cent of GNP and that 336,000 new jobs were created during this period. In 1988 the Korean economy achieved growth of 12 per cent.

Care needs to be taken with some of these figures, as they have been not been independently assessed.

The Seoul Olympics, however, did promote the Korean tourist, sports, leisure, electronics and telecommunications industries.

BARCELONA 1992

Costs

Thirty eight per cent publicly funded

Regeneration

These have been the most expensive Games so far mainly due to the total transformation of Barcelona. From 1989 to 1992 Barcelona increased its roads by 15 per cent, sewerage system by 17 per cent, green zones and beaches by 78 per cent, and ponds and fountains by 268 per cent . Redevelopment of the airport, new housing, new ring roads, a new Olympic Village and Stadium and transportation infrastructures for towns that were Olympic sub sites were other regeneration costs that made these Games so expensive.

Economic Impact

From October 1986 to July 1992 the general rate of unemployment in Barcelona fell from 18.4 per cent to 9.6 per cent, whereas in the rest of Spain in 1992 the rate was 15.5 per cent. In 1993 there were still 50,000 fewer people unemployed than in 1986. The longer term impact has not been estimated. It is calculated that the total impact of the 1992 Barcelona Games could be around $26 billion (1992 prices) over the period 1987­92.

Barcelona is now regarded as one of the most beautiful cities in Europe and is also one of the most visited by tourists.

ATLANTA 1996

Costs

Fifteen per cent publicly funded

Regeneration

There was limited urban redevelopment with a new Olympic Stadium and the regeneration of Centennial Olympic Park. Most sporting facilities were upgrades rather than new builds. Over $600m was spent on infrastructure projects. Hosting the Games helped land one of six federal empowerment zones designations. Overall the city's efforts to use the Olympics to revitalize urban neighbourhoods fell short

Economic Impact

The Games brought in two million tourists and a £5 billion tourism boost. However the Games left a legacy of ill will in the neighbourhoods that bore the brunt of lost housing and dislocation. The negative media on accommodation, transportation and the bomb blast in Centennial Olympic Park did not help Atlanta's image. Overall the games probably raised Atlanta's profile as a tourism destination in the longer term.

SYDNEY 2000

Costs

Approx 30 per cent publicly funded

Regeneration

The brand new Olympic Stadium was located in the run down area in the heart of Sydney. The 770 hectare site was previously an abattoir and light industrial area.

The Athletes village housed 11,000 competitors and a further 4000 team officials. The village is now a new suburb of Newington with 6000 residents. This part of Sydney was wasteland before the Games and the Olympics has clearly been very effective in the regeneration of the area, with the rail line giving easy access to the city.

There was clearly a need for the city to improve its central road and rail links and the Games gave the impetus for this to happen. The Games were seen as a vehicle for change in this respect and some of the changes brought in for the games have remained in place afterwards (eg limiting deliveries in the city centre at certain times).

Economic Impact

The following has been stated as being the economic impact of the 2000 Games:

  • $3 billion in business outcomes
  • over $6 billion invested in the NSW infrastructure
  • $1.2 billion on convention business for NSW between 1993 and 2007
  • over $6 billion in inbound tourism during 2001
  • enhanced business profile for Sydney, NSW and Australia.

ATHENS 2004

Costs

Approx 73 per cent publicly funded

Regeneration

This is an important reason for staging the Games in Athens. The Department of Labour is using a public housing organisation to build the Olympic Village. After the Games these apartments/housing will be used for social housing and be sold off with low interest rate mortgages by the public housing organisation.

The same will apply to some of the media sites currently under construction. The main media village will be in the refurbished Ministry of Education building. After the Games it will be sold off as an office block.

Many of these Olympic sites, including sporting sites, are being located in poor areas and their redevelopment is intended to bring about their regeneration.

The Faliron Olympic Site is located on the coast in an area which was first reclaimed from the sea in 1972. It is a rundown area with a main road running separating the poor housing stock from the reclaimed land. The current programme is the largest regeneration programme in Europe and is aiming to leave a legacy of reduced flooding risk, new housing stock, environmental improvements, a water park and excellent sports facilities.

Economic Impact

Athens's view is that the Games will once again put them on the world map and as a result lead to increased tourism and increased investment.

BEIJING 2008

Costs

Approximately 90 per cent publicly funded at this moment in time.

Regeneration

This is one of the main aims of Beijing. £20 billion is available to make Beijing a world­class city to upgrade medical facilities, relocate people from central Beijing to the suburbs, build a new airport terminal and a high tech underground system.

Beijing has promised to reduce the severe pollution levels currently affecting the city and has set aside £5.7 billion for environment protection as part of its capital investment for the Olympics.

Economic Impact

Beijing's economy has been growing at over 17 per cent per year over the last decade and likely to increase once it joins the World Trade Organisation. With the added investment in the Olympics interest from outside is likely to increase and thereby increase the growth rate.

Other key aims beside increased business investment is to put China as a whole on the tourist map. Hotels rooms are being increased to deal with the Olympics with the aim that after the Games tourism will increase and use this excess hotel capacity.


 
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