Select Committee on Trade and Industry Minutes of Evidence


Examination of Witnesses (Questions 400-416)

INSTITUTE OF DIRECTORS

13 JULY 2004

  Q400 Linda Perham: I met somebody at the weekend who gave his profession as a penetration specialist, but nobody knows what that means so he says he is a legal hacker. Are we going to need any more of those?

  Professor Norton: We are, but the real killer is this so-called "denial of service" driven by those rogue PCs. Even if I built the most secure system in the world, if all my access lines are jammed by billions of packets of false traffic nobody can get in. It is like a sit down protest outside my store in the high street, if customers cannot get in you are out of business. Whilst you are right about penetration attacks, we are getting better at doing computer security. We are not perfect but better. Unless we can sort out how to deal in the network with all that fake traffic before it hits the edge and blocks people then we will have a really serious problem. We have already seen it when Worldpay was taken down for a day or two, crippling the payment arrangements of many e-commerce users who work through Worldpay, it was taken down by denial of services. As someone who spent many years advocating e-business and many years advocating broadband, I think there is a darker side to this which is a real challenge and that is a challenge that will have to be met on a global basis.

  Q401 Sir Robert Smith: Even if we encouraged everyone here, would that not be enough?

  Professor Norton: No.

  Q402 Mr Berry: Could I first of all go back to this question about ICT investment adding about half a% to UK growth. Clearly the cost of that investment is the billions that could have been spent doing something else. The IoD, like other organisations, comes to this Committee frequently and says there should be more money in the infrastructure, more money on basic science, more money on this, that and the other. So what is the priority? The marginal £1 billion or, if I could scare you, the marginal £10 billion, where should it go? Should it go on ICT, on transport infrastructure or energy infrastructure?

  Professor Norton: Can I speak personally and not as IoD because I do not know what their answer is on that. I would split it and I would certainly put a sizable chunk into education because unless we crack the people side of this there is no point in putting in the ICT. The Irish Government published a paper earlier this week looking at what it needs to do to get the roar back into its Celtic tiger and it has yet again focused on education and skills. I can make a copy of that available to the clerk. I would worry about infrastructure, particularly about energy infrastructure. I would have serious concerns about   the reliability particularly of electrical infrastructure. There is no point having the ICT if it is black.

  Q403 Mr Berry: In Graeme Leach's memo he makes a comment about the IoD survey last year when 39% of respondents stated that the Internet and e-commerce had provided a significant boost to productivity. 39% seems a bit low to me. How do you explain that it is a minority of people say it is having a significant effect?

  Professor Norton: 43% said it had provided a slight boost as well. I remember when I first went to IoD in 1999 we had 2% of people saying they thought this might make a difference, which is one of the reasons why we thought it was quite important to have a crusade about it. IoD has crusaded on this agenda particularly in the period from 1999 to 2001 and we have driven up our members" awareness. I am not too despondent with those figures. They are probably slightly better than I would have expected.

  Q404 Mr Berry: Is there anything that Government can do perhaps to assist and encourage the improvement of ICT systems other than the role of good exemplar?

  Professor Norton: I think there is. First of all, it has done some useful things, including the tax arrangements for computer facilities for small businesses, but small businesses relate to government through things like VAT. If it were much easier to submit your VAT online and it was easy for small businesses to get hold of the software to do it and it was automatically part of their accounting package, for example, making sure that the government systems relate to the systems a small business uses in an easy and straightforward way, that would make a large difference.

  Chairman: On the figure of 39%, I think we are all very conscious that in the last 12 months there has been quite a dramatic increase. When was that survey carried out?

  Mr Berry: In December 2003.

  Q405 Chairman: So we are talking about four months.

  Professor Norton: Let us just look at what is meant by this. Companies find it quite difficult to say what caused their productivity improvement, in fact countries do to the best of my knowledge. I think our members are also being honest. Can I really say hand on heart that the ICT did this or the way I changed my business to use it did this, or the fact that I have changed my business all the time did this? I would have been surprised if the numbers had been much larger simply because it is so difficult to put your hand on your heart and say "The Internet did this".

  Q406 Sir Robert Smith: 43% said it had provided a slight boost.

  Professor Norton: That is where I would fall down. I cannot really put my hand on heart and say that I think it has improved things so let us tick "slight".

  Q407 Mr Clapham: You suggest the Government be used as an exemplar. One can see perhaps the reasons for that because, as you explained earlier, parents go into schools, they come into contact with technology at that kind of level, but the real difficulty is how do you translate that experience over to small- and medium-sized enterprises in a way that they can see that there will be benefit from implementation?

  Professor Norton: Can I give you one example? One of the examples I always use when I talk to small businesses is that one of the great tricks of e-business is to move the costs out of your business into somebody else's and if you can do it whilst making them happy it is even better. Let us assume that you are a small manufacturer. If you can open up your design systems securely to a limited range of your customers so they can come in and do their own design and configuration then you have chopped a huge amount out of your cost of sales, you have locked them in and you could probably transform your business. Let me give a silly example. One of the winners in an IoD competition was an application printing business cards where most organisations take about three weeks to produce a business card because it goes through a print shop. There is an application on the Net for a small company in Leeds where you go in, they have got 100 different profiles, you choose one you like, you fill in the information—therefore if it is wrong it is your fault—and they print it for you in 24 hours. It has transformed their business card business because they have chopped out the cost of sales, they have chopped out the costs of preparation and there is no proofreading because I am proofreading it myself, but they are still charging X for business cards. It is that sort of approach, and I can argue that with any small business. That is one of several typical arguments that prevail.

  Q408 Mr Clapham: How should we facilitate better engagement with small business? For example, would Business Link be the way?

  Professor Norton: It would be. I am out-of-date on Business Link. I know there have been some refreshers of skill but I am not entirely sure they have been refreshed in business terms rather than technology terms. If I go into that small card company and say, "What you really need is computer preparation of these cards," they are going to say, "Come on", but if I go in and say, "Why don't you get your customers to prepare the input for the card for you?" they will think that makes sense. So it is the issue of how you translate technology into business capability and that is difficult.

  Q409 Sir Robert Smith: You mentioned earlier about the role of Government as purchaser, exemplar and sponsor as well and changing the psychology around projects rather than ICT. From your experience inside Government can you tell us how that role could be changed?

  Professor Norton: I am going to get very controversial. It was the recommendations from my team that created the e-envoy office via the Prime Minister. We put it in the wrong place. It should be in the Treasury. As to my experience of other administrations that have got this right, Canada would be a good example, Finland is another one. Our logic in putting it in the Cabinet Office was straightforward. This was supposed to be a progress chaser, a programme manager, not an implementer. It is 30-odd people bringing down prime ministerial wrath on under-performance, not doing it themselves. It has grown over time into part of the problem rather than part of the solution. It is an implementer. It should not have been implemented in the Cabinet Office anyway. It becomes a rival. It is one thing to be hated but it is another thing to be a rival. I would cut it right back and put it into the Treasury where there is a significant power base and use it in the context of transforming the Green Book to say you do not get approval unless you are showing the proper business change processes and funding. I would staff it now primarily with Business Change skills.

  Q410 Mr Clapham: You do not think it is too late?

  Professor Norton: No, they could do that today. It might even be the salvation of the extremely good man who has been recruited as the replacement e-envoy, but I think he is in an invidious position.

  Q411 Chairman: You must appreciate, Professor Norton, that there is a predisposition within all of our Select Committees to concede nothing more to the Treasury who think that they rule the world anyway.

  Professor Norton: I did say it with some trepidation, Chairman.

  Q412 Chairman: You will be quoted! You have spoken about the 1% difference in productivity and things like that. You have suggested and some commentators have given weight to the proposition that online education could become a major growth opportunity. How do you think we are positioned as a country at the moment? Are we taking advantage of this in comparison with other countries?

  Professor Norton: I think we are poorly co-ordinated. Having just offended almost everybody this morning, I will now offend the final constituency which is universities. Our universities are too small. I think inevitably we will see over coming years major amalgamations, very painful as that may be, but I think we are subscale in this. Our universities are not big enough to make this happen on a global basis.

  Q413 Chairman: What about the OU which (a) is a distance learning institution, (b) is quite large in terms of a student body, and (c) is relatively well known?

  Professor Norton: It is a mystery to me, Chairman, why there has not been more exploitation of that and I am not sighted on the subject properly. All I would observe is the same as you, that it appears to have all the preconditions for success, not to mention 20 years of experience, but I do not observe it in that space, whereas I do see lots of universities rushing into that space usually on too small a scale to be useful. MIT is planning to put all of its lecture notes on the web for free, which is a kind of pre-emptive strike.

  Q414 Chairman: Do you think the Government has a potential coordinating role here or do you think the dead hand of the DfES would be exactly the wrong prescription?

  Professor Norton: I am in grave danger of stepping outside my brief. Speaking personally, my feeling is that HEFCE has a role. The funding arrangements do not encourage the sort of consolidation that I would certainly like to see and will get me banned from every single senior common room in this country.

  Q415 Chairman: We appreciate that Professor Leach is not with us today, but if there is anything that he would like to add to your evidence or if there is additional information which you would like to bring to bear, we would be very grateful to have it. Thank you very much for your evidence this morning which has been very stimulating and useful.

  Professor Norton: Thank you, and thank you for your understanding on behalf of Professor Leach who would very much have liked to have been here.

  Q416 Chairman: If there is anything you have said that he would like to say in a supplementary sense, we are more than happy to receive it from him. Thank you very much.

  Professor Norton: Thank you.





 
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