Select Committee on Administration Minutes of Evidence


APPENDIX A

BACKGROUND INFORMATION

OBJECTIVES OF THE PVIC DEVELOPMENT PROJECT

  On 28 February 2006, the House of Commons Administration Sub-committee agreed to work with the House of Lords Information Committee for the purpose of conducting an inquiry into a PVIC. Officers of both Houses initiated a PVIC Development Project to examine all possible options. Among its objectives[43] were:

    —  To investigate on behalf of both Houses all the strengths, weaknesses, opportunities and threats in establishing a Parliamentary Visitor and Information Centre as agreed in the terms of reference of the two Committees.

    —  To ensure that plans for any such building meet the needs of Parliament, those who use it, work there and visit. It must also consider the neighbours in Westminster, relevant bodies such as Westminster City Council and English Heritage and external initiatives such as the World Squares for All Project and Westminster World Heritage Site Management Plan.

    —  To develop the idea of a PVIC as fully as possible (including visitor research, costed options, analysis of potential sites, impact assessments, traffic plans and land searches) so that an informed decision can be made by Members.

OBJECTIVES OF A PVIC

  The main objective of the PVIC should be to promote public understanding of the work and role of Parliament by providing an engaging learning experience for people which will enthuse as well as inform them. [44]

  The secondary objectives should be:

    —  to enrich a visit to the Houses of Parliament;

    —  to replace a visit to Parliament;

    —  to engage and connect with the public;

    —  to provide facilities for visitors;

    —  to provide an opportunity to meet Members at pre-planned events or receptions; and

    —  to demonstrate that Parliament is welcoming and accessible to all.

THE NEED FOR A PVIC—THE CONTEXT

  The need for a PVIC has been identified in several reports and agreed upon by different Committees and groups over recent years.

  In July 2002 the Group on Information for the Public commissioned, on behalf of the House of Commons Commission, a firm of consultants, Haley Sharpe, and a firm of conservation architects, Purcell Miller Tritton to conduct an initial feasibility study for a visitor centre for Parliament.

  The report recommended a scheme which would combine a security and reception area at Cromwell Green, a visitor centre off Westminster Hall and the option of additional buildings in Victoria Tower Gardens. Reaction was mixed. The first part of the scheme was popular but the idea of creating a visitor centre off the Hall was opposed because it would displace current occupants (CPA and IPU) and services.

  The consultants were therefore asked to look at a second study focusing on options for a visitor centre outside of the Estate and also siting it adjacent to Westminster Hall but displacing fewer services. In May 2003 they produced their second study. They concluded that they could not site a visitor centre on a single floor in the Hall or extend into Cromwell Green. They could however have space for a reception area with improved security screening.

  The option of building a visitor centre on Victoria Tower Gardens would be attractive but it is a sensitive site and it was felt that permission from English Heritage, Royal Parks and Westminster City Council would not be forthcoming. This meant all the plans had to be reassessed. The work done by these consultants would be used to assist the Commons Administration Committee and Accommodation and Works Committee to decide on the best course of action. In February 2004 they considered there was a compelling case to go ahead with a new entrance route including a Visitor Reception Building and a reception area in Westminster Hall but leave a large scale external visitor centre for a later date.

  In February 2004 the Commons Accommodation and Works and Administration Committees published a joint report of their inquiry called "Visitor Facilities: Access to Parliament". It stated: "In this Report, we recommend that there should be a new reception/security building at the north end of Cromwell Green and the west side of the Jubilee Café. . . . In considering these proposals, we recognise the demands for a large-scale interpretative visitor centre. We support this concept but believe that this is not feasible within the Palace of Westminster, and therefore recommend that suitable accommodation outside the building be sought. In this report we recommend to the House new entry arrangements for visitors. Yet, within the limitations of the historic building, and without undue disruption of current users, we cannot identify a space that would offer other facilities that we judge desirable:

    —  an exhibition space explaining the work and role of Parliament;

    —  accommodation for school parties and their reception;

    —  a bookshop/retail facility;

    —  a ticket office for tours of Parliament; and

    —  a display area for pictures and artefacts from Parliament's collection.

  These facilities await a fuller study, and a further report."

  This report was approved by both Houses.

  The Report "Connecting Parliament with the Public" from the House of Commons Modernisation Committee, printed 26 May 2004, stated under the heading of a Visitor Centre "We welcome the work of the Administration and Accommodation and Works Committees and the House's endorsement of the proposals for the construction of the reception and security building. We recognise the several unique difficulties involved in establishing new visitor facilities near the Palace of Westminster, but urge that all possible options are explored.

  Our starting point is that any Visitor Centre project should have four main objectives:

    (a)  it must provide a welcome to visitors;

    (b)  it must provide an interesting and friendly environment;

    (c)  it should make Parliament more accessible, allowing visitors to see at least something of what Parliament is and does without necessarily having to visit the galleries, committees or take a tour; and

    (d)  it must improve public understanding and knowledge of the work and role of Parliament.

  . . . in our view the need for a dedicated Visitor Centre remains. Once the overdue improvement to Parliament's welcome and access has been addressed, attention can focus on meeting the other three main objectives of the Visitor Centre Project through planning for a dedicated Visitor Centre (Paragraph 82).

  The response from the House of Commons Commission to the Modernisation Committee's report supported the concept of an interpretative visitor centre. It stated "The recommendations will be addressed in the development of plans for a Visitor Centre, in conjunction with the appropriate domestic committees. A number of options are being explored, and the four specific objectives identified by the Committee will be borne in mind by all those responsible. Given the pressures on space in the Estate, the best opportunity to provide dedicated educational facilities for the use of the Education Unit, as recommended by the Committee, would seem to lie in the proposed Visitor Centre. The proposed Visitor Centre will, as the Committee recommended, have as one of its primary objectives `allowing visitors to see at least something of what Parliament is and does without necessarily having to visit the galleries, committees or take a tour'."

  In June 2004 The House of Lords First Report of Session 2003-04 from the House Committee stated "The provision of better facilities for visitors to the Palace of Westminster has been under discussion in the Committees of both Houses for well over a year. The principle has long received general support, and the improvement of physical access and facilities for visitors is part of the House Administration's Strategic Plan. As is noted in the Joint Report, we recognise that there are other facilities for visitors which might be desirable in the longer term, but which cannot immediately be implemented within the limitations of the historic Palace of Westminster and without undue disruption of current users. We consider, however, that we should make progress with these current proposals (ie a reception area) as the first step towards improving facilities for visitors and enhancing security."

  This was noted in the House of Lords Annual Report 2004-05.


  The corporate goals listed in the Twenty-seventh Annual Report of the House of Commons Commission 2004-05 states under Objective 6 "Improving public understanding and access" that the goals are "To develop a clear and coherent message to the public about the role and work of the House of Commons:and to explore new ways in which citizens of all ages can be involved in the polictical process and be better informed of the work of Parliament."

  In addition, a report from the Puttnam Commission Members Only? Parliament in the Public Eye was launched on 24 May 2005. Members Only? is the report of the Hansard Society Commission on the Communication of Parliamentary Democracy. It stated that "Parliament should be accessible to the public . . . This means, for example, . . . visits to parliament should offer significantly more than a heritage tour."

  Hansard Society's report An Interpretative Visitor Centre at Parliament was presented to the Group on the Information of the Public in May 2005 as part of their Enhancing Engagement project. They concluded " While Parliament can do little to change public perceptions of politicians, it can create a different lens through which people view the institution, by pro-actively and directly informing members of the public about its work . . . A visitor centre at Parliament could be an important part of this lens. Visitor centres can be an effective way of building public awareness and understansing of issues, persons and the work of political institutions. They can also be a good way of injecting a welcoming atmosphere into institutions which, by their nature, require high levels of security."

  "The demand for a visitor centre was also confirmed by a consultation we conducted with young people in February 2005. The participants believed that having a visitor centre would make visiting Parliament a more informative and welcoming experience."

  "A visitor centre should complement and not replace exisiting opportunities to visit Parliament".

  "The aim of a visitor centre should be to promote knowledge, understanding and engagement with Parliament as an institution."

  On 28 February 2006 the House of Commons Administration Sub-Committee agreed to work with the House of Lords Information Committee for the purpose of conducting an inquiry into a proposed visitor centre. They have held several concurrent meetings to date (16 May, 13 June and 4 July).

  On 16 May they agreed:

    (a)  that the working title of the centre should be the Parliamentary Visitor and Information Centre;

    (b)  that the main objective of the centre should be to promote public understanding of the work and role of Parliament by providing an engaging experience for people which will enthuse as well as inform them;

    (c)  the secondary objectives should be:

    (i)  to enrich a visit to the Houses of Parliament by giving people who will visit/have visited the Chambers/committees/the building an outline of:

—  the history of Parliament including famous figures;

—  the layout and setting of the Palace;

—  how Parliament works; and

—  some current political issues;

    (ii)  to replace a visit to Parliament by providing an opportunity for people to:

—  learn something of Parliament as in (i);

—  see Parliament in action by videos of major events/typical work;

—  see artefacts/pictures from Parliament's collection;

—  enjoy the historic Westminster setting; and

—  purchase books/cards/souvenirs;

    (iii)  to engage and connect with the public:

—  within the centre;

—  across the UK using the centre as a hub for learning, education and outreach; and

—  replicating the experience of the centre as much as possible on-line;

    (iv)  to provide an opportunity to meet Members at pre-planned events or receptions;

    (v)  to demonstrate that Parliament is welcoming and accessible to all;

    (vi)  to provide interview/studio spaces available to the media;

    (d)  that the centre should not be a heritage centre or a general information centre for the whole Westminster area;

    (e)  that the target audience should be current and future UK electors, particularly hard to reach groups:

—  young people in school groups;

—  young people individually or with their families;

—  people who wouldn't otherwise engage with Parliament;

—  people interested in the democratic process;

—  virtual visitors; and

—  tourists, from UK and abroad with either serious cultural and historical interests and/or wanting a quick overview;

    (f)  that in addition to educational facilities a café should be considered as a desirable feature (albeit not at the front of the centre).

  On 13 June 2006 they agreed that:

    (a)  the centre should not be considered a tourist attraction;

    (b)  Parliament must provide a better service and be able to process the numbers of visitors that existed already before creating a centre that would attract new visitors; and

    (c)  all information found in the centre could also be found on the new Parliamentary website.

  At the meeting on 4 July 2006 the committees agreed to focus on four options in the feasibility study:

    (a)  A full 5,500 square metres PVIC with education facilities, displays etc.

    (b)  A reduced sized PVIC at 4,800 metres squared, less accommodation.

    (c)  No PVIC, build a Parliamentary Education Centre.

    (d)  Do nothing and use existing services to provide education, tours and visitors with information about parliament.

  The House of Commons Administration Committee report House of Commons Accommodation printed 26 June 2006 states "There are around 7,500 items in the art collections of both Houses of Parliament. The Advisory Committee on Works of Art has specifically asked us to consider whether space could be allocated for:

    —  a permanent exhibition space for items from the House of Commons collection, perhaps in the new Visitors Reception building or proposed Visitor Centre; and

    —  a more modern, on-site storage facility for the House of Commons collection.

  Our sub-committee intends to consider the first of these requests as part of its inquiry into a Parliamentary Visitor Centre."

  The introduction by The Speaker in the Twenty-eighth Annual Report of the House of Commons Commission 2005-06 states under "Promoting public knowledge and understanding of the work and role of Parliament"—"A longer term project, being examined in 2006-07 by the Administration Committee working with the House of Lords Information Committee, is for a Parliamentary Visitor and Information centre. This would bring together provision for education visits, for which there is currently no purpose-built accommodation, with information and exhibition facilities to explain the role of Parliament and engage visitors with its current work and past history."

CURRENT PROVISION FOR VISITORS AND NUMBERS

  There are several ways in which visitors are currently provided for. For those who want to look around the building:

    —  Summer tours—105,000 per summer.

    —  Sponsored tours—152,360 per year.

    —  Viewing from the Public Galleries—120-170,000 per year.

    —  Open House weekend—about 3,000 per year.

    —  Tours of Big Ben.

  For those wanting information online or onsite:

    —  Website—www.parliament.uk—439,000 unique users in August 2006 for

    www.publications.parliament.uk.

    —  Education—www.exploreparliament.uk.

    —  Parliamentary Record Office—about 5,000 researchers per year.

  For educational visits:

    —  Education unit visits—11,000 per year.

  For those wanting to spend money:

    —  Shop.

    —  Shops for escorted visitors.

    —  Bookshop.

    —  Jubilee café.

  For those coming to exhibitions:

    —  Temporary exhibitions in Westminster Hall or Portcullis House such as the Gun Powder Plot. 70,000 visits.

  There are currently 14 Visitor Assistants and two Supervisors employed to ensure visitors have an informative and welcoming experience.

NEW PROVISION FOR VISITORS AND VISITOR NUMBER PROJECTIONS

  According to the Mori survey of potential visitors to the proposed Parliamentary Visitor Centre in August 2005 "London attracts c10.5 million overseas leisure visitors per annum. If we assume half visit the Westminster area, this gives a potential of 5.25 million visitors. 13% say they are "certain to" visit the Centre, which gives us c680,000 overseas visitors."

  "If we only include those who say they are "certain to" visit the Centre (6% of all who are likely to visit London), this implies that 1.2 million adults would visit the Centre in two years, or c600,000 UK visitors per annum."

  This provides a total of 1.3 million potential visitors to the PVIC.

  The target for the education facilities is to provide for 100,000 learners per year. [45]

  It is estimated that 750,000 visitors could visit the exhibition areas.

LINKS WITH OTHER PROJECTS

  This feasibility study and options appraisal has been delivered in tandem and consultation with other initiatives established by both Houses to enhance the visitor experience and better connect Parliament with the public. These include projects identified by the Group on Information for the Public in their Business Plan in March 2006. For example:

    —  Better and more accessible information via a redesigned website. The PVIC will ensure that online versions of its content are available. It also intends to follow the content structure of the redesigned site for its own exhibition themes, thus providing a uniform experience whether a visitor is onsite or online.

    —  Offering visitors a pro-active welcome via new Visitor Assistants and a Visitor Reception Building (VRB). The VRB's focus is on security and providing the necessary information to orientate a visitor. It does not include the interpretation of the building, its history and processes. The PVIC is therefore an addition to the VRB, meeting a need which the VRB does not provide. The Visitor Assistants' skills, experience and operations will be essential for the PVIC.

    —  Investigating the outreach options for education delivery. The PVIC will offer outreach officers a space to hold community group sessions. It will also enable them to organise and hold conferences and workshops with organisations with similar aims.

CONSULTATIONS

  During the course of the feasibility study officers have sought advice from a number of individuals and organisations to ensure that this report is as thorough as possible.

  Professional advice:

    —  Mori (visitor research—August 2005); Continental Research (education visitor research—August 2005); Buttress Fuller Allsop Williams (architects developing the floor plans for different options—April-October 2006); Lambert Smith Hampton (property solutions/land audit of Westminster—August 2006); Atkins (traffic plans and impact assessments—August 2006); Office of Government Commerce (project health check—September 2006); Land Design Studio (development of sample content for exhibition area—September 2006).

  Other research and consultation:

    —  Visitor Experience seminars (many stakeholders invited to formulate ideas on the PVIC and explore new methods of providing for visitors—February 2005-November 2006); Survey of Members and Peers conducted by the Administration Committee and Information Committee (July-September 2006); National Trust (informal meeting about visitor centres—September 2006); English Heritage and Westminster City Council (meeting about planning issues—September 2006—ongoing); Westminster Abbey (as part of the World Squares for All project and the Westminster World Heritage Site Management Plan group—ongoing); Supreme Court (meeting regarding proposed exhibition space—August 2006); World Squares for All project (Greater London Council, Transport for London, Westminster Abbey and English Heritage are all represented—ongoing); Westminster World Heritage Site Management Plan Steering Group (ongoing); submissions of evidence to the Committees from—Parliaments in Austria, Scotland, Wales, Canada, Australia and America; submissions of thoughts from organizations such as the Association of Citizenship Teaching and the Hansard Society.








43   The objectives of the PVIC Development Project are set out in its Project Initiation Document, v1.5 4 September 2006. Back

44   These objectives were agreed by the House of Lords Information Committee and the House of Commons Administration Sub-Committee on 16 May 2006. Back

45   This was based on the fact that with the provision of five classrooms each holding 50 people the Education Unit would have the maximum capacity to deal with 500 (250 in the morning and 250 in the afternoon) per 200 school days in the year = 100,000. However, in reality it is more likely that this target will be spread over the whole year and include all learners, not just schools. Back


 
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