Select Committee on Culture, Media and Sport Written Evidence


Memorandum submitted by Sports Coach UK

BACKGROUND INFORMATION

  sports coach UK is dedicated to guiding the development and implementation of a coaching system, recognized as a world leader, for all coaches at every level in the UK. We will work with our partners to achieve this by promoting:

    —  professional and ethical values and inclusive and equitable practice;

    —  agreed national standards of competence as a benchmark at all levels;

    —  a regulated and licensed structure;

    —  recognition, value and appropriate funding and reward; and

    —  a culture and structure of innovation, constant renewal and continuous professional development.

INTRODUCTION

  Of the three issues the Committee is considering, we will confine our comments to issues two and three, as the Olympic legacy and increasing participation in sport are two areas we are already engaged in and committed to. In our judgement, the London Games provides a fantastic opportunity to create a step change in the role, function and perception of sport and especially sports coaching throughout the UK.

  The Games will provide the policy imperative and media interest in both performance and participation that can and will transform the sporting landscape. sports coach UK is excited about and committed to working in partnership with other agencies to deliver a lasting Olympic legacy and derive UK wide benefits from hosting the Games.

WAYS OF MAXIMISING THE VALUE OF THE OLYMPIC LEGACY BOTH WITHIN LONDON AND ACROSS THE UK

  sports coach UK believes that the primary way the value of the Olympic legacy can be maximised within London and across the UK is through the delivery of a world-class sports coaching system across the UK. sports coach UK is developing a UK Action Plan for Coaching, in partnership with the four home nations, and sports national governing bodies. The plan will provide an overall direction for coaching in the UK against measurable targets. It will also provide a framework against which Governing Bodies of Sport and the nations and regions in the UK can plan, implement and review their own strategies. Delivering the UK Action Plan for Coaching will maximise the value of the Olympic legacy throughout the UK.

    —  The UK Action Plan for Coaching will deliver five key outcomes for sport in the UK over a three, seven and eleven year timescale:

      —  Enhance the quality and quantity of coaching.

      —  Increase the number of qualified coaches leading to.

      —  Sustained and increased participation in sport.

      —  Improved participation in sport, underpinned by.

      —  The establishment of coaching as a profession.

    —  Preparation for 2012 demands the immediate coaching requirements for the Olympic and Paralympic games are addressed. Coaching will play a significant role in contributing to a lasting and UK-wide legacy from 2012 and potentially from 2014 if the Glasgow Commonwealth bid is successful.

    —  The UK Action Plan for Coaching will mobilise the training and deployment of quality coaches, which will peak in 2012. Hence from playground to podium, quality coaches across the UK will be inspiring children, players and athletes in every sport, in every region.

    —  The Action Plan will identify measures to maximise coaching for people with disabilities. These measures will be driven by a close working relationship with the British Paralympic Association and other agencies, to ensure that the 2012 legacy is fully inclusive.

    —  The further development of the coaching system within the UK will ensure that sport is well positioned to contribute to a number of key government objectives relating not just to the Games, but to quality of life; health; education; social inclusion; and the respect agenda.

HOW THE NATIONS AND REGIONS OF THE UK MIGHT DERIVE LASTING BENEFIT FROM THE STAGING OF THE GAMES, IN PARTICULAR THROUGH ENCOURAGING PARTICIPATION IN SPORT AND INCREASING TOURISM

  The 2012 Games are already, and will continue to create a sense of excitement about sport. However, this excitement has to be juxtaposed with the damning statistics of a population living increasingly sedentary lives, risking their health through poor diet. For some people, the combination of the Olympic "fever" and the provision of an understanding coach, will unlock their inactive lifestyle.

  The UK Action Plan for Coaching will deliver increased and sustained participation in sport, which can be measured by recruitment, participation and retention rates in key target groups in regions, home country and UK wide. Such improvement will be delivered through an enhanced quality and quantity of coaches.

  It is proposed that sports coach UK will establish a network of Regional Coaching Centres in England, which will drive the regional coaching agenda and provide support for coaches. The devolved administrations are also exploring the creation of national coaching centres. It is also intended to put in place a UK Coaching Centre of Excellence which will provide education and support for coaches working with high performance athletes or playing leadership roles in working with children and developmental athletes. These developments will occur in the coming 12 months, in the context of the full implementation of the UK Action Plan for Coaching.

RECOMMENDATION

    —  The deployment of this new cadre of trained, quality coaches should be registered and/or licensed using the concept of "legacy" branding. This will create tangible, branded outcomes, which will continue to be a force for good in sport and in society throughout the UK long after the Games have finished. Moreover, as the home nations and national governing bodies have been instrumental in the development of the UK Action Plan for Coaching, support for this proposal should be readily forthcoming.

4 October 2006



 
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