Select Committee on Trade and Industry Minutes of Evidence


Examination of Witnesses (Questions 160 - 179)

TUESDAY 20 FEBRUARY 2007

DTI/FCO, UKTI, DTI

  Q160  Miss Kirkbride: I do not wish to be rude, but after I have asked my questions I must leave. My last question is whether you think Brazil suffers from its lack of investment grading. How do you view that issue?

  Mr McCartney: I think that it is making great strides. The fact is that it has burst into the four big emerging economies in terms of its capacity to trade and create within its own market a serious service sector. With its growth in earnings and political stability it is moving to a position of leadership in the G20. From its perspective it is doing very well and will continue to do so. My meetings with Brazilian ministers a few months ago were marked by their huge hunger to do more trade with the UK and more cultural and educational investment and work closely with us in Doha. I do not believe that Brazil sees itself as being at a disadvantage, but in terms of world trade it regards itself as a senior player on behalf of developing nations and as such wishes to be treated with respect and as an equal partner in that role. If we are serious about a greater penetration of the Brazilian marketplace we should take that on board honestly and effectively. I believe that potentially there is a really good relationship with Brazil. I do not think that Brazil sees itself other than as a great economic player over the next decade.

  Q161  Miss Kirkbride: But it must affect Brazil slightly in terms of business attitude, must it not?

  Mr McCartney: But no more than issues to do with flows of capital and exchange rate fluctuations. There is a whole range of factors in economies, including our own, that come into play from time to time, but the bottom line is that that country in the past decade has emerged as a major trading power, and it will grow. Of course, it is not an India or China, but in terms of the global economy and its growth and where it is geo-politically set in Latin America it is a major global player and is seen and treated as such by the World Bank, IMF, stock exchanges and big investors around the world. Just look at the levels of inward investment in Brazil and you will see how seriously it is treated.

  Q162  Judy Mallaber: Sticking with Brazil, can you tell us the Government's initial thoughts on President Lula's economic plan announced in January and the prospects of meeting the 5% Brazilian growth target? In particular, could you comment further on what we observed when we were there, that is, discussions with local businesses about the barriers to bilateral trade? Do you think that the proposals in the plan put forward in January will help to break down some of those barriers to trade?

  Mr McCartney: We broadly support the plan, although we have had discussions with them about how they prioritise it. Key to its implementation is the political situation in Brazil. A good example of that is the Doha Development Agenda discussion where there is a consensus on the desire for agricultural liberalisation. They are prepared to be a big broker in that process. But vested interests stand in the way of a clear-cut position on services and non-agricultural issues. That is where the rub lies as between the United States and ourselves. As in Europe, there are rubs which have to be resolved. How the plan is implemented will depend on the resolution of those issues. From our perspective the plan is about unblocking certain aspects to create economic growth. We would like them to take on the two themes of investment in infrastructure and incentives to and encouragement of private sector investment, looking to the creation of public/private partnerships and dealing with procurement issues and financial services. On all those issues we would like Brazil to open up its economy. We could go into details to do with tariffs, but I think that is too detailed at this stage. In general terms we support the plan and will work with them. I am sure that in our priorities for the JETCO arrangements that will be taken into account.

  Q163  Judy Mallaber: Presumably, you are looking in detail at some of their proposals. As I recall, some of the issues are to do with business registration and more detailed barriers. From your initial discussions, are you satisfied with the way in which that appears to be progressing? What further discussions might you have?

  Mr McCartney: In general terms, yes, but how this is progressed in a practical way is by way of a projected work programme.

  Q164  Judy Mallaber: The CBI and UKTI have stated that they do not believe Brazil is really a market for small businesses or companies that are new to exports; it is one that should be considered by experienced exporters. Is that a view with which you concur, and does it affect your work in trying to encourage exporters from this country to look for opportunities there?

  Mr McCartney: It is certainly true that in particular the markets in Brazil and Argentina—other countries are very small in terms of their capacity in the near and medium-term to generate additional trade, but perhaps we can look at that later—are more suitable for large investors. That does not mean, however, there are not opportunities for small investors and SMEs. One of the priorities of UKTI is to work with SMEs to get them market access to emerging economies directly or in partnerships or in downstream activities. This is important. The whole trend in globalisation is small companies coming to the global marketplace quicker than they would have done a decade or even five years ago. We have a role to play. There are a number of UK small and medium-size enterprises breaking into Brazil at the moment, for example in telecoms and interactive services. A lot of our small and medium-size enterprises are into new technology such as biotechnology. There is a real potential market there to assist the development of biotechnology and environmental services in emerging economies like Brazil. In Rio de Janeiro we already have a company generating carbon emission credits from a landfill site and we are also involved in water projects. In all of those infrastructures small and medium-size enterprises are involved. They can gain access to these markets successfully, and it is our job to help them do that.

  Q165  Judy Mallaber: You do not agree that given the barriers it is so difficult to do it that it is not worth putting in the effort to encourage small businesses and we should concentrate on the larger and more established exporters?

  Mr McCartney: I think you have to be entrepreneurial. I say that as a socialist. There is ample opportunity out there. Who would have thought that, for example, Lancashire Ambulance Service as a public sector organisation would get a contract in Brazil? It has set up medical training centres for the oil and gas industry; it is entrepreneurial. When there is an opportunity UKTI's officials on the ground in Brazil and Argentina and here have to be fleet of foot to take it up. These opportunities may arise purely by chance by the development of a relationship. If it is a big contract involving aerospace one may be talking of investing two or three years' effort to get to the stage of contract. We have to be more fleet of foot and entrepreneurial. I would never give up any idea if there was a potential business opportunity there and put resources into it.

  Q166  Judy Mallaber: Is it more or less difficult than doing business in India and China, or just different?

  Mr McCartney: All of them present challenges.

  Q167  Judy Mallaber: Greater or less? Maybe that is sufficient.

  Mr McCartney: At 56 years of age I have come late to being a diplomat.

  Q168  Judy Mallaber: You mentioned various sectors which were the subject of some work. How well do you think the UK is doing with its priorities such as in Brazil? Is there more that we should be doing or can be done? How do you see those priority sectors at present?

  Mr McCartney: That is a very good question. The priorities for 2007-08, based on ground work both by people in Post and economic intelligence, working with companies in various sectors, are to see whether we can make progress in agriculture, engineering, environment, healthcare, life sciences, oil and gas, sports and leisure, infrastructure and chemicals. I shall come back to the Committee with some details as these progress. That is not just a headline; I will give some examples so you can test it. Alongside of that there are ongoing discussions in other areas like aerospace and the creative media. I believe that there are more opportunities in education and skills, financial services, the textile industry and ports. I believe that over the coming year those are areas in which we can make further inroads. Those are the areas in which we are making progress but we have priorities. We believe these are the areas where at the end of the time and effort we are putting into it there will be actual trade. We have also commissioned an in-depth report into the aerospace industry in Brazil. Again, this is an area where the UK has distinct advantages in its skills and R&D base, production capacity and ability to partner other organisations in markets in other parts of the world. We are very good at that. We are looking at how to do that. We are also looking at issues to do with the supply chain in Brazil where UK companies have problems. JETCO is identifying the barriers and working with our colleagues in Brazil to reduce them in the supply chain so that UK companies can get more direct investment and trade into the sector in Brazil.

  Mr Wright: You have answered the first part of my question which is to do with what we have heard about risk-aversion on the part of UK companies. You indicated that you had commissioned a report in respect of aerospace. That is one of those industries where we fall very short in relation to Brazilian companies.

  Q169  Chairman: Can we be clear about the status of that report on aerospace issues?

  Mr McCartney: If it is in a form that can be understood I am happy to share it with the Committee.

  Q170  Chairman: Is it an internal document done by UKTI staff?

  Mr McCartney: Yes. We established a sector group with the industry. We have quite a number of sector groups which are concerned with all sorts of issues in different emerging markets. The aim is to look at the sector and look at the opportunities, identify the barriers and work out how to remove them. Whom do we identify within the economy, in this case Brazil, to deal with those barriers? It may be a ministerial or governmental barrier or a market barrier. We put in place a work programme to deal with that.

  Q171  Mr Wright: How far along are you with that report?

  Mr McCartney: We have commissioned it and it is in the process of being prepared. I am happy to share it with the Committee; that is not a problem for me. The more I can share with the Committee the better.

  Q172  Mr Wright: Obviously, you look at this report in terms of aerospace as one way to try to encourage industry to take a more proactive response in terms of investment in Brazil. What can we also do for other companies to encourage them to be more enterprising in Brazil?

  Mr McCartney: I think that from our perspective the changes we have made in UKTI and the priorities laid down mean that UKTI staff on the ground are now going out to various parts of the UK—Wales, Scotland and the North West—and working with RDA colleagues to start promoting with them, first, an awareness of the ability to access the Brazilian market; second, the services that we are prepared to provide them in that respect individually and collectively; third, the way in which our staff will operate on the ground, and the skill mix and capacity of staff have increased, including the introduction in Brazil of more local staff, that is, people who have worked in and understand industry and Brazil and provide additional knowledge and information. Over the coming year we shall be developing programmes to improve involvement by UK companies. In the next 12 months I shall be looking at the development of a range of companies to go to Brazil. Those that have already gone out, small groups as they are, have all come back with increased business. We have had a very high success rate linking British business activity with our counterparts in Brazil. The big issue is getting them to go there.

  Q173  Mr Wright: How do you select the companies to go there?

  Mr McCartney: If you look at the sectors we have, some companies will already be there. For example, in aerospace Rolls-Royce is already there. In other sectors some companies are already working there and that will be the building block. The whole purpose is to identify companies that have the capacity and are looking to export their products into that marketplace. That is why we have identified all of these priority areas and in each one we have a good working relationship with the key companies in those areas. We will work with them and develop with them the potential and provide them with a personal service to give them access to the Brazilian marketplace.

  Q174  Mr Wright: Do you rely on the RDA to give you certain information about what companies' interests would be there?

  Mr McCartney: We work very closely with the Scottish Development Agency—I think it has a new name now—and our Welsh and Northern Ireland counterparts and the RDAs. In each of the RDAs we have key UKTI staff, so it is a very co-ordinated approach. I think that we have a brief of the kinds of visits that have already taken place and from what regions. For example, I believe that the Welsh have had about eight forays into the marketplace to penetrate it and have done quite well. There is a whole range of areas of interest, and I shall provide that information to the Committee, to give it a pattern of the regional investment that is taking place.

  Chairman: Thank you.

  Q175  Mr Wright: I turn quickly to the successful bid by Tata of India over CSN of Brazil for Corus. Do you believe that that represents a missed opportunity for fostering more UK-Brazil trade and investment?

  Mr McCartney: Quite frankly, it is a matter for the shareholders. I was never one for nationalisation without compensation. What we need to do now, whatever the new ownership, is ensure that the investment that was to take place continues. If you look at the synergies of the company that has now purchased Corus they present opportunities. Corus is a specialist steel company; it produces steels that are important in a whole range of emerging markets. In lots of those markets Tata already has a foothold. There are potential opportunities for the new company. I hope that is the case.

  Q176  Mr Hoyle: We did have a blue chip share. We thought that steel was strategic to the UK. The fact that it was an Anglo-Dutch company based in Europe meant that we still had control. Now an Indian company has taken it over. Do you share my worry that at least the Brazilians would allow the export of ore to be used in the furnaces in the UK whereas India still restricts it and will not allow the export of iron ore? Does that not concern you?

  Mr McCartney: I suspect that when the Dutch took over the company you complained about that as well.

  Q177  Mr Hoyle: In fairness to the Minister, he will recognise that there are no iron ore mines in Holland. If he does not recognise that perhaps he ought to go back and do a geological survey and explain where it is. The truth of the matter is that there is a difference between India and Brazil: one offered iron ore, the other still imposes a restriction. I am just interested in the Minister's view.

  Mr McCartney: With all due respect, as someone who served as a cabin boy on a ship which transported iron ore between Liberia in West Africa to Canada, Jamaica and the Clyde in Scotland, I have some understanding of the product at least from the point of view of getting it on and off a vessel. The answer to this, is it not, is that the company has now been established? In global terms steel is an important component of the UK economy, but it is an industry that is globalised, and the capacity to operate in that world depends on R&D, investment and the ability to open up markets which hitherto have not been available to us. Whether the Brazilians or Indians took over the company, in the end it was a matter for the shareholders. I want to be proactive with the company and trade unions. They have given an absolute commitment about the portfolio in the UK and continuation of senior management in the UK and the role of the company in the UK. I am diversifying the discussion a bit.

  Chairman: This is an inquiry into Brazil rather than the UK steel industry, but that is a very helpful answer for which we are grateful.

  Q178  Mr Wright: We know that JETCO is a ministerial-led committee. Have you personally been involved in it, and how do ministers influence the committee? What level of involvement and buy-in is there from UK business?

  Mr McCartney: JETCO is very important. Alistair Darling takes responsibility for JETCO as Secretary of State. The original arrangement in terms of JETCO was between the secretaries of state and the PMs. JETCO has a full programme of work. It engages bilaterally not just with Brazilian industry but also UK industry and chambers of commerce in London and Brazil. The CBI and other key players in terms of sectors are involved. It is an organisation that has within it not just political leadership but also business leadership which is very important. Other committees cover Russia, China and other emerging nations. They all have similar arrangements where we have put in place the skill mix to ensure we have a proper programme of work. JETCO is about promoting and developing trade, addressing the barriers and ultimately helping to create a better business environment. That means practical work on the ground. There is a great deal of progress being made. I do not know whether you want me to go into the details, but I am happy to do so.

  Q179  Mr Wright: In its evidence the CBI told us that it wanted an action-oriented agenda for the UK-Brazil JETCO. Is that what you think we have?

  Mr McCartney: Yes. The CBI has engaged in part of this process. We have been working with a unique public/private sector forum to identify opportunities, not just problems, and turn those opportunities into hard business deals. The programme has engaged the CBI with Brazilian business, so the CBI's counterpart in Brazil is involved in it. There were 15 agreed recommendations for delivery by JETCO. They included the establishment of regular exchanges of both information and progress; collaboration between the Brazilian chamber and trade and investment in London. We are involved in developing a range of events and strategies and co-ordinating a range of sectors to co-operate and participate in developing shared relationships. We have put in place arrangements for the UK Patent Office, the accreditation service, the physical laboratories and the Civil Aviation Authority to develop with their counterparts in Brazil ways to identify the barriers and technical issues that prevent business and investment taking place. In April of this year there is a visit by the Brazilian Ministry of Trade which will look at all the technical aspects of the service sector and how we can try to remove many of the barriers in that sector. The service sector is one of the areas where I believe we can make major gains for the UK, but the problem that remains is the removal of barriers, whether or not we have Doha. We also have a full programme of events between April and autumn of this year, including an engagement with the Lord Mayor of London and the business community in developing business opportunities. That is just a range of ongoing activities within the work programme, so it is very much action-oriented.


 
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