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20 Nov 2007 : Column 800W—continued


Mr. Hoban: To ask the Secretary of State for Children, Schools and Families what the (a) date, (b) cost and (c) purpose of each advertising campaign commissioned by his Department and its predecessors was in each of the last two years. [164503]

Kevin Brennan: Advertising campaigns commissioned by the Department in 2006-07 ( Department for Education and Skills) and 2007-08 ( Department for Children Schools and Families) are in the following table.

2006-07
Advertising campaign Purpose Cost (£000)

Student finance

To inform young people and their parents about the financial help available to those taking higher education courses.

2,476

Adult basic skills

To motivate adults with basic skills gaps to fill these through taking courses.

1,805

Teenage pregnancy

To help reduce rates of teenage pregnancy by targeting young people with messages about safe sex and relationships.

1,534

Childcare recruitment

To inform people (including those from under-represented groups) of the job opportunities available in the childcare and early years sector.

405

Children and young people's workforce

To inform those working with children and young people of new responsibilities resulting from the Every Child Matters reform programme.

45



20 Nov 2007 : Column 801W
2007-08
Advertising campaign Cost Purpose Cost

Diplomas

To inform young people and their parents about the new qualification being introduced in autumn 2008 so they can make an informed choice about its suitability.

1,190

Teenage pregnancy

To help reduce the rates of teenage pregnancy by targeting young people with messages about safe sex and relationships.

984

Childcare

To inform parents of the childcare opportunities available to them and the potential advantages these might bring so more parents consider this option.

86

Cyberbullying

To reduce the rate of cyberbullying by challenging young people who are complicit in bullying (for example, by passing on text messages) to recognise the harmful and negative impact on others.

88

Connexions

To make young people aware of the Connexions Direct Service

241


Additionally in 2007-08, 1.861 has been spent on student finance advertising, a campaign which has now moved across to the Department for Innovation, Universities and Skills.

As advertising campaigns often run in phases, with different media used over different periods in each phase, it would only be possible to give specific dates for each campaign (beyond the financial year in which they fell) at disproportionate cost.

Mr. Hoban: To ask the Secretary of State for Children, Schools and Families how much his Department and his predecessors spent on advertising and promotional campaigns in each year since 1997. [164505]

Kevin Brennan: Promotional campaigns, including those using advertising, are funded from the Department's central advertising and publicity budget and from individual programme budgets held by policy directorates.

Spend from the advertising and publicity budget since 1997 is set out in the following table. In addition to funding promotional campaigns, this budget also covers a wide range of other publicity activity (including magazine production and infrastructure costs such as mailing and storage of departmental publications). It is not possible to separately identify the campaign activity, except at disproportionate costs.

Amount £000

1997-98

10,879

1998-99

13,426

1999-2000

9,902

2000-01

14,595

2001-02

11,688

2002-03

14,091

2003-04

16,943

2004-05

12,489

2005-06

9,391

2006-07

10,686

2007-08

(1)5,713

(1 )To 31 October 2007.

The spend on promotional campaigns from individual policy directorate programmes cannot be separately identified, except at disproportionate cost. However, it is possible to separate all the Department's spend on advertising, as this is centrally placed through the Central Office of Information. However, these figures will include advertising spend from within the advertising and publicity budget totals as set out in the following table.

The Department’s advertising spend since 1997 is:


20 Nov 2007 : Column 802W
Amount £000

1997-98

9,992

1998-99

15,673

1999-2000

11,900

2000-01

29,110

2001-02

17,665

2002-03

13,790

2003-04

20,170

2004-05

11,088

2005-06

7,939

2006-07

6,265

2007-08

(1)2,589

(1) This is the commitment to 4 November 2007. Additionally, £1.861 million has been spent on advertising which is now led by the Department for Innovation, Universities and Skills.

Departmental Questions

Mr. Harper: To ask the Secretary of State for Children, Schools and Families how many and what percentage of questions tabled for answer on a named day to his Department received a substantive answer on the day due in the last year for which figures are available. [162613]

Kevin Brennan: The Department’s PQ tracking system is currently unable to break down the data requested and to do so would incur disproportionate cost. This Department aims to ensure that Members receive a substantive response to their named day question on the named day, and endeavours to answer ordinary written questions within a working week of being tabled. Unfortunately, this is not always possible but this Department makes every effort to achieve these timescales.

Mr. Laws: To ask the Secretary of State for Children, Schools and Families how many and what percentage of questions tabled to his Department for answer on a named day received a substantive reply on the day named since the establishment of his Department. [163191]

Kevin Brennan: The Department's PQ Tracking System is currently unable to break down the data requested and to do so would incur disproportionate cost. This Department aims to ensure that Members receive a substantive response to their named day question on the named day, and endeavours to answer ordinary written questions within a working week of being tabled. Unfortunately, this is not always possible but this Department makes every effort to achieve these timescales.

Railways

Mr. Laws: To ask the Secretary of State for Children, Schools and Families how much was spent by his Department on first class train tickets in the last 12 months. [163097]

Kevin Brennan: The spend on first class rail tickets in the 12 month period October 2006 to September 2007 for the former Department for Education and Skills was £4,026,649.


20 Nov 2007 : Column 803W

Schools: Admissions

Mr. Laws: To ask the Secretary of State for Children, Schools and Families how many schools in each local education authority area applied for expansion in each year since 1996-97; how many requests were granted in each year; and if he will make a statement. [163441]

Jim Knight: Schools may expand for a number of reasons; for example, to meet population growth, to accommodate pupils from other local schools which have closed, or to meet parental demand for additional places.

The following tables sets out the number of statutory proposals to expand that were published and approved
20 Nov 2007 : Column 804W
in each local authority from September 1999 to 9 November 2007. Information prior to the introduction of the local decision making regime in September 1999 is not sufficiently reliable. There were no expansions in the local authority areas not listed in the table. Decisions on expansion proposals are taken by the local authority or by the schools adjudicator. Before 25 May 2007, decisions were taken by the School Organisation Committee rather than the local authority.

The Government are not involved in deciding expansion proposals, but do make available capital funding to encourage successful and popular schools to expand. The Government have allocated £35 million to enable 16 popular and successful schools to expand since June 2003.


20 Nov 2007 : Column 805W

20 Nov 2007 : Column 806W

20 Nov 2007 : Column 807W

20 Nov 2007 : Column 808W
1999 2000 2001
LEA Number of proposals published Of which: Approved Number of proposals published Of which: Approved Number of proposals published Of which: Approved

Barking and Dagenham

Barnet

1

1

Barnsley

2

2

Bedfordshire

1

1

Bexley

Birmingham

4

4

Blackburn with Darwen

1

1

5

5

Blackpool

Bolton

Bournemouth

1

1

Bradford

1

1

Brent

1

1

1

1

Brighton and Hove

3

3

Bristol, City of

Bromley

3

3

2

2

Buckinghamshire

1

1

Bury

Calderdale

1

1

Cambridgeshire

3

3

3

3

Cheshire

1

1

Cornwall

1

1

Croydon

1

1

Cumbria

Darlington

Derbyshire

2

2

Devon

2

2

Doncaster

2

2

Dorset

1

1

Dudley

Ealing

East Riding of Yorkshire

6

6

East Sussex

1

1

Enfield

2

2

Essex

2

2

2

2

Gateshead

Gloucestershire

1

1

1

1

2

2

Greenwich

3

3

Hackney

Hampshire

1

1

3

3

2

2

Haringey

1

1

Harrow

2

2

Havering

Hertfordshire

Hillingdon

Islington

Kent

3

3

14

14

3

3

Kingston upon Hull, City of

1

1

Kingston upon Thames

1

1

Kirklees

1

1

Lambeth

Lancashire

1

1

Leeds

1

1

Leicester City

Leicestershire

1

1

Lewisham

Lincolnshire

1

1

1

1

Liverpool

2

2

Luton

3

3

1

1

Manchester

1

1

Medway

3

3

2

1

Merton

Middlesbrough

Milton Keynes

Newcastle upon Tyne

1

1

Newham

Norfolk

1

1

North Somerset

2

2

North Tyneside

3

3

1

1

North Yorkshire

3

3

Northamptonshire

6

6

Northumberland

Nottingham, City of

1

1

Nottinghamshire

2

2

6

6

Oxfordshire

Peterborough, City of

Plymouth, City of

1

1

Poole

Reading

1

1

1

1

Redbridge

Richmond upon Thames

1

1

Rochdale

Rotherham

1

1

2

2

Salford

2

2

Sandwell

Sefton

Sheffield

Shropshire

1

1

Slough

Solihull

1

0

Somerset

1

0

South Gloucestershire

Southampton

3

3

Southwark

Staffordshire

1

1

1

1

Stockport

Stockton-on-Tees

Stoke-on-Trent

1

1

1

1

1

1

Suffolk

1

1

Surrey

1

1

2

2

Sutton

2

2

Swindon

Telford and Wrekin

1

1

1

1

Thurrock

Torbay

1

1

1

0

1

1

Tower Hamlets

Trafford

Wakefield

Walsall

2

1

Waltham Forest

2

2

Wandsworth

1

1

Warrington

2

2

1

1

Warwickshire

West Sussex

1

0

1

1

Westminster

Wigan

2

2

Wiltshire

1

1

Windsor and Maidenhead

Wirral

Wokingham

3

3

1

1

Wolverhampton

1

1

Worcestershire

3

3

York, City of

Total

34

32

83

80

74

73


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