Select Committee on Culture, Media and Sport Minutes of Evidence


Memorandum submitted by the British Paralympic Association

WINNING—A PARALYMPIC LEGACY IN LONDON 2012—PREAMBLE

  London 2012 offers the most unique opportunity to sport in Great Britain that has ever existed. For Paralympic sport in particular this is perhaps the seminal moment in its development following its creation in Stoke Mandeville in 1948. The Paralympic achievements of Great Britain are well documented and stand proudly alongside the greatest nations in sport in the world.

  To have created the consistency of team success in the Paralympic Games and to have produced some of the iconic names of the sporting world represents an achievement beyond compare. No other Paralympic nation has an athlete with the public visibility of Dame Tanni Grey-Thompson or possesses champions of the quality of equestrian riders Lee Pearson and Debbie Criddle. British sport can boast of a World No.1 Tennis player like Pete Norfolk, Swimming champions of the calibre of Dave Roberts and Nyree Lewis, athletes such as Danny Crates, Stephen Miller and David Weir, an Archer like John Cavanagh and a Pistol shot as consistent as world record holder Isabel Newstead. For many nations that would be enough, whether in Olympic, or Paralympic, sport.

  But in all these achievements and the many more that exist there remains one ambition which is unfulfilled and which burns in the hearts of these great champions—to create a lasting legacy for Paralympic Sport. Without a lasting legacy that sees their records challenged and beaten by a new young breed of British Paralympians the achievements of the last 20 years, of putting British Paralympic sport on the map, will be diminished forever.

  Britain now has the chance to ensure that legacy is achieved, a chance to ensure that our successes in 2012 stand comparison to the great teams of the past and that our champions can stand alongside the great names of British Paralympianism. The opportunity exists to create a lasting structure that will ensure that young people with a disability in Britain have the opportunity not only to participate in sport but also to excel. But there is only one chance to get it right. There will not be another opportunity, underpinned by the investment of emotion, desire and, of course, finance, to position Paralympic sport where it deserves to be— well regarded, well respected, well organised and well funded.

  The challenge lies in not just seeking parity with Olympic investment but in seeking the right solution to the needs of the sport and the athletes by creating:

    —    More Opportunities.

    —    More Participation.

    —    More Paralympians.

    —    More medals.

ISSUES

  There is a need for a coordinated National investment of will by the Sports Councils to find a mechanism by which the above outcomes can be attained. By failing to ensure that regional investment and structures have the capacity to influence the GB outcomes there is a distinct prospect that the legacy and sustainability that the Games can bring will be lost and that regional investment will be devalued.

  The medals table will not and cannot be the only measure of success. A simplistic view that 1st place is attainable because 2nd was achieved previously and investment has increased, is neither sustainable nor defensible. Additionally it is in danger of devaluing achievement, demotivating (future) participants and suppressing future investment.

  However, if performance and the pathway to medals are at the core, the associated inspiration at the elite level can act as a stimulus for a vast number of people to strive harder to realise their own potential. We need to celebrate achievement proportionately and recognise that to achieve a much wider set of desired benefits many other elements need to be in place. Without taking this approach, increasing participation will be only locally driven and will require a major effort to attract every new person.

  Key areas include parents seeing the sporting potential in their children and having enough confidence in the system to take them along to schools and local clubs. It is essential that teachers and coaches have the capacity, skills and understanding to involve them in PE and other activities.

  20 years ago 95% of children and young people with disabilities were educated in specialist provision. Many children were thus introduced to PE and sporting recreational activities which enabled them to acquire skills and a high level of sporting performance. Today 95% of this group are educated in mainstream schools and have fewer opportunities to participate in active PE let alone sporting activities. 2012's legacy must be that all children should have opportunities within the school curriculum to participate in PE and also that specific programmes are put in place to develop sporting opportunities for all.

  There also needs to be more world class supporting staff and sports science with much better understanding around the performance pathway itself. In a perfect world the basic infrastructure for disability sport activity would be in place, with easy and clear sign posting to opportunities, talent identification, comprehensive provision and a clear and transparent pathway all the way from playground to the Paralympics.

  Particularly important in the complex organisational context of sport in the UK is having clarity of roles and responsibilities and aligned targets to drive participation and performance. Ideally all stakeholders would fully understand what they and everyone else has to do to achieve the vision, and feel ownership for their work. Every action would have a direct impact on the system, and would be measured for its effectiveness.

  Broader societal attitudes, and that of politicians, the media and potential sponsors, need to change. Differentiation and inclusion should be recognised as equally important—with the branding of Paralympics, and disability pathways to potential, valued and promoted across politics, business relationships and the media. Public perception should be seamless, seeing the individual before the disability, and feeling perfectly comfortable around the issue. This in turn would lead to positive experiences for those with a disability, and increased confidence leading to a more positive view of disability sport and a shift away from the "patronising sympathetic" position of many today.

  There is a good deal of agreement about the key elements of this "perfect world" goal. It is the "how we make it happen" that is less clear, and how precisely 2012 can help the journey towards it.

  There is tremendous passion and commitment that all stakeholders share for disability sport. This incredible amount of good work makes a huge difference to many people's lives. However, too frequently there are major obstacles on the "pathway to potential" for young athletes with a disability, and this reduces the impact of this good work. Whilst there are many examples of best practice in the UK (which is substantially better than in many countries), the existing obstacles here are serious and require attention.

  1.  Challenge the assumed success and complacency around (sporting) inclusion. A co-ordinated approach must be taken by all with responsibility at grass roots and participation level.

  2.  A focus on playground to podium pathways should drive participation from a young age with all parties and agencies having a common vision with increased but targeted investment at all levels of development.

  3.  Investment at elite level must reflect the Paralympic landscape and not simply use Olympic models.

  4.  Success in 2012 is crucial to future funding and to ensure that the momentum behind Paralympics does not dissipate quickly.

  5.  Greater recognition of the value of the Paralympics both on the nation's sporting success and sense of well being.

  6.  Partnership working and alignment must be central to the approach—many stakeholders will be required to deliver the desire changes.

  7.  Similarly, inclusiveness must consider those developing disabilities through life and to make participation attractive to all, reinforcing that a disability creates the ability to participate.

  8.  It is as important to start delivering on existing promises as it is to create new ideas.

  9.  Building the legacy starts now, not post-2012.

November 2007





 
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