Risk and Reward: sustaining a higher value-added economy - Business and Enterprise Committee Contents


Memorandum submitted by the Confederation of British Industry (CBI)

  1.  As the UK's leading business organisation, the CBI speaks for some 240,000 businesses that together employ around a third of the private sector workforce, covering the full spectrum of business interests both by sector and by size.

EXECUTIVE SUMMARY

  2.  The global accessibility of inexpensive labour means that UK-based businesses cannot compete in markets for internationally traded goods and services on the basis of low labour costs alone. Thus our economy naturally tends to focus on higher value and higher value-added activity where investment in skills, knowledge, technology and innovation more broadly are important factors.

3.  Government "innovation policy" per se is only one of many policy measures which affect business investment in innovation. To create a thriving ecosystem for innovation in the UK, the government must also consider the impact of its other "non-innovation" policies in areas such as planning, transport, health, defence, energy, environment, tax, education and skills. For example, the government can use public procurement, regulation and other policy levers as demand-side drivers of innovation, creating lead markets for new technologies and services which, in turn, could provide a major incentive for further business investment.

  4.  The establishment of the Technology Strategy Board (TSB) as a Non-Departmental Public Body at arm's length from government provides a new structure for helping to develop this further. We have proposed that it should focus on the acceleration of technology development to meet the needs of business and that its work should be more "mission-oriented", linked to solving major UK challenges that could lead to innovative solutions feeding into public procurement.

  5.  Lord Sainsbury's review of science and innovation made very welcome recommendations on the new co-ordination and leadership role to be played by TSB, but we are still concerned over the level of funding for the TSB, which is about half the level we proposed to be really effective.

  6.  Research and Development (R&D) is an important factor underpinning business innovation and R&D tax credits have had a positive role in promoting business R&D spending and in retaining R&D activity in the UK. The evidence available so far suggests that this role is significant and, despite the imperfections of the tax credit regime, likely to increase. However, R&D is only one factor in innovation and, with our service-dominated economy, not always the most important. Care is thus needed in making international comparisons on the potential for value-added activity in the economy on the basis of national R&D performance alone.

  7.  Progress has been good on university-business co-operation and knowledge transfer since the Lambert Review in December 2003. To build on this positive trend, action is still needed to encourage better and more extensive links with SMEs, to ensure that the successor to the Research Assessment Exercise gives appropriate recognition to excellence in user-focused research, and in understanding the nature, extent and potential of university links with service sector businesses.

  8.  For the Government's innovation support products we believe it would be acceptable to "raise the access bar" for firms, but with the compensation that the support made available will be more substantial and focused on business growth. The Manufacturing Advisory Service has already made progress in disseminating best practice in the UK SME community and we look forward to this being developed further.

  9.  The CBI welcomes the creation of a new department (DIUS) which explicitly takes responsibility for innovation as well as skills. However, the separation of innovation from business, and schools from skills, needs to be handled with care: the economic focus of DIUS, and the robustness of links between DIUS and BERR, and between DIUS and DCSF, are of critical importance.

  10.  On the Regional Agenda, RDAs and Devolved Administrations are naturally concerned with their territorial focuses. But most successful businesses do not operate solely within individual political boundaries so the conditions they face and the support they can access should not vary arbitrarily across these boundaries. There needs to be a consistency of approach to support for business investment in innovation and growth across the UK, but with regional "flavours".

  11.  Manufacturing plays a critical role in a higher value added economy, not only as a high value sector in itself, but also as a driver for the majority of business innovation and R&D. Government policy needs to recognise that modern manufacturing does not equate solely to the production process but includes a far broader value chain from basic R&D to service provision, and that each stage has the potential to be a "high value" activity.

  12.  Whilst this submission primarily concerns the role of innovation in creating a higher value added economy, also critical is the importance of ensuring the UK has the high level skills required to develop and exploit new technologies. For example, the UK compares relatively well with our European competitors in terms of the proportion of the workforce qualified to graduate level (29%)—but poorly with the US (40%) and Japan (45%). China and India are also moving up the value chain and together annually produce four million graduates compared to 250,000 in the UK. Lord Leitch recommended the UK move to at least 40% of the workforce qualified to level 4 and above by 2020 to remain competitive—an ambition supported by the CBI.

  13.  But meeting the challenge of developing a higher skilled workforce is not simply a matter of more young people entering higher education—more than 70% of the 2020 workforce has already left formal education. Developing more business-university partnerships on raising workforce skills and new flexible methods of delivery, accreditation of bite-sized training and e-learning could all be powerful tools in raising the skills of those already in work.

  14. There must also be a greater urgency in ensuring significantly more individuals have science, technology, engineering and maths (STEM) skills. Employers are increasingly concerned by the falling numbers of young people graduating with degrees in STEM—particularly as new STEM-related jobs will grow by 2.4 million over the decade to 2014[11]. The CBI supported the Sainsbury Review's recommendations to encourage more young people to study STEM—particularly its emphasis on raising the number of specialist teachers and improving the support available to them, better careers advice and the value of more young people studying the three separate science GCSEs. But the Government must go further:

    —  young people able to do so should be automatically opted-in to GCSE triple science (they can opt-out), not just given the option to do so;

    —  £120 millioninvestment in one-to-one careers advice at ages 14, 16 and 18—and access to appropriate guidance for even younger age groups too; and

    —  £1,000 annual bursaries for STEM undergraduates to reflect their importance to the economy.

COMMENTARY ON SPECIFIC QUESTIONS IN THE CALL FOR EVIDENCE

Q1.   What is meant by a high value-added economy? Which business activities qualify as such?

  15.  The term "value added" refers to the differential that can be achieved between the cost of a service/product/process etc. and the price that can be charged for it. In turn, "higher value-added" concerns maximising that differential, be it through reducing input costs (eg reducing material, labour or process costs etc) or increasing the price that can be realised (eg through brand association, improved quality, innovative features, faster delivery, higher specification etc.), or some combination of the two.

16.  It follows then that there is a spectrum of possibilities for achieving a higher value-added economy: at the one end focusing on low cost production, for example; at the other, building up high value qualities such as brand, design and innovation. The increasing accessibility of cheaper sources of labour implies that UK-based businesses cannot compete in markets for internationally traded goods and services on the basis of low labour costs and thus our economy should be, and is, increasingly focused on higher value-added activity. However, a "high-value economy" does not necessarily equate to a "high value-added economy". Nor is it practical or possible for an economy the size of ours to undertake only higher-value activities—there will always be a need for low-value activity at some level if only to support activities further up the value chain. Value added can be increased by lowering costs as well as by raising the value of the product: in an economy with comparatively high labour costs, both are heavily dependent on investment in innovation.

17.  Within manufacturing, high value-added activity does not exclude all production activity. While commoditised, labour-intensive production is essentially low value-added and hence vulnerable to low cost competition, high value production, relying on specialised scientific and engineering skills or the utilisation of advanced technology, can form an integral part of a manufacturer's sustainable competitive advantage and support a climate for business innovation.

  18.  Each stage in the manufacturing value stream, from basic R&D through to after sales service provision, provides an opportunity for business to add value. We should resist the false conclusion that a high value-added economy necessarily equates to one with a smaller production capacity, especially before the link between R&D activity and production is fully understood.

  19.  What is important for the UK is that we understand the balance and interaction between different parts of the economy and that we nurture an economic ecosystem that favours activities that are both higher-value and higher value-added.

Q2.   How UK business compares internationally in areas such as research and development, creativity and design

  20.  The European Innovation Scoreboard 2006 lists six countries as "innovation leaders"—Denmark, Finland, Germany, Japan, Sweden and Switzerland. These countries all have high "Summary Innovation Index" (SII) measures compared with other OECD members (including the UK), and all have higher rates of SII growth than the UK, although only one of them, Denmark, has a rate of SII growth which exceeds the UK's by more than 1%. (The ranking varies in different years, and Denmark's position in 2005 was less advanced than in 2006; also in 2005 the USA was in the "innovation leaders" group.)

21.  The Regional Innovation Scoreboard included in the same publication lists the top-performing 10 European regions as being in Sweden and Germany (four regions each), Finland and France.

  22.  It may be true that the UK as a whole is less innovative than the "innovation leaders"; however, the definition of the SII should be noted: it is made up mostly of inputs (including R&D) and therefore is not necessarily a reliable measure of innovation. For example, it tells us little about the effectiveness of combining different inputs to create innovation output, nor about whether the focus is on incremental or radical innovation, and, more importantly, the balance of measures may not provide a good reflection of innovation in a service-dominated economy such as the UK.

  23.  As far as we are aware, none of the various UK, EU and international surveys and scoreboards that attempt to measure innovation adequately capture the full innovation dynamic across all sectors.

R&D

  24.  According to the OECD's Main Science and Technology Indicators (Vol 2007/1), 1.78% of the UK's GDP was spent on R&D in 2005 (a fraction below the average for the previous four years, despite increases in both government and business spending): 42% of this comes from industry and 33% from government. For the 27 EU countries as whole the figures are 1.74%, 62% and 30% and the UK is rated "about average" in most analyses of our performance:
R&D as %
of GDP
% financed
by industry
% financed
by government
EU-271.7462 30
UK1.7842 33
France2.1353 38
Germany2.4667 26
USA2.6265 30
Japan3.3376 17
Finland3.4867 31


  25.  The OECD R&D data show that:

    —  spending on R&D as a proportion of GDP in the UK is low by comparison with other developed countries,

    —  the proportion of R&D in the UK financed by government is similar to that in most other developed countries, and

    —  the proportion of R&D in the UK financed by industry is low by comparison with other developed countries, and as a proportion of GDP lower still.

  26.  The low total level of spending on R&D as a proportion of GDP in the UK is at least partly caused by the size and success of "high sales" industries (including oil and gas, banks/financial services, telecoms, food producers & retailers) in this country. While these sectors do invest in R&D they naturally have a low level of R&D-intensiveness (R&D/sales) compared to sectors which are R&D-led, such as the electronics and technology hardware industry, which make up a much larger proportion of the economy in countries such as Japan and the US than they do in the UK. In other key sectors of the economy where high R&D investment is critical (for example, aerospace, defence, pharmaceuticals and healthcare) the UK does very well in terms of matching world-class levels of R&D intensity.

  27.  The low proportion of private sector spending in the UK is also partly balanced by a high proportion of third-sector spending (eg by charities such as the Wellcome Trust) and by R&D investment from abroad.

  28.  Where the UK does appear to have suffered is in some of the price-regulated industries (water, gas and electricity) where the need to meet price targets set by the regulators has meant that firms have been unable to invest as much as they might otherwise have wished in longer-term R&D and innovation. This point was recently highlighted in Lord Sainsbury's report, "The Race to the Top: a review of government's science and innovation policies" (October 2007).

  29.  In our lower R&D spending service sectors other forms of investment in innovation (eg investment in software and ICT, design, marketing, and innovation-related training) are likely to be much more important than pure R&D figures. However, recent changes in international accounting practice saw HSBC, Tesco, Royal and Sun Alliance, and RBS all jump from "nowhere" on DTI listings into the top 25 R&D spenders in the UK in 2006. R&D in the service sectors which are so important to our overall economy, may thus have been significantly under-reported in the past.

  30.  As we have proposed to government, the UK should not be judged solely against targets to reach "x% of GDP invested in R&D by y date" (the current target being 2.5% GDP by 2014), but should be more pragmatic and consider a wider benchmark for overall levels of investment in innovation.

Design and creativity

  31.  International data on design and creativity are less easy to access, but NESTA provides a good overview of the UK creativity sector in its 2006 Creative Industries report. NESTA notes that:

32.  "On one measure the creative industries constitute a larger part of the economy and employ more people than the financial services sector. The most recent estimates suggest that the creative industries account for eight per cent of the UK economy| Exports by the creative industries contributed £11.6 billion to the UK's balance of trade in 2003. The UK has led the world in terms of developing the creative industries as a focus for policy, and there has been a rapid growth in initiatives across the UK to support the development of creative businesses."

  33.  However, the report goes on to paint a less promising picture of the future for the UK creative industries:

  34.  "Evidence suggests that there are reasons to be concerned about the current performance of these sectors, beyond the variations that result from the normal economic cycle. Over the past few years, employment has fallen in advertising, design, film production, games development, music and the visual and performing arts. For example, employment in advertising has fallen by more than 20,000 in just three years, from a high in 2001. This is a reflection of lower revenues and consolidation in these industries. In design, there has been a 31% fall in turnover since 2000. Film production spending was nearly a third lower in 2005 than in the previous year (including international productions filming in the UK). The number of people working in games development has fallen by 6% since 2000, despite the continued growth in the market."

  35.  The lack of scale of most businesses across the UK creative industries (eg 55% of design agencies employ five people or less) as well as access to global markets and structural issues in areas such as the UK music and film industries were cited as particular issues to address in the NESTA report.

Q3.   What can be learnt from the experiences of other countries in this area and how fast other countries are moving up the value chain

  36.  The UK is a mature economy, already comparatively high-value and high value-added, and economic growth is bound to be comparatively slow in consequence, whereas many developing countries with a much lower starting point have begun to enjoy higher rates of self-sustaining growth. Often this is sustained by investment in existing technology rather than in innovation. Rapid growth from a low starting point is much easier than rapid growth from a high starting point and it is inevitable that many countries will be moving up the economic value chain faster than the UK. A similar process took place in Japan for several decades after the Second World War, but Japan is now itself a mature economy and is no longer experiencing such rapid growth.

37.  Nevertheless there are useful lessons to be learned from other developed countries, such as Finland, which has a Science and Technology Policy Council chaired by the Prime Minister, and the US, where DARPA provides, in the specific field of defence, a model we refer to in answer to Q9.

  38.  There are also grounds for concern in the fact that, as happened with Japan, some countries, such as China, India and Brazil, are not only developing basic industries such as large-scale manufacturing, but also rapidly acquiring skills and technology in specific high value-added sectors, which will make these industries increasingly competitive against their UK counterparts. For example: in software, pharmaceuticals, high-tech engineering, aerospace and space technologies.

  39.  Other countries such as Singapore, Malaysia and the Czech Republic are even further advanced along the value chain and are effectively competing for some of the highest value activities in the global economy including R&D.

Q4.   The extent to which UK business has absorbed new business practices such as lean manufacturing

  40.  Lean manufacturing is a broad term referring to a range of practices in manufacturing originating mainly from Japanese automotive industry in the 1980s, including those to reduce waste (eg Toyota Production System, Just-in-Time production) and those to improve quality (eg Six Sigma, Total Quality Management). Successful implementation of lean manufacturing can deliver efficiency gains and improve business performance.

41.  Virtually all global businesses have by now undertaken a programme of process improvement along the lines of lean manufacturing. For such businesses, high levels of efficiency and quality management are competitive necessities, not advantages. However, it is not clear to what extent this best practice has been embedded within smaller manufacturers, although anecdotal evidence suggests that there remain many businesses that have yet to fully embrace lean manufacturing.

  42.  Businesses at the head of complex supply chains are taking proactive steps to ensure best practice filters down to the SMEs that comprise subsidiary tiers of their supply chain. In vertically disintegrated industries such as automotive and aerospace (whose production processes are diffused across several businesses) suppliers have responsibility for increasingly complex tasks and hence have a significant impact on the overall performance of the final assembler.

  43.  Therefore, developing the capability of SME manufacturers is not only of direct economic benefit to the UK, but also acts as a tool to attract and retain investment from global manufacturers.

  44.  Government action to spread best practice within manufacturing has successfully addressed a market failure in that private consultancies offering affordable and appropriate manufacturing advice to SMEs are not widely available. The Manufacturing Advisory Service (MAS) was established in 2002 by the then Department for Trade and Industry, to offer free or subsidised best practice advice and support for SMEs.

  45.  Figures published by the DTI in June 2006 claim that in the first four years of operation (2002-06), the MAS responded to 86,414 enquiries, completed 14,982 diagnostic reviews and carried out in-depth consultancy with 4,700 businesses (note that the UK manufacturing SME community comprised 121,000 firms in 2002 and 109,000 in 2005). The MAS will be further improved from 2008 with the ability to offer longer periods of in-depth support to manufacturers and offer support on a wide range of subjects, including strategic planning and skills development.

Q6.   The impact on business of government efforts to promote research and development, including the research and development tax credit

  46.  A report by HMRC published in December 2005 supports the view that tax credits are having some impact in achieving their objectives, particularly in the case of SMEs, but that they are, on average, less effective than one might wish:

    —  About 57% of firms surveyed (including both those that had claimed and those that had not claimed the credits) felt that R&D tax credits were an incentive to undertake further R&D.

    —  However, 41% of large firms which had claimed tax credits thought that the credits were not an incentive to conduct further R&D.

  47.  When the CBI lobbied for the R&D tax credit to be made available to all firms we noted that it would take time to influence long-term trends in business R&D investment. Experience from Canada had suggested that benefits would only become clear after around 10 years of operation. Given that larger firms in the UK have only been able to benefit from the tax credit since 2002, it is still too early to make a definitive judgement. The government itself has suggested that 2014 should be the point at which their impact is properly assessed.

  48.  We also noted that, to be effective, the tax credit would have to make a difference to R&D decision-makers (not necessarily those in charge of conducting R&D, but the Finance Directors and other Board members responsible for strategy and investment) and that to do this the tax credit would need to have a value clearly visible above the "background noise". We suggested this noise level to be around 5-6% of costs and that the tax credit would need to reduce overall R&D costs by 10% or more to be widely recognised and valued.

  49.  When set up, the tax credits instead reduced R&D costs on qualifying R&D by 7.5% for large firms and 9.5% for SMEs. Critically, not all R&D as defined by business, nor as defined by the DTI, was included in the Government's definition of "qualifying R&D". The overall value of the tax credit was thus reduced as a consequence. Our research with the Engineering Employers Federation in 2005 suggested that the actual value of the tax credit was, on average, a 4% reduction in total R&D costs—SMEs benefitting most with a reduction in costs of around 5%, while costs for the largest firms were reduced by less than 3%. Clearly, these figures are well within the noise level for decision-makers and so it is perhaps not surprising that the impact of the tax credit has not been universally high.

  50.  Tax credit rates were increased in Budget 2007 to reduce the costs of qualifying R&D by up to 8.4% for large firms and 16.5% for SMEs. As a move on its own, this appears to be positive, but the overall value needs to be considered in relation to changes in corporation tax rates that were announced at the same time:

    —  Large firms are more likely to benefit from the reduction in corporation tax rates to 28% and this may be a greater spur for further investment than the increase in tax credit rate.

    —  Small firms were hit by an increase in corporation tax rates to 22% by 2009-10. This has the effect of increasing the overall value of the tax credit, so those investing most in R&D should now be at a much greater advantage. However, those making higher profits and many at the low-R&D investment end of the spectrum and/or without the need or capacity to increase R&D investments, will be worse off.

  51.  Modelling shows that SMEs making average rates of profit and investing above 1.5% of turnover in R&D should be better off in tax terms as a result of the Budget 2007 changes. This level of R&D investment may not sound very high, but it could equate to over 20% of pre-tax profit for a firm operating on an average 7% profit model. For firms investing in non-R&D based innovation, the increase in corporation tax rates, followed by decisions in the 2007 Pre-Budget Report to abolish Capital Gains Tax taper relief, are effectively "anti-innovation" measures that will discourage longer-term investment and risk taking by small firms.

  52.  Despite all of this, the real impact of the R&D tax credit is already starting to be seen in individual firms, but the nature of this impact varies considerably. Those whose business is centred around high R&D intensity activities have benefited extensively. Some have focused on using the credit to off-set their tax liabilities while also investing in growth—thus making the UK an attractive place to invest. For many, the tax credit has helped to stimulate investment in technologies through internal development, spin-outs, acquisitions and collaborations. For others it has been a significant factor in influencing where to do R&D in the face of other global opportunities—helping to maintain R&D in the UK, a factor that we suggested would be critical when the tax credit was being developed. Some firms have said that receiving an R&D tax credit can even help demonstrate that they are meeting some of their corporate social responsibility aims: the tax credits acting as an external validation that they do invest in R&D, and that they are a responsible firm developing for the future and can thus provide better career prospects.

  53.  The Treasury document of July 2005, "Supporting Growth in Innovation: enhancing the R&D tax credit" recognised three principles in the introduction of the credit system: simplicity, consistency and certainty. HMRC have taken time to deliver on these principles, which has contributed to the delayed impact of R&D relief on UK businesses:

    Simplicity:  A significant process change was required within large organisations to capture appropriate data for a valid claim. The process change has taken time to put in place and agree with HMRC. Better help and guidance for firms has also taken too long to materialise and we have yet to see its impact on take-up rates.

    Consistency:  It has been clear from the outset of the regime that there have been differing approaches to claims by local inspectors. The changes within HMRC, with the introduction of client relationship managers (CRMs) for large companies, have begun to improve the consistency of the approach.

    Certainty:  The certainty will come with experience and confidence of both HMRC and the Taxpayer in applying the regulations. The relief is still relatively new in comparison with other regimes, like Canada. It will take time to provide the certainty. Currently, some firms report that they purposely exclude more applied development work from their claims -even though such work is likely to be valid- simply to make it more certain that their claim will be accepted.

  54.  Overall, the R&D tax credit may not be an incentive for the short term, but with more certainty and continuity of the legislation, business will be able to work the relief into its long term strategy and it will increasingly stimulate innovation in parts of the UK economy where R&D is an important factor. We welcome the fact that both Ian Taylor's STEM Taskforce report for the Conservative Party and Lord Sainsbury's review of science and innovation for the Prime Minister both gave their support for continuing with the R&D tax credit.

Q7.   The progress that has been made on university/business co-operation and knowledge transfer since the publication of the Lambert Review in December 2003

  55.  Progress has been good and the positive trend is continuing. Collaborative research between business and public funders is now valued at just under £600 million, a 12% increase from 2004-05. Overall, UK higher education institutions (HEIs) received £2.25 billion in 2005-06 from business and community interaction, a 7% rise from 2004-05. The number of full-time equivalent staff dedicated to engaging with commercial partners also rose by almost 28%. Some of the other key figures for 2005-06 from the Higher Education Business and the Community Interaction survey run by HEFCE are:


Engagement with business2005-06 income


Consulting income from business£115m
Collaborative research income£595m
Equipment and facilities services£89m
Contract research income£651m
Short bespoke course on companies' premises £80m




  56.  CBI Innovation surveys have also shown rising levels of business-university engagement over time, with around three-quarters of the most innovative firms reporting innovation-related links with universities in the UK.

  57.  In our input to the Sainsbury Review, we made the following broad observations on progress since the Lambert Review:

    —  A code of governance has been developed and adopted by all UK universities.

    —  The "third stream" of funding has been made permanent.

    —  Guidance material and model contracts have been developed to cover intellectual property issues in five different collaborative and contract research scenarios, and these are now being used by a wide range of firms and universities. A further set of model agreements covering consortia arrangements are under development. The initial set of model agreements are now even being used by at least one firm in making academic links in China and the UK Intellectual property Office is working on taking the ethos of the Lambert Agreements and translating them into model agreements for business-business collaboration.

    —  HEFCE has announced a £60m/yr fund for user-focused research within the QR stream. This is a good start along the way to the £100-200 million business-relevant research fund proposed by CBI at the time and recommended in the Review.

    —  Developments with the RAE post 2008 now look set to enable user-relevant research to be valued appropriately.

    —  RDAs and the Devolved Administrations are taking an increased role in facilitating business-university links. In particular, steps are being taken to engage businesses that had not previously made connections with universities—for example with the INDEX innovation voucher scheme for SMEs coordinated by Aston University and funded by Advantage West Midlands, ESRC and EPSRC. We would argue that this scheme should be rolled-out nationally as part of the general package of business support delivered by the RDAs.

  58.  It is also worth highlighting that the UK now has an Institute for Knowledge Transfer (IKT), launched in May 2007. This provides a focus for the ongoing training and development of knowledge transfer professionals from business, universities, government agencies and elsewhere. Shared experience and training on all sides should help to create a shared understanding, create networks, help break down perceived or real barriers to knowledge exchange and bring partners closer together. While not a direct recommendation in the Lambert Review, establishment of the IKT followed discussions and links made by partners in responding to the Review.

  59.  There was a welcome announcement in the 2007 Pre-Budget Report that the Higher Education Innovation Fund (HEIF) will be increased to £150 million over the next three years, in line with a Lambert Review recommendation.

  60.  The advent of HEIF has certainly helped to accelerate the rate of exploitation of some university IP. It is clear however that it is predominantly the "early adopter" universities that have made the most significant use of the available funding. More needs to be done to affect cultural change within some of the others. This will only be achieved by having a greater proportion of funding linked to exploitation of research in future years and we have suggested that HEIF metrics should better reflect actual levels of activity. For example: active knowledge transfer engagement with SMEs; R&D income from business, and repeat income; and that HEIF should also reward "in-kind" engagement not usually captured by bald income figures, but which can have a significant impact on business innovation.

  61.  Similarly the issue of business working with universities on R&D is another requiring a degree of cultural change. The present systems for government funding of collaborative R&D appear to work well in fostering co-operation, principally because of the longer (2-3 yr or longer) time frames for the projects. This fits well with university timescales for recruitment of students and publication of papers. What seems to work less well is the requirement for a faster turn around and perhaps more focused piece of work which many firms, in particular SMEs, frequently need. Universities are less well geared up to support short-term activity as this most often has to be conducted by more senior staff. For example, in the North-West, the "Knowledge NW" programme, which aimed to provide short-term consulting activity from universities to SME's, encountered difficulties due to a general lack of interest from academics in short-term interactions with business.

  62.  The North-West is not alone, it appears to be a general problem that, with high teaching and admin loads and the need to conduct academic research that will score well in the Research Assessment Exercise, senior academics have less and less flexibility to engage in other knowledge transfer activities.

  63.  Given the nature of the UK economy, more effort also needs to be put into examining the extent and nature of engagement between service sector businesses and universities, whether this would benefit from further support, if there are specific barriers that need to be removed and whether different metrics and mechanisms for knowledge transfer are required.

  64.  Often the initial problem for firms facing innovation challenges is knowing where to turn for help and whether they need to make connections with other firms or if there might be a solution they could use in a university. And the challenges only get worse if the solution lies in a different discipline to the ones with which the firm is familiar and, in particular, if they need to be assured of strict confidentiality to protect ideas. In these circumstances, knowledge transfer could be greatly improved with commercially focused intermediaries acting as an intelligent and independent link between universities and firms. Examples of this already exist with the Innovation Advisory Service pilot funded by SEEDA and with the Birmingham University-based Innovation Exchange. The success of these ventures should be monitored to establish if they could be replicated elsewhere, either through support from HEIF or as part of the business support package provided by the RDAs.

Q8.   Whether business and government interpret innovation too narrowly

  65.  The important issue is not so much interpretation as the consequences of disregarding examples of innovation which should be recognised; focusing primarily on R&D as the main indicator of innovation misses other valid inputs such as design, ergonomics, marketing-related innovation, investment in ICT, and training. These are often of particular importance in the "servicisation" of technology: transforming technology into a workable service offering.

66.  Many of these aspects involve just as much investment and just as much risk as investment in R&D and, as with R&D, there are often tangible spill-over benefits to competitors and other parts of the economy that the firm making the initial investment is not able to fully capture (in other words, market failure where there is a good case for appropriate government intervention). For example: modelling of aircraft movements may increase effectiveness at one airport, but can easily be copied by others; internet banking was a major risk for the early players, but now virtually all banks have followed suit.

  67.  The question that should be asked is whether the government does enough to support business innovation as a broad theme, rather than just business investment in R&D. We would argue that the government should be much more focused on innovation, understanding the real innovation needs of business, and barriers to innovation, in different sectors and helping them invest in growth appropriately. The Sainsbury Review, with its recognition of an innovation ecosystem in the UK, at least now demonstrates a real willingness to consider innovation more broadly.

Q9.   What the government can do to further promote higher value-added business activities and innovative thinking among UK businesses

  68.  As mentioned previously, the UK's future is unlikely to lie in the low cost commoditisation phase of technology take-up, but, with the right support, it could make a real impact in the global market for high-value early stage development and adoption. Addressing the demand-side for innovation is now critical for this to be achieved.

Public procurement

  69.  In 2005, manufacturing (as traditionally described -see HoC T&I Committee recent 5th report on manufacturing skills) accounted for 13.6% of national GDP. This is about the same as the share of GDP accounted for by public procurement in the UK. In total, public procurement in the UK was worth around £150 billion in 2003-04 and, if a portion of this could be used to purchase innovative solutions, it could provide a major incentive for further business investment.

70.  In Finland, the report of the Competitive Innovation Environment Development Programme of the Finnish National Fund for R&D (SITRA) in 2005 on "Making Finland a leading country in innovation" recommended that a proportion of the appropriations granted to different branches of government be allocated to innovation and development activities; and that innovativeness be included among the criteria for public procurement decisions and competitive bidding by central and local government.

  71.  We would welcome a similar degree of commitment in the UK.

  72.  In our 2006 CBI/QinetiQ report on innovation and public procurement, we recommended that public procurement should be transformed to embrace, and act as a driver for, innovation. The UK should help to create lead markets, actively support technology demonstration and, in general, become a more intelligent customer for innovation.

  73.  A key development in this would be for the Technology Strategy Board (TSB) to be transformed into an ARPA-like body (similar to the Defence Advanced Research Projects Agency in the US) at arm's length from government and tasked with investing in the acceleration of technology development -in particular linked to solving major UK challenges that could lead to innovative solutions feeding into public procurement.

  74.  The process of creating a mission-oriented TSB as we proposed is now underway. Lord Sainsbury's review made very welcome recommendations on the new co-ordination and leadership role to be played by TSB and we are now looking for it to make a real impact on technology development and demonstration in the UK. However, we are still concerned over the level of funding available to the TSB, which (at £1 billion for three years- about 1/3 of which is money recycled from RDA and Research Council projects) is about half the level we proposed. To maximise its impact, it will now be critical for the TSB to match these funds with investment from other government departments, agencies and the wider public sector in the pre-commercial procurement of innovation. Further comments on the TSB are made in answer to Q11.

  75.  Other recommendations in the CBI/QinetiQ report on innovation and public procurement are also still valid:

    —  Innovation incentives (for staff, to encourage and reward long-term performance) and stretch targets should be introduced in public procurement.

    —  Outcome-based procurement should be made a reality, with better signalling of the real procurement needs (and broader government intentions over the long-term) so that potential suppliers can be involved at an early stage in developing solutions.

    —  Procurement on the basis of whole life value should become the norm.

    —  A rational approach should be taken to sharing IP rights between those funding and those developing innovative solutions for public bodies.

    —  All those involved in public procurement should take the opportunity to share and learn from best practice.

  76.  The Cox Review of Creativity in Business 2005 -to which the CBI made a major input- also made key recommendations on innovation and procurement:

    "The approach to public procurement, both for central government and local bodies, should be adapted (in the ways listed below) to encourage more innovative solutions from suppliers:

    —  Allow and require more discussion pre-specification.

    —  Identify project needs more holistically.

    —  Improve purchaser capability through better training.

    —  Take into account the impact on future supplier capability.

    —  Help smaller innovative companies to bid.

    —  Require the NAO and the Audit Commission to monitor innovation.

    —  Define accountability for central government implementation."

  77. Since those two reports, the government has committed to addressing public procurement as a priority, accepting points made by the CBI and others in the HM Treasury report "Transforming Public Procurement" (January 2007). We welcome this and look forward to significant progress being made, but do not underestimate the scale of change required. The government now needs to demonstrate real vision and ambition in using procurement, regulation and other demand-side drivers to boost the UK's innovation performance.

Business support products

  78.  The CBI has contributed to the on-going BERR review of business support products—the Business Support Simplification Programme (BSSP).

79.  Overall, we have advocated a more holistic approach to innovation support that focuses on all aspects of business growth and development through innovation. Firms should be able to make a single application for support that is actually aimed at addressing their business needs—for example: support that covers training, collaborative work, R&D finance and general or specific development advice in one flexible package, rather than having to make separate applications for each aspect.

  80.  For the innovation products under consideration we have suggested that it would be acceptable to "raise the bar" slightly higher for firms wishing to access this sort of coherent and holistic innovation support if it meant that more substantial support could be provided to those that do gain access. Research by the Centre for Business Research at the Cambridge-MIT Institute indicated that very small high-tech firms in the UK are twice as likely to receive government support as similar firms in the US; but US firms that do receive support get nearly five times as much as their UK counterparts. The UK system can be characterised as "spread it thin", but with little impact. The US approach is much "lumpier": some firms do not get support, but where funding and support is made available it can really make a difference, helping firms to grow and underpinning further investment in innovation. The CBI/QinetiQ innovation survey in 2005 showed that although 25% of respondents used government initiatives and grants as a source of finance for innovation, only 3% rated it as the most important source—again, suggesting that the BSSP exercise must look at the likely impact of government measures, not just their coverage.

  81.  For additional comments on the Manufacturing Advisory Service, see the response to question 4.

Q10.   The impact of nationality of ownership on the location of research and development work

  82.  This issue has attracted a considerable amount of interest, but it is difficult to draw firm conclusions.

83.  The OECD Science Technology and Industry Scoreboard 2005 collected figures on the internationalisation of R&D, and found that, "R&D performed abroad and by foreign affiliates represents on average well over 16% of total expenditure on industrial R&D in the OECD area. In most OECD countries, the share of foreign affiliates in industrial R&D is increasing. In the United Kingdom, Canada and Ireland, it currently exceeds 35%."

  84.  R&D intensity (defined as R&D expenditure as a share of value added in industry) of affiliates under foreign control and R&D intensity of domestic firms in various countries was also compared (see table below). For the UK, the foreign:domestic R&D intensity ratio is approx 0.6 (firms in foreign ownership have an average R&D intensity of 0.7%, compared to 1.2% for UK-owned firms). This ratio is fairly similar to that of Sweden, the Czech Republic, Canada and Australia, but the ratio is much higher than for Japan, France, Germany, Netherlands, US or Finland, all of which have higher levels of R&D intensity in their own firms and lower intensity for foreign affiliates. In only a very few countries (eg Ireland and Hungary) is R&D intensity higher in firms under foreign ownership. In other words, by comparison with the situation in most large developed countries:

    —  the propensity of foreign affiliates in the UK to conduct R&D in the UK is quite high, and

    —  the propensity of UK-controlled firms to conduct R&D is only average—although even in the UK, domestic firms tend to do more R&D than foreign affiliates.
Average R&D intensity:Firms controlled by the
compiling countries (%)
Affiliates under
foreign control (%)
Intensity ratio:
foreign/domestic
Canada0.930.47 0.51
United States2.210.36 0.16
Japan2.910.10 0.04
Australia0.510.36 0.72
Finland2.900.48 0.17
France1.710.41 0.24
Germany1.670.55 0.33
Greece0.270.01 0.05
Ireland0.370.69 1.87
Italy0.510.25 0.49
Netherlands1.650.40 0.24
Portugal0.290.13 0.45
Poland0.160.02 0.11
Spain0.480.22 0.45
Sweden4.432.74 0.62
Turkey0.230.03 0.12
United Kingdom1.150.70 0.61
Hungary0.080.30 3.64
Czech Republic0.590.45 0.77
Slovak Republic0.39 0.110.29
OECD Science Technology and Industry Scoreboard 2005 (based on data for 2002 or nearest available year)


  85.  It seems then that the UK does at least a reasonable job of attracting foreign-owned firms that then invest in R&D in the UK. There is no one single reason for this (compared to the very low rates of corporation tax often cited as the key reason underpinning investment in Ireland), but rather this is likely to be due to the combined effect of a range of factors including: access to skills, access to markets, location adjacent to Europe, the R&D tax credit etc.

  86.  The DTI R&D Scoreboard 2006 notes that "The top ten foreign-owned UK companies account for just over half of the £4.4 billion of R&D performed by foreign-owned UK companies. Eight of these 10 have higher R&D intensities than their overseas parents and this emphasises the attractions of the UK as a location for R&D."

  87.  A recent (2005) survey by Arthur D Little, commissioned by the DTI's Office of Science and Technology, found that: "As in other well-developed countries, firms under foreign control are generally less R&D intensive than UK based firms. However, foreign firms in the UK appear to be relatively more R&D intensive than foreign firms based in other G7 countries."

  88.  It also found that "In terms of the international exploitation of technology, the UK has a positive Technology Balance of Payment and its surplus expressed as a percentage of its GDP is the largest of all the OECD countries". This is illustrated in the table below:


High level of technology trade as % GDP (both receipts & payments) Low technology trade as % GDP


Positive Technology Balance of Payment UKUS, Canada, France, Japan
Technology Balance of Payment DeficitGermany




  89.  Among the report's conclusions was the claim that: "Overall, the literature suggests that countries with strong national technological capability are likely to benefit from the trend toward technology sourcing motives for [multi-national enterprises] internationalising their R&D resources. There is some evidence that R&D investment by foreign multinationals have [sic] made a strong contribution to UK productivity growth through technology transfer."

  90.  On the broader subject of innovation, rather than R&D, the CBI Innovation Trends Survey in 1998 concluded: "Foreign Firms in the UK were more likely to take a positive approach towards the exploitation of novel technology and process innovation than UK `internationalised' firms (ie UK businesses with business units or subsidiaries overseas). UK `internationalised' firms were more likely to take a positive approach to supply chain driven innovation than either foreign firms in the UK or UK domestic firms. UK domestic firms were the least likely to exhibit any of the four categories of innovative behaviour identified."

  91.  On a different aspect of this subject, the recent OECD China report argues that "there is no evidence so far that R&D investments in China substitute for investments in home countries. They are merely additional and would not take place where expected private returns would be lower. They help to increase the global stock of knowledge by engaging more brains in more efficient cross-borders innovation processes."

  92.  The CBI believes that it is the UK's interest for this country to continue to be an attractive place to do R&D and innovation more broadly, with network benefits to all concerned. Currently the UK competes well for foreign R&D investment—better than almost all other OECD countries—and this is something that we should seek to maintain. As discussed earlier, the low to average overall R&D intensity performance of the UK is significantly influenced by the make-up of our economy, but we recognise that at least in some sectors, UK-owned firms could invest in R&D at higher rates.

Q11.   The effectiveness of machinery of government arrangements in encouraging innovation and creativity

DIUS

  93.  The CBI has welcomed the creation of a new department (DIUS) which explicitly takes responsibility for innovation, and has also welcomed the explicit inclusion of universities and skills in the same department. However, the separation of innovation from business (which is the responsibility of BERR) gives grounds for caution and we note with concern that only £0.3 billion of the DIUS budget is currently allocated to innovation (primarily support for the TSB) out of a total budget of £18.3 billion.

94.  Demonstrating the economic focus of DIUS is of critical importance, as is ensuring the robustness of links between DIUS and BERR.

95.  It should be borne in mind, however, that government "innovation policy" per se is certainly not the only, and not usually even the most important, driver of business investment in innovation. To create a thriving "ecosystem" for innovation in the UK, the government must also consider the impact of its other "non-innovation", policies such as planning, transport, procurement, health, defence, energy, tax, and for the longer-term in particular- education policy. Across the policy spectrum the government must ensure that it creates the right culture and market for investment in innovation.

  96.  People will be critical to this. We need engaged people with the right skills and experience in maths, science, technology and engineering, but also in design, marketing, knowledge transfer, social sciences, entrepreneurship and the management of innovation. An effective ecosystem is one that encourages the public sector, private sector organisations and individuals to invest in innovation.

  97.  Other CBI priorities for DIUS are:

    —  Making innovation a core part of public procurement culture (which will entail DIUS working much more closely across government to help realise change).

    —  Improving the supply of individuals with STEM-skills.

    —  Securing a critical mass of funding for the Technology Strategy Board (TSB), which we estimate needs to be at c. £625m/year, rather than the c. £300m/year recently announced (see below).

    —  Giving adequate recognition to the fact that higher education institutions contribute to the economy not only through their educational role, but also through research, consultancy, providing opportunities to use facilities or equipment, technology transfer, spin-outs, and in other such ways.

The Technology Strategy Board

  98.  The establishment of the TSB as a Non-Departmental Public Body at "arm's length" from government is welcome, as are the recommendations on TSB development made in Lord Sainsbury's review. The TSB should be able to create close links between the science base and industry and to assume a new leadership and co-ordination role, promoting new innovation platforms and more collaborative research. Our key priorities for the TSB are:

    —  Funding: annual funding in the order of £625m/yr is appropriate, allowing the TSB to fund a substantially increased amount of collaborative R&D in priority areas and to establish (and fully fund) a range of new innovation platform initiatives (major technology demonstration and proof of concept activities that seek to bring a wide range of public and private stakeholders together to address key challenges for the UK). We have suggested £625 million to place TSB funding on a par with funding for the EPSRC. This would provide £300 million per year for collaborative research programmes (which are already two to three times oversubscribed), £300 million for innovation platforms, with the remainder for Knowledge Transfer Networks, strategy activities, pilot projects and staffing etc.

    —  Ambition: the TSB must be ambitious, supporting radical as well as incremental innovation, taking the lead to build a critical mass of internationally competitive technology-based activity in the UK.

    —  Coordination: the TSB should provide the focus for technology development and demonstration funding and activity, linking in to the RDAs, Devolved Administrations, Research Councils, Government Departments and Agencies.

    —  Business focus: it is paramount that the TSB should continue to be business-led and should focus on addressing real user needs, bringing businesses, universities and other partners together to help develop solutions.

    —  Procurement: the TSB should play a central role in the pre-commercial procurement of innovation for public customers, helping them to become early adopters of new ideas and providing lead markets that will, in turn, drive further investment by business.

Regional aspects

  99.  A different issue is raised by the engagement of the RDAs and Devolved Administrations in innovation: although diversity is a consequence of these bodies' existence, and they are naturally concerned with their territorial focuses, problems can arise as a result.

100.  Our key concerns are that:

    —  Most successful businesses do not operate solely within individual political boundaries so the conditions they face and the support they can access should not vary arbitrarily across these somewhat arbitrary regional or political boundaries. Business should be able to access the support it needs no matter where it is based in the UK.

    —  There needs to be a consistency of approach to support for business investment in innovation and growth across the UK, but with regional "flavours". This does not mean reinventing the wheel in each region, but the regions taking a view on how to balance support across a portfolio of nationally agreed schemes according to their regional needs.

    —  There should be coherency between national and regional approaches.

    —  RDAs, while often having market awareness, often lack full appreciation of the needs of business. One common problem is investing in technology parks where business might not want to invest—the danger is that these then become real estate-led activities rather than knowledge based economy-led initiatives. A greater awareness of logistics and other operational factors affecting business would go some way to addressing this issue.

    —  The UK should strive to create activity of a critical mass that will make us competitive on the world stage. This may mean different regions taking the national lead on a specific aspect of innovation or technology focus, with other regions as active partners rather than competitors for investment and development.

October 2007






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