Memorandum submitted by Sure Start West Riverside Children's Centres

 

1. Executive Summary

· Response compiled by 72 individual responses to questionnaires from parents and partners.

· Information received evidences that parents feel that they receive a varied range of services that are easy to access and meet the needs of their children and families.

· Information shows us that we need to review our services to BME communities and those families who have a number of complex needs such as single parents/carers who have a child with a disability. In a response we have put an action plan in place to address these areas for improvement

· A review of finances shows that we commission a significant proportion of our service delivery; investing in local infrastructure and obtaining value for money by supporting our capital investment with revenue support and commissioning some of our services on a city wide basis.

· For Armstrong Children's Centre's recent response to the National Audit Office Sure Start Survey, records evidenced that there were almost 15,000 total beneficiaries in 2008/2009 through this Children's Centre; leading us to conclude a potential of 30,000 total beneficiaries across the West Riverside Children's Centres area.

2. How models of Children's Centres have developed as the programme spreads from the most deprived neighbourhoods

Following a review of Sure Start and its Children's Centre provision, completed in the autumn of 2008, Newcastle adopted a citywide approach to delivery based upon five Sure Start Areas delivering integrated childhood services through the government's preferred model of Children's Centres. By 2010 all Newcastle children will have access to their Sure Start entitlement through a Children's Centre in their local area. In this area of the City we have two Children's Centres - Westgate and Armstrong - built upon former Sure Start local programmes. The 'Centres' are in fact networks of provision including the PVI, maintained, mainstream (for example health) and Sure Start grant funded services working together under the umbrella of Sure Start West Riverside. There is a single Partnership Board on which partners and parents are represented, integrated management and leadership arrangements and a Sure Start delivery team developing and delivering services in both of our Children's Centre networks. It is in this way we believe we can maximise our reach in this and the four other Sure Start Areas in Newcastle.

 

 

3. The range and effectiveness of services provided by Children's Centres.

From the responses, both partners and parents told us that they feel there is a good range of services provided by Sure Start West Riverside.

These ranged from services for expectant mothers; sessions for babies and their parents/carers; advice sessions on a range of topics; targeted services for vulnerable groups; universal services and play sessions to support for expectant mothers.

Services included activities delivered under the 'core offer' and also those services developed and delivered with health, education, childcare and employment partners.

 

4. Parents told us that they knew about 31 unique and different services in their immediate area with responses showing that most parents knew about 2 or more services.

Of the group of parents that were asked specifically questions about the effectiveness of Sure Start Children's Centres services, 60% of parents said they were very effective, 37% said that services were effective and none felt that services were not effective.

 

5. Partners said "a wide and varied range of services exist which reflect the individuality of the areas and communities they serve".

 

6. Funding, sustainability, and value for money.

Last financial year Sure Start West Riverside received an annual grant of £800,000 for each of its Children's Centres.

 

7. In order to ensure sustainability we invest in local social infrastructure; commissioning local voluntary and community sector partners to deliver over £355,000 of services.

In addition to the financial support we provide training and operational support for partners, increasing their own capacity to provide a sustainable provision.

 

8. Value for money is achieved by the maximisation of partnership working and the sharing of resources with others.

Where possible, and appropriate, capital investments are supported by revenue grant. For example, where we have put capital investment into a local nursery school, this investment is maximised by the addition of revenue to support the delivery of integrated birth to 5 provision and extended services.

Resources are purchased through approved local authority procedures to ensure providers have been tested for value for money.

Some services are commissioned on a city-wide basis.

 

9. These steps to obtain value for money while achieving outcomes has resulted in the Children's Centres being able to commission and deliver a broad range of local and city wide services that meet the needs of local children and families.

 

10. Staffing, governance, management and strategic planning.

Staff are well trained and hold qualifications appropriate to their role. Qualifications include BA Hons in Communication Studies, Early Years Professional, BSC Hons in Speech Pathology, NVQs in Community Development and Information, Advice and Guidance, and other relevant early years and management qualifications.

 

11. A strong percentage of parents feel that Sure Start Children's Centre staff are knowledgeable and able to help them and their families.

 

12. A strong and experienced Senior Management Team (SMT) provide leadership and direction with a clear focus on outcomes, evaluation and review in order to continually strive towards improved quality and reach.

All members of SMT have completed or are working toward achieving National Professional Qualification in Integrated Centre Leadership (NPQICL).

 

13. The West Riverside Partnership is responsible for agreeing the local vision, supporting the management team to decide on the actions and resources necessary to achieve the vision; reviewing progress, providing challenge and contributing to our commissioning decisions.

 

14. Specifically the Partnership has adopted the Narrowing the Gap evaluation to frame its work providing opportunities for people to come together to focus on the goal of narrowing the gap. The Partnership is wide and representative offering channels and opportunities for all stakeholders to influence and challenge decisions. It extends to the voluntary, community and faith sector, services users and staff at all levels.

 

15. How well Children's Centres work with other partners and services, especially schools and health services.

Sure Start West Riverside Children's Centres consists of a network of services delivered from a number of sites throughout the Sure Start West Riverside area and include a variety of commissioned services from voluntary, community and public sector partners.

 

16. Sites include purpose built play centres, nursery schools that run from large listed buildings, community houses, schools, community centres and an Early Excellence Centre.

 

17. West Riverside Children's Centres have taken the approach of maximising the capacity of local social infrastructure to deliver services to meet local need. We work closely with a wide variety of partners from the voluntary, community and faith sectors; commissioning and working in partnership with them. We utilise trusted, local venues to deliver services. These include local schools, church halls and play centres for example.

 

18. We are utilising the trust and expertise of local social infrastructure by commissioning specialist services from existing Voluntary and Community Sector (VCS) organisations, for example specialist debt, homeless and health advice projects.

 

19. There is representation from these VCS partners within the governance structure of the Sure Start Area. In this way knowledge and understanding of the capacity and strengths of VCS partners are taken into consideration when developing and delivering services. This approach has allowed the Children's Centres to build up a comprehensive network of services and service providers; maximising access opportunities for children and families across the Sure Start area. Children and families engage more readily and often with established and trusted organisations and their staff teams.

 

20. Sure Start West Riverside Children's Centres work in areas that range from 1% to 30% of the most disadvantaged super output areas.

 

21. 73% of parents strongly agreed that Sure Start staff are knowledgeable and able to help them and their family. All parents told us that as a result of accessing Sure Start services they were able to access other services including health, education, employment and childcare.

 

22. Through the use of the Common Assessment Framework (CAF) an effective and integrated approach to early intervention and prevention is being used. Targeted services are designed to focus on the individual child and improved outcomes are demonstrated.

 

23. Through our Supporting Families process mainstream health visiting, social care and other targeted services work alongside Sure Start staff to determine packages of support for vulnerable children. In addition West End Health Resource Centre (voluntary sector provider) is commissioned to provide family nutrition support. Elements of the Child Health Promotion Programme are delivered in a number of settings.

Mainstream staff provide drop-in session at our Children's Centres settings and our 'shop-front', The Sure Start Information Point service.

 

24. Sure Start West Riverside currently funds a number of extended services in local primary schools.

 

25. The Centre's main management and administrative offices are located in a local birth to 11 setting. This office is also the 'base' for the Sure Start core staff team who deliver services across the area.

 

26. Whether services are being accessed by those most in need and how effective they are for the most vulnerable

Our target group is all families with children under 5 years.

 

27. Young Parents

We commission Barnardos to deliver the Young Parents Project across Sure

Start West Riverside.

This Project delivers practical and emotional support, parenting support, group work and support at the multi-disciplinary scan clinic.

In 2008-2009 62 young parents were seen across Sure Start West Riverside. 30 pregnant teenagers were supported, representing 11.1% of all pregnant women seen by Sure Start West Riverside.

 

28. Lone Parents

Due to the demographics of the area there is a high proportion of lone parents. Lone parents access all areas of service provided by the Sure Children's Centre.

236 lone parents/carers were supported representing 22.2% of all parents/carers supported; 91 were new, lone parents/carers.

 

29. Homelessness

We commission Children North East to delivery targeted family support and outreach for children under 5 experiencing homelessness.

This Project allows for the early identification of children with additional needs, provides family support and outreach, crèche support, support and advice and groups and 1:1 interventions based on need.

 

30. Inclusion

In West Riverside there are 15 children registered with a disability and 14 with identified special needs. In the reporting period, 80% of children with a registered disability were seen (3 living in Armstrong, 5 living in Westgate and 4 in other areas)

 

31. Ethnic Minorities

Due to the demographic of the area there is a high proportion of ethnic minority groups. Children and their parents/carers from BME communities access all areas of service provided by the Sure Children's Centres. 38% of children accessing universal and targeted services across Sure Start West Riverside were from BME communities.

Targeted support has been developed in the area to support BME needs.

 

32. Fathers

Riverside Community Health Project (RCHP), one of our VCS partners is commissioned to lead on participation; this work includes targeted work with dads and other excluded groups.

Regular Dads group meetings are held at RCHP.

We employ 1 full time member of staff with a specific remit for work with fathers.

 

33. Our Participation Team delivers specific work to engage with fathers.

Over the period covered Westgate Children's Centre supported 80 male carers representing 13.8% of carers seen.

 

34. Targeted work with fathers enables better active participation by fathers into the development of services across the Sure Start area. Fathers become more knowledgeable about the needs of their young children and greater confidence in supporting these needs themselves or engaging with others to ensure these needs are met.

 

35. Engagement

Recent information gathered from parents evidences that by accessing Sure Start Services in Children's Centres, vulnerable children and families have been helped to: access welfare rights and financial advice, join the library, access local play provision, find a childcare place for their child, joined a toy library and accessed family activity services.

 

36. This response was reviewed and endorsed by the Sure Start West Riverside Children's Centre Partnership Board on 9th October, 2009

 

October 2009