DCMS Annnual Responsibilities and Accounts 2008-09 and Responsibilities of the Secretary of State - Culture, Media and Sport Committee Contents


Examination of Witnesses (Question Numbers 80-99)

RT HON BEN BRADSHAW MP AND MR JONATHAN STEPHENS

20 OCTOBER 2009

  Q80  Mr Ainsworth: Desperate for the commercial sector. Nobody seems to know what it is worth. They seem to think it might be worth something. You have been pressurised, I suggest, into making a change without actually having looked at any new evidence.

  Mr Bradshaw: I have not been pressurised at all actually. I was not lobbied on it by anybody. I think the general assumption was that the government had made up its mind and was not going to change its mind. I simply looked at the evidence, looked at the papers and came to a different view. As far as I was concerned it seemed odd to me that we should not be doing something that every other country is doing that has equal concern for the protection of children and the integrity of its public service broadcasting that was putting our own programme makers at competitive disadvantage. That was not a position I would have found very difficult to defend in front of your Committee.

  Q81  Mr Sanders: Turning to tourism, with falling tourist numbers and the economic downturn, should funding for tourism be re-examined?

  Mr Bradshaw: I am not sure on what basis you say falling tourist numbers because there have been some rather encouraging figures recently that show that there has not only been a small but not insignificant rise in visitors to our biggest attractions this year. There was a piece in the FT about that today. Domestic tourism spend rose 3% in June as against the June before and, although the numbers are slightly down, the foreign visitor spend in the three months to August was 2% up on the same period before. There is growing evidence that the so-called "staycations" have really helped our tourism sector surf the wave of the downturn and get through this very difficult period, a combination of significantly fewer Brits going abroad, more continental visitors coming here and spending more thanks to the exchange rate. It is not the doom and gloom that you suggest thankfully.

  Q82  Mr Sanders: The actual number of overseas visitors to the UK in the year to July 2009 fell by 9%; that is a significant reduction of overseas visitors. The total visitor spending—that is overseas and the staycationers—was down 2% over the same period. That is a slightly different picture. The figure that this Committee has been interested in is the VisitBritain budget cuts which is that part of tourism promotion which is aimed at getting people from overseas to visit here because the people from overseas generally spend more money than domestic tourists. That is why I asked the question: should the funding for VisitBritain be re-examined?

  Mr Bradshaw: We have trebled central government funding for tourism since 1997 as I am sure you are aware, and the figures you were just referring to were the annual figures; the figures I was using were for the three most important months of the year in the summer and although you are right to say there were overall fewer foreign visitors to the UK because of the global downturn they actually spent more and the exchange rate means that even with fewer visitors we get more bang for their buck. I do not think the picture is nearly as gloomy as you describe. Yes, there is always an argument for spending more on marketing and VisitBritain did this year spend an extra £6.5 million on both overseas and domestic marketing to attract people both to visit here and to persuade more people to have what have become known as staycations. As I say, there is increasing evidence as we get the data in—it is still early days for the full summer data—that this has had a significant impact and certainly without it I suggest the figures that I have just given to you may have looked a lot worse. Given the fact that we have just gone through the biggest economic shock the world has suffered since the 1930s I think the fact that our tourism sector has been holding up so well is absolutely fantastic and a great tribute to its quality and its improved offer. Of course it is partly helped by all the investment that this government has put in, including your constituency; there has been a massive investment to improve the infrastructure and the tourist offer. Our museums, for example, are the eighth biggest tourist attraction in the United Kingdom which we fund and one of the reasons they are attractive of course is because they are free.

  Q83  Mr Sanders: What is your view on the "five key asks" of the tourism industry? Are you considering any further measures to boost tourism?

  Mr Bradshaw: Yes indeed. One of the other things that we have done which you may or may not have noticed is that, as a sign of our commitment to the tourist industry (do not forget I represent a constituency from the same part of the world as you, which is heavily reliant on tourism so I am acutely aware of the importance of the tourist industry to our economy) is that we re-established the inter-ministerial group on tourism. They are looking specifically at the "five key asks" of the industry itself to see what more can be done to help address the concerns and the requests the industry have made.

  Q84  Mr Sanders: One of those five is about improving access to and reducing the costs of visas. Since the government signed up to those five asks it has increased the cost of visas which is having an impact on certain student visas that are expensive as well as people who wish to come here just to visit.

  Mr Bradshaw: That is one of the issues we are discussing as part of that inter-ministerial group. I think we will all be aware of individual cases of teething problems with the new visa and point system as well. We are regularly lobbying on behalf of all of our bodies not just the tourism sector but the arts and culture sector who have also encountered some difficulties sometimes in getting people in at short notice for theatre or musical performances. We are confident that these initial problems are being ironed out and will be ironed out but we are happy to make any representations that you think would be appropriate on that.

  Q85  Mr Sanders: I think it is issues like that which have led to the British chambers of commerce and big companies like Travelodge, etc, to argue that tourism ought to move from the Department for Culture, Media and Sport (DCMS) and into the Department for Business, Innovation and Skills (DBIS). If that became a firm proposal how would you defend keeping tourism within DCMS?

  Mr Bradshaw: Most of the tourism industry does not agree with moving it to DBIS, as you know, and my personal view is that it makes absolute sense to keep tourism in the department that is responsible for most of what we would call the tourism offer. I have already mentioned museums but you could include art galleries, you could include investment in projects like Sea Change, the multi-million pound investment in improving Torquay and the facilities at Torquay. There was a wonderful exhibition I visited, Mr Sanders, in your constituency, the Gormley Exhibition, which has led to a doubling or a trebling of visitors to that particular attraction. We have the wonderful heritage sights, for example Stonehenge, and all of these things are within our Department and I think if you were to transfer tourism to DBIS it would just get swallowed up and smothered in this huge department, a department which is bigger than it has ever been, and it would get lost amongst more pressing industrial and economic sectors. I think having a department that has a dedicated tourism minister—which we have and which DBIS, I suggest, would not have—and a department that has increased its priorities in terms of our strategic objectives in the last few months is a sign that we are prepared to back on tourism's behalf. I do not think that job would be done more effectively by a much bigger department that has bigger fish to fry.

  Q86  Philip Davies: Moving on to gambling, can I ask you why you think the gambling industry should pay so much each year towards tackling gambling addiction when, as far as I am aware, for example, the supermarket industry does not have to pay a levy on tackling obesity even though they sell cream cakes?

  Mr Bradshaw: The gambling industry does not have to; it is a voluntary levy as far as I am aware.

  Q87  Philip Davies: You said they have to pay £5 million a year or else you would force them to, which is hardly voluntary, is it?

  Mr Bradshaw: I define that as voluntary.

  Q88  Philip Davies: You would define that as voluntary?

  Mr Bradshaw: Yes.

  Q89  Philip Davies: You pay £5 million or we will make you pay £5 million; that is voluntary is it? It is a novel form of voluntary.

  Mr Bradshaw: You can call it what you like but I welcome the fact that the gambling industry has recognised its responsibilities to make a contribution to a fund to tackle problem gambling. I think that is a responsible approach and it is the role of government sometimes when you are trying to improve matters, who would rather work on a voluntary basis than by legislation or regulation. I would have thought that was a good Conservative principle actually.

  Q90  Philip Davies: Given that the government benefits from sales of the National Lottery—which is gambling, and it is gambling that is allowed at the age of 16, and it is a form of addictive gambling because it is scratchcards—how much does the government pay towards this gambling addiction?

  Mr Bradshaw: I am sure that in our NHS and other areas there are people who spend their time and public money addressing this issue, but if you are saying that there should be no responsibility on the gambling industry itself to make a voluntary contribution then I do not agree with that.

  Mr Stephens: I think the point here is to support evidence and research into responsible gambling and responsible gambling is one of the key concerns that the National Lottery Commission is charged with in the licence arrangements it makes for the Lottery and remains a key government objective that that is operated in a way that is consistent with responsibility in gambling.

  Q91  Philip Davies: You talk about responsibility in gambling. The Gambling Commission has just recently done a survey of bookmakers to see how many people under 18 have been gambling, yet the government allows people to gamble on the National Lottery at the age of 16. Can you, Secretary of State, tell me why it is so much better for a 16 year old to buy £5 worth of scratchcards than it is to put £5 on the Grand National each year?

  Mr Bradshaw: I think there is a difference in the nature of the gambling between going into a betting shop and buying a scratchcard from the newsagents; it is a different type of gambling. I think it is a sensible decision.

  Q92  Philip Davies: You do not think that the age for gambling should be 18 irrespective of what form of gambling it is? If not, why not? Why is it so good to gamble at 16 on the National Lottery but not gamble on anything else?

  Mr Bradshaw: We can have an argument about ages and majority. People can get married and die for their country aged 16 so why should they not go and buy a scratchcard?

  Q93  Philip Davies: Will the Department consider making a contribution to this Responsibility in Gambling Trust (RIGT) that it thinks is so important given that it encourages people to buy National Lottery tickets?

  Mr Bradshaw: As the Permanent Secretary has already said, we have a National Lottery Commission which regulates these matters which can intervene if it wants to. The Responsible Gambling Strategy Board has made a number of recommendations to the NHS, to GPs, on a helpline and on research which we, along with other government departments, would examine. If you are saying that we should spend even more of our very limited resources on it, no I would not say that that was a priority when the industry itself has stepped up to the plate and I commend them for doing so.

  Q94  Philip Davies: Can I tell you what is going to happen and caution you against allowing this to happen? The Responsibility in Gambling Trust or the GREaT Foundation (fund raising for Gambling Reseach, Education and Treatment of problem gambling) or whichever organisation you want to give it to to deal with these things, they will spend £5 million and it will not make a blind bit of difference to the levels of problem gambling and what will happen is that these organisations—which tend to be self-serving and empire building in nature—will say the reason it has not made any difference is because we do not have enough money and we will need even more money next year. When they ask for their £10 million and that does not generate any difference either they will ask for £20 million. Can you guarantee that you will not allow this sort of salami slicer effect to take shape without any firm evidence to suggest that any extra money would actually make some difference?

  Mr Bradshaw: I would certainly resist any demands for further money from government or from the private sector which is unjustified and not supported by any evidence.

  Q95  Philip Davies: Can you tell me your view about how the Gambling Commission has performed to date with particular relation to the fees that they charge?

  Mr Bradshaw: I do not have a view.

  Q96  Philip Davies: Can I suggest that you have one?

  Mr Bradshaw: I will ask some questions about them and if I feel I need to proffer a view on this along with so many other things I will happily give you one, but it is not something that anybody has asked me to express a view on yet but I will happily go away and come up with a view if I really feel I need to have one.

  Q97  Philip Davies: Given that it is an industry that you are responsible for and many people in the industry are particularly displeased with the performance of the Gambling Commission so far in the sense that many people feel the Commission knows very little about gambling, and given that the fees that they charge people in the sector keep going up to unsustainable levels, can I suggest that it is something you should be looking into and holding them into account for, and perhaps you might write to the Committee with your views about it after you have done that?

  Mr Bradshaw: Yes, and you might like to invite the Commission before you if you feel so unhappy about its performance.

  Q98  Philip Davies: I think we may well be doing an inquiry into gambling at some point in the future. Can you tell us where the government is in terms of replacing the horse racing levy?

  Mr Bradshaw: Our position is that if the book makers and governing body cannot resolve it then we may have to intervene. My colleague, Gerry Sutcliffe, is meeting the new Levy Board Chair, Paul Lee, to discuss this shortly.

  Q99  Philip Davies: With respect, that has been the government's position for about 12 years and yet no progress really appears to have been made. Is there any possibility of any progress being made as opposed to just having the same position year after year after year?

  Mr Bradshaw: I would certainly hope we can resolve it, but if we cannot then, as I have made clear, we are prepared to intervene.



 
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