East Midlands Development Agency and the Regional Economic Strategy - East Midlands Regional Committee Contents


Memorandum from Lincolnshire Enterprise (EM 08)

SUMMARY:

    — Lincolnshire Enterprise is an independent, business led partnership comprising the private sector; local authorities; public bodies; and voluntary and community groups across Lincolnshire. It is a key vehicle through which Lincolnshire County Council engages and consults with all sectors to champion economic development and regeneration in the county. Lincolnshire Enterprises also advises Lincolnshire County Council on the economic regeneration of Lincolnshire, particularly in connection with the investment of government's Single Program funding in the county.

    Lincolnshire Enterprise would like to submit evidence in respect of the way emda's resources are divided between rural and urban parts of the East Midlands and whether the division is appropriate.

    — We believe that in producing the 2006 Regional Economic Strategy, emda took account of the diverse nature of the East Midlands region.

    — We welcomed emda's decision not to continue with separate Rural and Urban strands when the 2006 RES was published, and support the principle of "rural proofing" to ensure that policies and interventions meet the needs of the region's rural communities.

    — However, regionally funded activities (particularly Business Support) continue to be developed and delivered as "generic" activities which are sometimes "rural proofed" rather than designed with the needs of rural communities in mind.

    — We believe there opportunities to increase the level of funding delegated to sub regional level—this will ensure that activities are developed to meet the specific needs of rural and urban communities—and we also believe that the allocation of funding between sub regions can be improved to ensure the specific needs of rural communities are met.

Division of emda funding between urban and rural areas

  1.  The East Midlands is predominately a rural region, with a number of principal urban centres, and the RES[6] notes that it is England's third most rural region with 29.5% of the population living in rural areas (compared with England's average of 19.4%). Despite this, the RES describes the main urban areas (Nottingham, Leicester, Derby and Northampton) as being central to driving the region's economy, although only 26.6% of the region's population lives in large urban areas.[7] The RES notes the large number of market towns in the region (23.7% of the region's population lives in market towns), and the interdependence between the region's urban and rural areas.

  2.  The East Midlands is also diverse, and there are significant variations in the degree of rurality between the sub regions formed when emda created Sub-Regional Partnerships (SSPs). At one extreme Greater Nottingham is only 9.7% rural, whereas at the other extreme Welland area (Rutland and surrounding Districts) is 58% rural. Lincolnshire is 50.4% rural (other sub regions are in a range of ~20%-30%)

  3.  The key economic development issues and policy interventions delivered by emda—to create and support businesses; to safeguard and create jobs; to improve skills in the workplace; and for physical regeneration—are shared by rural and urban communities and it is therefore important to ensure that these interventions are equally available to both urban and rural areas.

  4.  The East Midlands Assembly rural scrutiny report on emda[8] highlights the importance of ensuring that the needs of rural communities are met by mainstreaming rural activity as part of wider interventions, but at the same time notes that additional consideration needs to be given to ensure that there is equality of access to services, and that additional costs are incurred in providing rural services: the report highlights the increased costs of providing workspace infrastructure.

  5.  The abandoning in the 2006 Flourishing Region RES of the separate Rural and Urban strands in the 2003 Destination 2010 RES was therefore welcomed as it provided the opportunity to develop policy and interventions to meet the needs of all the regions businesses and communities irrespective of whether they have an urban or rural base.

  6.  The intent to ensure that all activities were "rural proofed" was also welcomed as a means to ensure that the specific needs of rural communities—particularly the challenge of providing accessible services—were built into interventions.

  7.  The Sub-National Review encourages funding decisions to be made close as possible to the point of delivery, so emda's continuing policy of delegating funding to sub-regional partners (the SSPs until April 2009, and since then the upper tier local authorities), is welcomed, as among other objectives, it enables sub regional partners to ensure that rural and urban communities alike are well served by interventions. We would encourage greater delegation of funding to sub-regional level to increase the ability to meet local needs and propose that emda only retains activities at regional level where there are economy of scale or policy imperatives: Business Support would be one such example.

  8.  In practice, there remain differences between urban and rural communities in their ability to access the services currently provided at regional level by emda. This is well illustrated by referring to Business Support. Anecdotal evidence from rural businesses in Lincolnshire suggests that access to business support via Business Link remains sub-optimal: a recent example was provided by the "Survive and Thrive" events held around the region to help businesses during the recession. Only one event was planned, in Lincoln, which at best reached 20% of the County's population (based on the City's estimated daytime population—13% of Lincolnshire's residents live in Lincoln). By contrast, some 75% of Nottinghamshire's population lives within easy reach of Nottingham.[9] (To address the issue, it was necessary for Lincolnshire Enterprise to sponsor and fund additional events in Lincolnshire). We would encourage emda to look at ways in which local partners can influence regionally delivered programmes to ensure they are appropriate for all parts of the region.

  9.  emda retains a small team charged with championing the "rural proofing" of policy and interventions as well as delivering specific interventions targeted at rural areas. Whilst we have concerns over the effectiveness of "rural proofing" in some cases, the rural team has been helpful in assisting Lincolnshire Enterprise and other partners in accessing RDPE and other funds—for example in supporting a "Sea Change" programme bid for the Chapel St Leonards Boathouse, participating in workshop activity to develop Lincolnshire's market towns and involvement in mapping out a future for coastal communities in the Mablethorpe area.

Is the division of funding appropriate?

  10.  In 2008-09 emda allocated 28% of its programme funding for sub-regional spend, using a formula which took account of population and deprivation measures in the sub-region, but which did not account for rurality.[10]

  11.  We believe that, given the added costs of addressing deprivation in rural areas as well as the incremental costs of delivering programmes to drive GDP in rural areas, future sub regional allocation methodology should take account of the proportion of the population living in rural areas.

  12.  However we were pleased with the way in which emda allocated the 2007-13 ERDF Priority Axis 2 funding in the East Midlands, which provided a good level of support to deprived communities in rural areas, such as East Lindsey.

  13.  The remainder of the Single Programme funding was allocated to regional programmes including a 30% allocation to business support and innovation which are delivered through region wide activity which currently is largely uniform in nature and takes little account of sub-regional variations, including the degree of rurality. Although we accept the benefits for much of this activity to remain regionally delivered, we have already indicated that it would benefit from greater local input to increase its salience to rural communities.

  14.  We believe that there is also a strong argument for a higher proportion of the balance of emda's spend (the major portion of which is invested in land and property) to be determined at sub-regional level, again to ensure that the differing needs of urban and rural communities are met.








Memorandum from Nottingham County Cricket Club (EM 09)

1.  THE PURPOSE OF THIS SUBMISSION IS TO:

    — Apprise Committee of outstanding partnership work involving emda and Local Authorities in conjunction with the Private Sector to deliver the aims of the Regional Economic Strategy (RES).

    — Identify the Trent Bridge Ground Redevelopment project as an example of such partnership working.

    — Highlight aspects of the RES impacted by the aforementioned project, namely:

    — Cohesive Communities.

    — Enterprise and Business Support.

    — Ensuring sustainability (achieving lasting success).

2.  AN OUTLINE OF THE PROJECT

    — In 2006 Nottinghamshire County Cricket Club drew up plans to redevelop Trent Bridge as part of an £8.2 million project.

    — To retain Test Match status successful delivery of the project was essential and a funding package was drawn up led by emda with a grant of £2.5 million and supported by Nottingham City Council, Nottinghamshire County Council and Rushcliffe Borough Council (loans on preferential terms at £1.23 million each). The Club contributed £2 million from its own resources.

    — The project included:

    — Demolition of the old West Wing and Parr stands and replacement with a brand new stand.

    — Installation of permanent floodlights.

    — Installation of a new permanent replay screen as part of a new office administration block.

    — Increase in the ground capacity to over 17,000 (from 15,358).

    — The redevelopment materially enhanced the future of International cricket at Trent Bridge and, without it, there would in all likelihood have been no Test Cricket beyond 2009 given the very dilapidated state of the West Wing and Parr stands.

3.  HOW THE PROJECT HAS DELIVERED AIMS OF THE REGIONAL ECONOMIC STRATEGY (RES)

(a)  Enterprise and Business Support—ICC World Twenty20

    — The project was required, principally, to maintain and enhance the significant impact that Major matches at Trent Bridge have on the local economy.

    — This has been demonstrated already in that the Club has won the right to stage the ICC World Twenty20 in June 2009.

    — The East Midland is the only region outside London to be hosting the tournament and it is very clear that without the redevelopment there would have been no chance of this global event coming to the East Midlands.

    — The benefits to the region will be significant. An estimated worldwide TV audience of 500 million will watch Semi-Finals Day at Trent Bridge on 18 June and work is underway to capture the significant economic impact of the tournament. Nine days of extra International cricket will be staged at Trent Bridge between 1 June and 18 June and briefings have started for local businesses to ensure that they capitalise on the incremental opportunities afforded by the tournament.

    — Quite aside from ICC World Twenty20, the economic benefit to the region of Major matches at Trent Bridge is estimated on a conservative basis in excess of £20 million over the course of the next ten years.

    — With specific regard to the project, the vast majority of contracts were locally procured delivering significant benefits to local businesses. The main contractor was Clegg Construction and another local company, Abacus Lighting, developed and erected the floodlights. On the back of the success of the Trent Bridge project, Abacus have subsequently won contracts to install permanent floodlights at Lord's and The Oval.

(b)  Sustainable Development

    — As well as providing an infrastructure legacy at Trent Bridge to preserve International Match status, the project will provide legacies in two other key areas.

    — Firstly, the venue will continue to act as the hub to facilitate participation in Sport and Community development (see below).

    — Secondly, as a result of the redevelopment, Trent Bridge has been accredited as a 2012 pre-Olympic Games Training Camp venue and the Club is in discussion with Archery GB to host International archery events in 2010 and 2011.

(c)  Cohesive Communities

    — Using Trent Bridge as the hub to facilitate the playing and watching of sport by people of all ages and backgrounds across the region, the Club makes a significant contribution to promoting social capital, collaborating to encourage participation and developing cohesive communities.

    — The important point here is that such a contribution is enhanced materially by Trent Bridge's International status.

    — As a direct result of emda investment, the Club has enhanced its contribution to local communities in several areas, including:

    — Involvement in an exciting "Say Yes" campaign targeting hard to reach and disadvantaged youngsters in the City of Nottingham. The venue was used as the hub for this wide-ranging programme.

    — A Positive Futures programme which has been set up in partnership with Rushcliffe Borough Council over a three-year period in Cotgrave. As with "Say Yes" the youngsters targeted are "at risk" and the programme is considered to be groundbreaking for a Cricket Club.

    — The setting up of two Playing4Success Study Support Centres in partnership with Nottinghamshire County Council.

4.  PARTNERSHIP EXCELLENCE

    — In many respects the most rewarding aspect of the whole project has been the partnership working which developed during the project and which has been taken forward to further achieve the aims and objectives of the RES in such an innovative way.

    — A funding partnership involving the Club and four Public Sector partners had not been attempted locally on this scale and the speed with which it was agreed said much for the boldness of Politicians, Officers and Non-Executive Directors.

    — Yet, the funding element was just the start of a deep partnership which has developed.

    — As part of our agreements with the Local Authorities, the Club committed to a series of Community Milestones over a five-year period. As part of the agreement with emda the Club also agreed to increase the number of staff in our Cricket Development department. The aforementioned projects (Say Yes, Positive Futures and Playing4Success) are being managed in addition to day-to-day Community activities.

    — Additionally, emda are also involved in a pioneering Sport4Nottingham initiative being led by the Club and involving other Professional sporting clubs locally, including Nottingham Forest, Nottingham Rugby and the National Ice Centre. The reporting line is into Local Strategic Partnership One Nottingham (previously chaired by Graham Allen MP) and aims to deliver increased participation in sport for disadvantaged youngsters and a 10-year major sporting event strategy for the City and County.

    — Furthermore, with specific regard to ICC World Twenty20 and through more innovative partnership work, emda and Local Authorities have come together under the leadership of the Club to leave a lasting legacy in several key areas, namely linking the tournament to educational attainment, increasing participation, linking in with other cultural events and encouraging tourists to the region. Three separate workstreams have been formed and Tracey Croft from emda has been very actively involved.

    — The benefits of ICC World Twenty20 would have been significant in any event, but the partnership approach will mean that they will be maximised.

5.  PARTNERSHIP RECOGNITION

    — Awards within business are not the panacea but the partnership between emda, Local Authorities and the Club has been recognised in two high profile award ceremonies.

    — Last month at the Local Government Chronicle (LGC) Award ceremony in London, our partnership won the award for "outstanding public/private sector partnership work."

    — Additionally, the same group of partners has been nominated as a finalist in the MJ Local Government Achievement Awards, the ceremony for which takes place on 25 June.

6.  SUMMARY/WAY FORWARD

    — What commenced as a group of Public/Private Sector partners coming together to finance the ground redevelopment at Trent Bridge, has developed into a groundbreaking partnership which is not only contributing meaningfully to the RES but is also working in ways we had not imagined.

    — Had emda not provided grant funding for the project the other partners would not have assisted and the ICC World Twenty20 would not possibly have come to Trent Bridge.

    — As with every strong partnership, the ripple effect is being felt far and wide. emda deserve real credit for this and, having developed this partnership and achieved proactive third party recognition we will all ensure it goes from strength-to-strength in the future.





6   A Flourishing Region: the 2006 Regional Economic Strategy for the East Midlands Back

7   Data on rurality is taken from 2001 National Statistics Census data using government's definition of Rural. Back

8   Flourishing Rural Communities? [Published November 2007] Back

9   Figures sourced from National Statistics Census 2001 profiles Back

10   On a per head of population basis, there is a weak correlation showing slightly lower levels of sub-regional investment as the degree of rurality in the sub region increases [based on 2007-08 funding to SSPs]. Whilst the correlation is not marked, it underlines the need to consider rural needs proactively to ensure that rural communities are not disadvantaged by default. Back


 
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Prepared 29 July 2009