The impact of the current economic and financial situation on businesses in the West Midlands Region - West Midlands Regional Committee Contents


Memorandum from Warwickshire County Council (WM 27)

SUMMARY:

    — Warwickshire appears to be entering the recession faster and feeling the impacts more than most within the West Midlands Region.

    — The Coventry & Warwickshire Economic Recovery Partnership was formed early in the downturn, but practical actions to provide additional local support have been hampered by the perceived need to take a regional approach.

    — Business Link West Midlands have appeared slow to respond to the situation, and we struggle to fully understand the impact of the support they are offering due to the paucity of timely and useful data. Anecdotal evidence from local businesses has not been particularly positive to date.

    — We have seen a significant upturn in demand for loans through the local Community Development Finance Institutions (CDFIs), suggesting access to credit from the banking system remains a problem. Support to business to be provided through our own Area Based Grant will help improve our intelligence on this matter.

1.  The impact of the economic & financial situation on businesses

  1.1  Warwickshire appears to be feeling the impacts of the recession quicker and more severely than most at the moment. Unemployment is rising at a faster rate than UK and regional averages, there is a steady stream of notified redundancies, and the sectoral profile of the county suggests that Warwickshire has a greater concentration of employment in the most vulnerable parts of the economy.

  1.2  Unemployment in the county (as measured by the JSA Claimant Count) stood at 11,210 in February 2009. This represents an increase of 96.7% from the same time last year (compared to 72% for the UK as a whole and 67.1% for the West Midlands), and a massive 171% from its recent lowest point (November 2004, 4,138 claimants).

  1.3  All five Districts & Boroughs of Warwickshire have seen an above UK and regional average increase in unemployment over the past year, but North Warwickshire has seen the most significant growth—up 152% since February 2008. This is the fourth highest increase of all local authority areas of the region over the last year. Stratford-on-Avon District, which has historically had very low levels of unemployment, has also seen a significant recent increase. Over the past three months (Nov-Feb), Stratford District has experienced the fastest growth of any West Midlands local authority area (76.4%).

  1.4  Work undertaken by Oxford Economics highlights the key sectors that have seen the largest falls in output over the 2nd half of 2008. These are: Manufacturing; Distribution; Hotels & Catering; Mining, quarrying & oil; transport, storage & communications; and Business & financial services. An analysis of employment location quotients in Warwickshire (ie the proportion of employment in particular sectors compared to another area) suggest that Warwickshire has a higher concentration of employment in the sectors that have been most affected than the UK and regional averages, as shown in Table 1 below.

Table 1

EMPLOYMENT LOCATION QUOTIENTS, WARWICKSHIRE APR 2008
Compared
to UK
Compared
to WM
Manufacturing1.341.07
Distribution1.401.11
Hotels & Restaurants1.06 1.25
Transport & Comms0.98 1.25
Construction1.020.97
Business Services0.89 1.00


Source: BETA Model


  1.5  The most recent survey of businesses in Coventry & Warwickshire (C&W Chamber of Commerce Quarter 4 Economic Survey) also suggest that this area is feeling the impact of the recession faster and more severely than the average, particularly with respect to the manufacturing sector. The balance of sales (increased less decreased) for manufacturing businesses surveyed was—41.5% compared to—38% nationally in Quarter 4, and the decline in orders for the next three months was even more stark:—60.6% compared to—48% nationally. The service sector appears (relatively) less affected, with balance of sales at—30% compared to 31% nationally, and balance of future orders—34% compared to—36% nationally.

  1.6  The latest Coventry & Warwickshire Quarterly Economic Survey also highlighted lower than average business confidence levels for turnover (-45.1% for manufacturing and—30.7% for services); compared to—32% and—23% respectively at the national level. Worryingly, the survey also suggested that a lower proportion of businesses in both the manufacturing and service sectors were operating at full capacity (22.8% and 26.9% respectively, compared to 29% and 36% nationally) suggesting that further redundancies are likely.

  1.7  Anecdotally, there is evidence to suggest that businesses in Warwickshire are struggling with cashflow—particularly with respect to late/non-payment of invoices and bills, and difficulty in securing reasonable overdraft facilities from banks. The latest Quarterly Economic Survey seems to support this view, with a worse negative balance on cashflow for both manufacturing (-30.4%) and services (-40.1%) than the national picture (-28% and—32% respectively).

2.  Effectiveness of AWM and Business Link

  2.1  Advantage West Midlands (AWM) has been pro-active in response to the economic downturn, with re-allocation of budgets to boost and support existing commitments (ie increasing loan funds available to CDFIs in the region); supporting and promoting the establishment of "Support West Midlands" website; working with Business Link West Midlands, providing regular economic briefings; and supporting the West Midlands Task Force.

  2.2  There is a need to achieve a better balance between regional and sub-regional initiatives. This is because it is increasingly clear that the recession is affecting different areas in different ways and at different speeds. As such, some interventions are likely to be more successful if there was scope for more local/sub-regional flexibility, underneath a framework of regionally co-ordinated action.

  2.3  Two examples of how attempts to develop locally specific and relevant responses to the downturn have been affected by this approach are:

    — A bid by the Coventry & Warwickshire Economic Recovery Partnership (CWERP) in November to secure funds to provide a short term rapid response "triage" to businesses in distress in the sub region was turned down on the basis that Business Link were already offering/developing this service. Our feedback from companies is that they lack confidence in Business Link, and so many firms have not engaged with them. It may be too early to effectively judge the results of this regional approach, but we are also hampered by the lack of appropriate data from Business Link (see below). As a result, we believe there is still a local need to provide a rapid response, locally tailored service and Warwickshire County Council (in conjunction with the Public Service Board) has allocated a small amount of Area Based Grant to the Chamber of Commerce to provide this service. This has just got underway from the 1st April, some five months after the need was originally identified.

    — A bid by Job Centre Plus to secure funding to develop a programme to retain Leadership skills of senior managers made redundant in the sub region has also met with a negative response. This is recognised to be a key issue for the local area, and it is critical to ensure these highly skilled individuals continue to be engaged and economically active within the sub-region to enable us to come out of the recession in a relatively strong position. It is estimated that senior executives now account for 9% of new claimants at JCP (approx 100 per week for the sub region).

  2.4  From our position, it also appeared that AWM were initially overly focussed on the urban areas of the region, starting from an almost pre-conceived notion that they would naturally be the worst affected areas. As time has passed, it is encouraging to note the growing recognition of the greater relative impact on the shire counties such as Warwickshire, partly due to the engagement with the Regional Economic Development Officers Group (REDOG) and the requests for regular local updates and information from local authorities.

  2.5  Business Link West Midlands have appeared a little slow in reacting to the economic downturn, although this may be due to contractual arrangements and limitations that they face. Demands from the local area on the need for some form of rapid response service (which led to the aforementioned application for emergency business support) did in time lead to the development of the Credit Crunch Hotline.

  2.6  We continue to struggle with getting useful data with which to monitor the scale and effectiveness of support offered by Business Link. Data that we have been given on calls to the Credit Crunch Hotline appear to be very low compared to the level of need that we know exists within the area. The latest data we have been given by Business Link indicates that just 320 businesses across the whole region contacted the hotline, with 18% (58 businesses) from the Coventry & Warwickshire area. We are told that these numbers may be understated due to calls to the main Business Link number (but it appears that these calls cannot be disaggregated to identify whether this is indeed the case!).

3.  Response of banks and other financial institutions

  3.1  Currently we have partial engagement with the banking sector, but anecdotally we are aware of businesses facing pressures in terms of reduced availability and/or increased cost of credit (ie loans and overdraft facilities), which are having debilitating effects. Our rapid response team, delivered through the Chamber of Commerce, will hopefully increase our knowledge and understanding of these issues and improve dialogue with the banking system.

  3.2  We are, however, actively involved in the Coventry & Warwickshire Reinvestment Trust (a CDFI). Enquiry levels for CDFI loans (loans of last resort) have increased significantly (94 in the first Quarter compared to 173 for the whole of 2008. There has been an increase in the number of "distress" cases, where withdrawal of overdraft facilities, PAYE, VAT and major creditors are the reasons given for needing loan support. Extra staff have had to be taken on by Coventry & Warwickshire Reinvestment Trust (CWRT) to cope with the extra level of demand.

  3.3  Whilst business advisors from Business Link and the Chamber of Commerce are providing initial advice to businesses, there are no quick fixes and downsizing the business and foregoing the opportunity to take on any new business requiring short term revenue funding, normally provided by the banks, are the only options. The automotive sector has been particularly affected as banks have been unable to agree loan support regardless of the strength of business plans presented to them.

4.  Comments on West Midlands Task Force and other Government agencies

  4.1  It's too early to make detailed comments about the effectiveness of the Task Force. It may be worth reviewing whether the right delivery agents are in place to support its work. Do the links between the Task Force and those who deliver at sub-regional level need to be strengthened?





 
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