Dairy Farmers of Britain - Environment, Food and Rural Affairs Committee Contents


Examination of Witnesses (Questions 389 - 399)

WEDNESDAY 28 OCTOBER 2009

MR MICHAEL OAKES

  Chairman: Can I formally welcome Mr Michael Oakes, who was a former director of DFB and a member of DFB's board?

  Q389  David Taylor: Welcome to the Committee and thank you for your time. You are a tenant dairy farmer in Worcestershire. How big are you?

  Mr Oakes: We milk about 150/160 cows, about 1.1, 1.2 or 1.3 million litres.

  Q390  David Taylor: You have been involved commercially at quite a number of levels. You are a board member of the RDA and NFU council member for Worcestershire. You were with DFB from cradle to grave, were you not, 2002 to 2009?

  Mr Oakes: I was a supplier of the Milk Group which was one of the two businesses which managed to create Dairy Farmers of Britain.

  Q391  David Taylor: You have a fair amount of commercial nous then?

  Mr Oakes: I think I have learned a lot in the last few years with DFB. If you are trying to get to the skills on the board, I was one of quite a few. We used Rabobank to help us set up. I was not on the original board at that time but the interim board took advice from Rabobank not only on the financial structure but also the make-up of the board and we used a guy from the Netherlands Institute of Co-operative Excellence, NICE, called Gert van Dijk, who gave the previous council advice on making sure they had a balanced board. They tried to interview everybody.

  Q392  David Taylor: We are very interested to hear your perspective on the reasons for DFB's collapse. Did it hurt you as an NFU council member for Worcestershire to know that the NFU themselves had said that they believed that the underlying causes of DFB's problems included a flawed business plan, poor management and bad decision making which gradually eroded the profitability and viability of the company? That is your national body in which you have had a significant regional part. Do you share that analysis?

  Mr Oakes: No, I do not. I can agree with some of the things that they said. Personally, I think they said what their farming members wanted to hear.

  Q393  David Taylor: You are a farming member.

  Mr Oakes: I am a farming member. Myself and the vice-chairman went and sat with Peter Kendall and Gwyn Jones and we showed them the journey we had been on from day one of setting the strategy in place right through to the demise of DFB, including some of the issues we had over the last six or eight months. We gave them carte blanche to get to the bottom of this. This was literally days after we had collapsed. We felt it was important they knew the position the board had been in and what the board had been trying to do. They represented a lot of members. I do not think the NFU has used any of that information.

  Q394  David Taylor: The receiver certainly was pretty unambiguous and said that the main reason for the collapse was a long line of bad decisions, aborted projects and a lack of any clear strategy within DFB which rests with the board and the executive team. I presume you do not necessarily agree with that?

  Mr Oakes: There was a clear strategy. The Milk Group emerged. At that point there was a new board created. If you think back, at that point it did not matter who you supplied, whether it was a PLC or a co-op. Nobody was getting a sustainable milk price. Subsidies were about to be wound down and we were coming into the brave new world. The milk price predictions were 13p, 14p, 15p. I do not have a crystal ball but that is the sort of figure which was being predicted. Farmers as primary producers were pretty weak. The FFA were out there protesting outside a lot of the major retailers. There was a lot of activity going on and farmers were being paid, on the whole, below the cost of production.

  Q395  David Taylor: The NFU at national level is pinning the responsibility for the collapse on the Board. It is always easy afterwards when the carcass is there on the financial pathologist's slab to say what led to its demise, but they said what they said and I quoted it to you. So did the receiver. You disagreed, it seemed to me, quite strongly with your own NFU and slightly with the receiver. In that case, what is your take on it? What do you attribute the eventually rapid collapse of Dairy Farmers of Britain to?

  Mr Oakes: The board will have taken some decisions which turned out with hindsight not to have been perhaps the best route to go down but at the time they were taken for the right reasons and we could and did stand up in front of our own council and also the membership and justify most things that we agreed to do. The strategy was to add value to members' milk. We started with basically nothing and the members had to contribute in order to allow us to do that, including myself. We decided to go down the liquid route rather than the commodity route. We looked at whether we should build a new dairy and add a nice, shiny, new dairy such as Arla and Wiseman but we would have had no Christopher Meyer base. An opportunity arose not long after the merger. Associated Co-operative Creameries (ACC) decided to sell their dairies. The big attraction for us with the ACC dairies was the customer base. You had a customer. We had seen Westbury fail. We had seen Amelca fail, both of which were very efficient new factories, state of the art, but without a customer base. We viewed having a customer such as the Co-op, which we believed would have some kind of co-operative link with us—unfortunately it did not quite turn out like that—would give us the ability to develop a long term, mutually beneficial relationship with another co-op. That contract to supply the Co-op was one of the big attractions. We knew that they were not the best factories in the world. You only had to go round them to see. We did not get round them before we bought them because it was vendor due diligence and there were some issues on that which I am sure you will ask me about. It was that customer base. It was getting us into the market place. It was adding value to the members' milk.

  Q396  David Taylor: Were you a member of Amelca?

  Mr Oakes: No.

  Q397  David Taylor: Did the whole of your 1.2 million litres go to Dairy Farmers of Britain?

  Mr Oakes: Yes.

  Q398  David Taylor: Where do they go now?

  Mr Oakes: Milk Link.

  Q399  Chairman: Can I just ask you about this ACC thing? I am struggling to find anybody I have talked to in the industry who does not think you paid anything but absolute top dollar for this investment. You had due diligence done. Why were you convinced that that was the right price to pay? You paid, what, about £70 million for it?

  Mr Oakes: Yes. We had a board made up of farmers and other non-execs who were not farmers. We had advice from Rabobank, advice on the price, plus Smith & Williamson. The one thing we did not know was whether anybody else was bidding. It was an open tender process where you had to make some kind of assumption on what your competitors were bidding. We believed at one point there were five competitors. That got down to what we believed were two other serious competitors, both PLCs, and the advice that we were given was that the price we bid at the end of the day was what it would take to look to acquire those factories. We also believed that it was not actually the highest bid. Only the o-op knows that. Perhaps they will tell you. They will not tell us, I am sure, but if some of the PLCs had bought it there would have been far more redundancies on day one. We put into our bid some kind of value. We wanted to run those factories and we believed that that was worth something to the Co-operative Society. Rightly or wrongly, that was the view that we took. We took a lot of advice. There were warranties and guarantees that what we said we bought was what it was. Unfortunately, some of it was not and I am sure we will get on to that but when we bid for that it was not a figure we plucked out of the air.


 
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