The Work of the BBC World Service 2008-09 - Foreign Affairs Committee Contents


5  Other language services

36.  The BBC World Service provides international news, analysis and information in English and 32 other languages. In a letter to the Committee in June 2009, Peter Horrocks outlined changes to two of these language services, BBC Afrique (the BBC's French for Africa service) and the BBC's Turkish service. These changes arose from service reviews carried out earlier in 2009 "in order to meet the savings targets set for the BBC World Service by the Government in the last public spending review" and "to enable the service to achieve efficiency savings which are required across the World Service".[51] He further stated that the changes to both services illustrate broader strategic themes for the BBC World Service as a whole: one, the move of staff from London to particular locations; and two, the development of multi media-services in conjunction with other partners.[52]

BBC Afrique

37.  It is proposed that a significant part of BBC Afrique's production effort be relocated from London to Dakar in Senegal. Consequently, production effort in London will be reduced, involving the closure of around 15 posts in London and the creation of 18 posts in Dakar. London will continue to produce live output and ensure an editorial link to the rest of the BBC. Peter Horrocks said: "we intend to take all reasonable steps to ensure that this process is achieved in a voluntary manner".[53]

38.  The aim of this change is to increase the BBC's presence at the heart of this market and to improve the service to audiences in the region. Peter Horrocks said the BBC World Service are using that greater efficiency to extend the hours of broadcasting,[54] and that BBC Afrique's output would be expanded by 25%, from less than four hours daily to five hours, thus allowing the BBC to hit peak audience times throughout francophone Africa and to modernise and restructure the programme schedule. It is expected that these schedule changes will come into effect from February/March 2010, rather than December as originally indicated. The Service is on track to deliver the resulting efficiency savings within the timescale agreed. This development follows similar changes in BBC Hausa and BBC Swahili, which have delivered increases in audience impact for both services.

BBC Turkish Service

39.  Over the past few years, the Turkish Service has been developing into a multi-media operation, which the World Service says had resulted in the need for some "staffing and operational changes". This includes the creation of two posts designed to support and develop the multi-media operation further and to strengthen the BBC's newsgathering presence in Turkey and coverage of Turkish affairs. In order to achieve these new investments and the savings required, the Turkish Service will be closing four posts, resulting in a net loss of two posts. The Service also intends to discontinue BBC Turkish broadcasts on short-wave. Recent audience research produced no measurable figure for short-wave listening, which, the World Service claim has been effectively replaced by online services as the most effective direct way to reach audiences.[55]

40.  Furthermore, the BBC has been making BBC content for partner television stations, e.g. NTV. This has been "successful" and BBC TV audiences in Turkey have grown as a result.[56] Following this success, Peter Horrocks said that the World Service are exploring the possibility of developing similar working practices, i.e. more with partners in this way for other television services in other languages. He explained that "the television services that we have launched up until now have been full channels delivered by satellite. A different and more cost-effective way of doing it is to create content and to deliver it through partners (which is the means that is used for a lot of the World Service's radio broadcasts around the world)".[57]

41.  We conclude that the changes to the BBC Turkish and BBC Afrique Service are in line with the strategic themes and priorities outlined by the BBC World Service. We recommend that the BBC World Service closely monitor the impact of these changes on audience levels and customer satisfaction, with a view to evaluating the impact of its strategic priorities.


51   Ev 19 Back

52   Q 34 Back

53   Ev 19 Back

54   Q 34 Back

55   Foreign Affairs Committee, Foreign and Commonwealth Office Annual Report 2006-07, Ev 151 Back

56   Q 34 Back

57   Ibid. Back


 
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