Written evidence from Nigel Lacy, Young
Marmalade (CMI 35)|
I am aware that submissions for evidence has now
closed but I would like to make the Committee aware of the work
that we have done at Young Marmalade in helping to reduce the
cost of insurance, particularly for young driversamongst
the hardest hit by the recent steep rise in premiums.
We help to manage the risk for the insurance company
and we achieve that by having an influence on the car that is
driven by our customers. At Young Marmalade we sell the car and
the insurance as a package and as we are controlling the risk
for the insurance company, we are able to reduce the risks and
hence the premiums. We are using sophisticated, modern in car
telematics to monitor acceleration, braking, cornering and speeds
to help build a profile of the driver.
We have already proved that by putting young drivers
in a newer cars with additional training, they have significantly
fewer accidentsthis was reported in an Early Day Motion
in the House back in 2007.
We have now taken this one stage further by assessing
drivers via a drivers' log book scheme which takes them on as
learner driversour Provisional Marmalade product insures
them to practise in a family car. After they pass their driving
test we seek a further assessment with Police trained observors
linked to the Inititute of Advanced Motorists and then the technology
alerts us to how the car is being driven and we link the premiums
to that. The advantage is that the premiums are approximately
50% of the general market rates and there are no other restrictions
This whole process is also linked to the sale of
a new or nearly new car, the funding of which makes the whole
Intelligent Insurance allows the driver to assess
the areas of his or her driving that affects their risk on the
road, such as having a car full of friends or feeling off colour
and how this affects their driving and safety on the road. Other
benefits include early indication of a collision, even to the
extent of summoning emergency services if required, simply by
being alerted to sudden decelleration or activation of airbags.
Recovery in the event of a theft is simplethe car can be
switched off remotely.
All of these measures have a massive impact on reducing
We are also taking this into the classroom through
our 6th Gear programme www.6th-gear.co.uk where we stimulate discussions
about all aspects of motoring to the next generation of motorists.
We hope this is of interest to the Transport Select
Young Marmalade is a member of the Parliamentary
Advisory Council for Transport Safety.