4 Debt Advice
Introduction
96. According to the Government there are in
excess of a million consumers each year seeking advice on how
best to deal with the financial difficulties they face.[123]
These consumers access that advice through a wide variety of providers
but two distinct approaches are available, the free to client
debt advice and paid-for debt management:
Free to client debt advice
i. Charities:
for example the Money Advice Trust (MAT) which runs the National
Debtline, and Citizens Advice (and their local bureaux). Some
of these charities receive central government and/or local authority
funding. For example MAT operates a funding model in which a tenth
of its income is "self-generated" and the remainder
is funded 70% by private sector voluntary contributions and 30%
by central government contributions. Funding ratios vary significantly
across organisations; some charities, particularly local ones,
may receive a majority of their funding from government via their
local authority. Charities which operate this model tend to provide
holistic debt advice, and often very detailed support to individuals,
for example by explaining options, ways of negotiating with creditors,
writing letters to creditors, helping clients create personal
budgets) but they do not provide formal debt management plans[124]
or individual voluntary arrangements (IVAs).[125]
ii. Direct government advice:
from the housing or welfare department of a local authority.
iii. Fair share advice:
this model is operated by Consumer Credit Counselling Service
(CCCS) and Payplan. They provide debt management plans, individual
voluntary arrangements (IVAs) and other formal debt solutions
to individuals. These plans, and the associated debt advice, is
free to the individual at every stage. Funding is received from
creditors on a pro-rata basis according to the amount of debt
repaid through these formal plans.
Paid-for debt management
iv. Commercial debt management companies:
provide formal debt management solutions such as debt management
plans and individual voluntary arrangements (IVAs). They charge
their clients through upfront fees and ongoing management charges.
Such companies include Gregory Pennington, MoneyPlus Group, Debt
Advisory Line, ClearDebt and Baines & Ernst. It is this form
of debt advice that is of particular concern to us as we highlighted
in the introduction.
Commercial Debt Management Companies
97. It was estimated in a review of the sector
by the OFT that commercial debt management companies (DMCs) make
£250 million a year from over-indebted clients.[126]
Following our call for evidence on consumer credit and debt management
we received many submissions criticising DMCs. Which? accused
the industry of "mis-selling, cold-calling, mis-leading advertisements
and inflated claims".[127]
98. Joanna Elson from the Money Advice Trust
argued that one of the problems with DMCs was the speed with which
they assessed debtors circumstances which ran the risk of delivering
inappropriate solutions:
If you look at some of the advertising out there,
you will see on these websites a 30-second debt test that will
tell you whether you are eligible for a Government-backed IVAsurprise,
surprise, you are, and then you are down this route. We take 15
minutes at National Debtline to work through with people, and
we do not believe you can do it in less than that. We are forever
trying to keep the times down because we want to be efficient,
but we do not believe you can in all conscience give people a
proper solution and work through their problems in 30 seconds.
I think that is indicative of the problems that we have.[128]
99. Further concerns of what was happening in
the industry were highlighted by a study of debt management plans
(DMPs) by R3, the insolvency trade body. Their research of those
debtors on DMPs found that 10% of individuals in a fee-charging
DMP were not told that they would be charged until after their
plan began.[129]
100. As explained in the introductory chapter,
DMCs are currently regulated in a similar way to payday lendersthrough
the OFT. The OFT licenses companies, produces Debt Management
Guidance and monitors companies' compliance to the guidance.
In doing this the OFT has come across many examples of bad practices
such as firms sending out misleading mailings to consumers, using
'look-alike' websites to mislead consumers into believing that
they were charity-based sources of free debt advice, and being
engaged in cold calling.
101. Between April 2008 and June 2010 the OFT
undertook 37 formal actions against debt management companies.
However despite these actions the OFT did not believe the industry
was responding appropriately to concerns and so launched an in-depth
review "into the sector as a whole".[130]
The OFT review of DMCs was published in September 2010. It found
that 129 of 172 commercial debt management companies were not
complying with OFT industry guidelines. OFT told us:
Frankly we would be the first to say how very, very
disappointed we were to discover how little credence seemed to
be given to the guidance. But what did we do? We took rigorous
enforcement action[...]; I think something like 53 companies exited
the market immediately following that as a result of the work
that we were doing.[131]
The next step is the revised version of the Debt
Management Guidance, which will come out in the new year, which
will very explicitly pick up on some of the concerns that we identified
with the review. That will set a new and even higher standard
that we will expect people to comply with. If we find evidence
that businesses do not comply in any significant way with that
guidance, we will take enforcement action against them.[132]
102. However the Debt Managers Standards Association
(DEMSA), an industry trade body representing 18 DMCs,[133]
argued a lot had been done to improve standards:
All our members are independently audited every year,
and we have a schedule of other monitoring of their compliance,
which includes quarterly web sweeps and desktop analysis of all
advertising, and a consumer satisfaction survey where we aim to
sample 10% of the total consumer base held by our members; that
is done on a monthly basis. We have mystery shopping: we employ
independent mystery shoppers to shop at the companies. We have
a complaints-handling procedure and we have a beefed-up compliance
and disciplinary panel under the chairmanship of [...] a retired
High Court judge.[134]
We remain to be convinced.
FEES
103. We questioned the industry on their chargeswhat
they were on average and what they were spent on. Richard Wharton
from DEMSA, said that there was an initial up-front fee, usually
between one and two months' cost of the initial disposable income,
and then there was an ongoing management fee, of around 15% to
17.5% per month of the monthly payments. Chris Davis from MoneyPlus
Group explained that for that price, DMCs would distribute payments
to creditors and negotiate with creditors to try and freeze interest
and stop the late payment charges.[135]
Furthermore, Mr Davis explained that consolidating a consumer's
debts was not a straightforward process:
We are seeing that our average consumer has seven
debts. They may well be in arrears and in default with every single
one of those creditors, so they will be getting letters, telephone
calls, text messages and potentially visits. Our aim is to try
and take the stress and pressure off the consumer's shoulders,
and I think it is very difficult to actually put a value on that.[136]
104. While Consumer Credit Counselling Service
(CCCS) acknowledged that DMCs provided a valid service, it highlighted
the fact that clients of fee chargers paid more under commercial
debt management plans (DMPs) and therefore took longer to pay
down their debts.[137]
CCCS gave the example that for a debt of £30,000, a client
of a typical DMC would pay almost £6,000 extra in fees; over
and above loan repayments. This would extend the plan by approximately
18 months compared with a CCCS DMP, which was free.[138]
Joanna Elson from the Money Advice Trust explained concerns:
Weand, I am sure, the other advice providers
herehave people coming to us who have tried to put things
right, responded to one of these adverts and winded up in a worse
situation than when they started.[139]
105. Which?'s worry was that DMCs were 'front
loading' fees which could lead to mis-selling. It explained that
because fees were front-loaded, the DMCs recouped a large chunk
of money in the first few months of the DMP thereby still making
a substantial profit from borrowers even if the plan failed. For
example a DMC might set monthly repayments at a higher level than
a borrower could afford thereby maximising its own gains and increasing
the risk of the repayment plan failing. If the plan failed the
DMC could then charge the borrower for moving them onto an IVA.[140]
106. We asked the Minister if he was concerned
by the fee charging companies and he told us:
There is some evidence that there is some abuse of
upfront fees. However, we should not totally dismiss the paid
for sector. They have a role to play.[141]
He believed that further regulation was not needed,
that the OFT's guidance and enforcement regime was handling the
industry appropriately, and that the OFT's approach was "the
best way to drive out the people who are abusing upfront fees".[142]
107. While we acknowledge that the OFT has provided
guidance on up-front fees we do not believe that the Minister's
assertion that such guidance will drive out the abuse of such
fees goes far enough. We recommend the phasing out of up-front
fees and look to the Department to set out how this will be brought
forward.
TRANSPARENCY
108. Dr Gathergood, an economist from the University
of Nottingham, explained that part of the problem with DMCs was
a lack of transparency in the industry:
Competition will be effective only if consumers have
some basis on which to choose between competing firms. The absence
of that information makes it very difficult for consumers to make
a choice. The single, simplest, lowest cost thing that the private
sector debt management industry could do is publish more data
on the quality of its products and the outcome for consumers who
take up their schemes.[143]
109. Dr Gathergood contrasted the requirement
for lenders to advertise the APR of their products with the absence
of any equivalent requirement for DMCs to provide information
on their costs. He argued that "if consumers could see some
kind of statistic on that, they might have some idea as to whether
it is worth paying for the product".[144]
The OFT agreed that more transparency was needed:
I think the key thing is that the individual consumer
should be able to see what they are paying and what they are getting
for it, and should be able to compare what they are getting from
one company to another.[145]
110. We conclude that greater transparency in
the commercial debt advice market, including a requirement that
companies publish figures on the cost of their debt advice and
their outcomes, would benefit the consumer and benefit the market.
Such information could lead to a comparison website to help consumers
chose whether a commercial debt management company is worth paying
for as opposed to going to a free debt adviser. We recommend that
the Government consider this in its discussions with the industry
and introduce the necessary regulations if this is not achieved
through voluntary agreements.
VOLUNTARY CODES OF PRACTICE
111. One of the solutions proposed by Government
to improve the industry has been for a stronger industry code
of practicea 'debt management protocol'. However, that
was not seen as a credible solution by Citizens Advice:
The solution proposed is to develop a self regulatory
protocol, just focusing on the debt management area. There are
nearly 4,000 people with licences to undertake debt management
at the moment, and only 17 are in the leading self regulatory
membership body, so it is hardly going to touch the sides in that
market.[146]
112. Delroy Corinaldi from Consumer Credit Counselling
Service (CCCS) was concerned by the lack of sanctions against
those that broke the codes:
It was only last week or the week before that one
of [the trade associations] identified a fee charger that is masquerading
as a free-to-client debt adviser, and what they then did, which
they saw as a success, was to make it public that they had actually
put a fine against them and were trying to clean up their act.
Well, who is the firm? They did not identify it. How much money
did they make out of clients while they were masquerading as a
free-to-client provider? They did not state that. I think there
is a lot more that can be done. [...] It is quite likely that
they are still walking around with an OFT logo on their website
saying that they are OFT approved. A lot more needs to be done
to clean up this sector, and it needs to be done pretty soon.[147]
113. Payplan supported these views and argued
that:
Our view is that trade body activities have been
useful, but we need to go further. We need to have a truly vigorous,
independent audit of debt management providers, not just to check
they have been through all the processes and mentioned all the
pros and cons, but to ensure that that advice is truly balanced.
I do not think we are there yet.[148]
114. We are sceptical of voluntary codes of practice
in the debt management industry given the absence of proper sanctions
against companies which either do not abide by the Code or are
not members of trade associations. If self regulation is to be
credible, the Government's proposals for a strong code will need
to deliver effective enforcement, address the problems of excessive
management fees and provide a simple mechanism for comparing paid-for
advice and the availability of alternative free debt advice. These
issues need urgent attention and we recommend that in its response,
the Government sets out the detailed timetable for reform, how
these issues will be addressed and when the new, strengthened
code will be introduced.
CLIENT ACCOUNTS
115. DEMSA has acknowledged that there is more
work for the industry to do on one specific area - that of client
accounts. Richard Warton DEMSA's Director told us:
I think there is one area where I would perhaps agree
further emphasis needs to be put, and that is actually the protection
of clients' account moneys held by companies. In DEMSA, we insist
on a certificate from the company's auditors every year to certify
that the clients' accounts have been handled in a proper manner.[149]
116. However, there was disagreement within the
industry on how this should be done. Another industry trade association,
the Debt Resolution Forum (DRF) representing 28 DMCs,[150]
described DESMA's audit as "inadequate" and stated that
it had made representations to the OFT on this matter. The DRF
highlighted the insolvencies of two companies, Debt Doctor and
Apex as examples of where "a more stringent audit of the
client account" would have given an early alert to problems
which would have averted "the very large amounts of money
that have been lost by clients".[151]
Melanie Taylor from Gregory Pennington, a DMC, went further and
argued for compulsory insurance to cover funds that are in the
client accounts.[152]
117. Effective auditing of Debt Management Companies'
client accounts should be established as a matter of urgency.
We recommend that the Government include this in any discussion
it has about the industrys' proposals for self regulation, together
with the establishment of an industry guarantee fund to protect
the consumer in the event of company failure or fraud.
INTERNET SEARCHES
118. The proliferation of DMCs on web searches
at the cost of free debt advice was highlighted to us. CCCS said:
If you go to Google, for example, and put in "National
Debtline", you will be swamped by fee chargers who are trying
to get in on that sector.[153]
119. In the backbench debate in the House in
December 2011, Yvonne Fovargue MP also brought up this point
We need to look at Google. When someone googles "citizens
advice debt advice", they get the debt management companies,
not Citizens Advice, because those companies can afford to pay
for the ranking.[154]
120. Martin Lewis suggested how this could be
dealt with so that consumers could recognise the difference between
the bodies advertising and what they were providing:
It seems to me you could have different categories
and different stamps that you could call yourself. When some companies
say they are free but then charge fortunes on the back end, they
are free at the point of delivery only. A little bit of categorised
regulation that says you have to use the right terminology would
be very useful, and not particularly expensive to do.[155]
121. We questioned the Minister on what could
be done and he recognised that internet searches "can create
some real problems." He hoped that "search engines would
exercise some corporate social responsibility in this area".[156]
The Minister informed us that the OFT had looked at all forms
of social media over the summer and had revised its guidance on
advertising in the industry. The guidance now states:
Licensees who advertise or sell online or by email
must comply with the Electronic Commerce Directive, and before
using internet-based and social media marketing, licensees should
consider whether they can exercise adequate control over its content.
The OFT considers that search engine sponsored links and online
messaging forums which limit the number of characters are unlikely
to be an appropriate means of providing balanced and adequate
information.[157]
He also said that Citizens Advice was now working
with Google on the matter.[158]
122. It was reported that the Government is considering
action to enforce where products are listed on internet search
engines in another spherethat of internet piracy. The government
wants search engines such as Google to push unlawful sites down
search result listings.[159]
If the Government is prepared to take action in this arena, it
should seriously consider doing so also with debt advice.
123. We do not believe the Minister's reliance
on internet search providers 'corporate social responsibility'
to provide an adequate solution to the problem of commercial debt
management companies dominating searches for debt advice to the
detriment of free debt advice services. The Government must act
on this now so that free debt advice is clearly shown as an available
option for debt advice. In this respect, we encourage the Government
to consider the feasibility of a traffic light system which would
help consumers recognise more trustworthy sources of information.
123 Consumer credit and personal insolvency review:
summary of responses on consumer credit and formal response on
personal insolvency BIS and HM Treasury para 5.14 Back
124
Debt Management Plans (DMPs): are formal but non-statutory repayment
plans agreed between debtors and creditors, often by a third party
(who may or may not take a fee).DMPs are not binding on creditors
or debtors.Some may involve a degree of debt write-off Back
125
Individual Voluntary Arrangements (IVAs): were introduced in 1986
and are a binding statutory contract between debtors and creditors.It
is usually a five year repayment plan involving some debt write
off. Once approved by creditors, the IVA will be supervised by
an Insolvency Practitioner Back
126
OFT: Debt Management Guidance Compliance Review September 2010
p 4 Back
127
Ev 171 Back
128
Q 35 Back
129
Ev 161 Back
130
OFT: Debt Management Guidance Compliance Review September 2010
p 5 Back
131
Q 206 Back
132
Qq206 and 207 Back
133
DEMSA website: Members http://www.demsa.co.uk/members/ Back
134
Q 135 Back
135
Q 127 Back
136
Q 128 Back
137
Ev 86 Back
138
Ev 86 Back
139
Q 28 Back
140
Ev 171 Back
141
Q 252 Back
142
Q 256 Back
143
Q 33 Back
144
Q 26 Back
145
Q 211 Back
146
Q 53 Back
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Q 53 Back
148
Q 134 Back
149
Q 135 Back
150
DRF website Members List: http://www.debtresolutionforum.org.uk/members.php Back
151
Q 136 Back
152
Q 136 Back
153
Q 53 Back
154
HC Deb, 1 December, col 1158 Back
155
Q 53 Back
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Q 274 Back
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Q 274 Back
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Q 274 Back
159
Computer Weekly: Jeremy Hunt calls on Google to downgrade piracy
website search return listings Back
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