Football Governance - Culture, Media and Sport Committee Contents


Written evidence submitted by Daniel York and Ben Westmancott on behalf of the board of Fisher FC

SUMMARY

—  The history of Fisher Athletic's bankruptcy and reformation provide important real-life evidence of the failure of current governance arrangements for football clubs, and of new ownership models that can benefit the game.

—  Fisher FC is a supporter owned and run community football club and we are developing and growing on a sustainable basis. The governance model that Fisher FC use is successful at many other football clubs at professional and amateur levels, and embeds democratic ownership within the supporter base - the people who care most about the club.

—  There are numerous examples of the football authorities failing to ensure good governance at football clubs. Self-regulation is not working.

—  Football clubs are important emotionally and economically to local communities, and must be treated differently to other commercial organisations. There is an urgent need for government intervention to prevent the asset stripping and poor financial management that is prevalent in modern football.

—  Spectator sports clubs run sustainably and on a not for-profit basis can and will be successful on the pitch.

BACKGROUND AND CONTEXT

1.  Fisher FC was formed in May 2009. But our history does not begin there, it begins in 1908 when a Bermondsey schoolteacher formed the Fisher club to provide underprivileged children with the opportunity to take part in sporting activities. Over time Fisher developed a senior side, and Fisher Athletic became one of the most well-known non-league clubs in the country with a spell in the Conference—the top level of non-league football.

2.  In 2004, the club was taken over by local businessman and property developer Sami Muduroglu. A number of events followed this takeover that will be familiar to fans of other clubs around the country, and they are events that could be prevented with strong government action on the governance of football clubs.

3.  Mr Muduroglu, who after being banned as a company director was replaced by his brother Eren as Fisher Athletic chairman, separated the ownership of Fisher's ground (the Surrey Docks Stadium) from the football club. The freehold was purchased from the council, and ownership of the stadium transferred to Stadplex Ltd, a separate company to the football club.

4.  On the pitch, things were apparently going well as Mr Muduroglu invested in a high quality playing staff. Fisher moved through the divisions. The club moved out of the Surrey Docks Stadium and into a groundshare with Dulwich Hamlet, as planning permission was granted for the redevelopment of the ground—including some residential development alongside.

5.  The first warning signs appeared in 2007, when new plans were announced to develop a stadium in Southwark Park. These plans, which included a 10,000 seat stadium for a club with an average attendance of 200, never progressed beyond some sketches. Meanwhile, the Surrey Docks Stadium and surrounding land stood derelict, and the money began to run out as the credit crunch arrived. The club did nothing to build links with the community, and crowds did not grow despite the on-field success. Links with the Fisher Athletic youth teams, who provided opportunities to play sport to local young people, fell away through neglect. Links with local businesses were dropped; sponsorship came from another company owned by the Muduroglu family.

6.  Mr Muduroglu stopped funding the club in 2008, with the club in the Conference South—one level below the Conference. Without a regular cash injection, the club's position was unsustainable and the players left. A group of supporters and some unpaid players kept the football side going although the team was regularly beaten and crowds dropped. HMRC issued a winding up order, and after a couple of deferrals Fisher Athletic were wound up in the High Court in May 2009.

7.  For Fisher supporters this meant two things. Their club had been wiped out, having been allowed to spend far more than it could earn over a number of years until an unmanageable level of debt had been racked up. Secondly, the club's ground—it's sole and most important asset—was now owned by a private company.

8.  We have reformed our club as Fisher FC, and received much practical and moral support from Supporters Direct in order to do so. We are owned by the fans, and operate on a not-for-profit model. Our aim is to build a sustainable club that is part of the community and provides the same opportunities to Bermondsey youngsters that the original Fisher club did a century ago.

9.  But we are starting again with nothing. The motives of our former owner remain unclear, and are probably irrelevant. What destroyed Fisher, and 100 years of history, was that it was so easy for a small club to rack up incredible debts through uncontrolled spending. And that it was so easy to separate the football club from its major asset, the ground that provided the income stream and opportunities that could have allowed Fisher Athletic to work as a sustainable club at the heart of its community. Instead the ground lies derelict, attracting vandals and anti-social behaviour (see Appendix) while the club starts again on the bottom rung of the football ladder.

10.  Supporters of Brighton, Wrexham, Chester, Mansfield and many others will provide you with evidence that Fisher's experience is not unique. It is clear that the current governance arrangements for football clubs do not promote sensible, sustainable development. They do not protect football supporters from having their club used and asset-stripped by property developers. There must be change to the way that football in the UK is governed and regulated.

CONSULTATION

11.  Fisher FC's views on the specific questions raised in the consultation are below.

Should football clubs in the UK be treated differently from other commercial organisations?

12.  Yes. Football clubs are different, they are not shops or banks. Football clubs have a role and standing in the community which makes them different from other business which can be taken over, moved etc with less impact on customers. There is a lot of evidence that highlights the positive role in community life that a football club plays and safeguards are required to ensure that football clubs can continue as part of the local community landscape as a positive influence and not be subject to takeovers and asset stripping that is common in the game at present.

Are football governance rules in England and Wales, and the governing bodies which set and apply them, fit for purpose?

13.  Clearly not. The "Fit and Proper Persons" test has not succeeded in preventing individuals from taking over football clubs for the sole purpose of making money by taking control of the club's major asset: its ground. Clubs can also fall victim to benign but incompetent management—racking up huge amounts of debt, and operating business models that are unsustainable and will lead to bankruptcy. Because football clubs are different, the failure of a football club affects people and communities in a way that the failure of another commercial organisation simply doesn't. The current governance arrangements do not do enough to prevent this from happening.

14.  Corporate Governance and football don't often get spoken about together. Football clubs need to be protected from unscrupulous types who use them for their own ends. Our Treasurer is an Associate member of the Institute of Chartered Secretaries and Administrators (ICSA) —the world's leading authority on corporate governance. We would welcome an increased role for the ICSA in strengthening governance arrangement of football clubs.

15.  If the FA and other bodies are not going to be able to enforce good governance then local stakeholders need to be empowered to do more. It makes sense that fans of a football club are very well placed to provide scrutiny at a local level. An increased role for Non Executive Directors could also be beneficial with representatives from Local Authorities and other local stakeholder groups/bodies well placed to add value.

Is there too much debt in the professional game?

16.  The steady stream of clubs attending the High Court to answer winding up orders suggests that there is too much debt, and that the debt is a result of running unsustainable business models. Often that money is owed to local businesses, or organisations such as St John's Ambulance. When the football club can no longer pay its bills, it is not just the fans who suffer—small local businesses who have provided services and support also lose out.

What are the pros and cons of the Supporter Trust share-holding model?

17.  There are many positives to the model. Fundamentally, the model secures two things: that clubs are run sustainably, on a not for profit basis, and are not used by individuals to make themselves richer at the expense of the club and community. It also puts the supporters at the heart of decision making because the model is democratic.

18.  The Supporters Trust model is no bar to clubs obtaining finance in order to grow and develop—but it does ensure that this is done in a way that reduces the risk of the club borrowing money it cannot afford. FC United's community shares scheme is an example of this.

19.  The model embeds local ownership within the community that surrounds the club and puts power directly into the hands of that community.

20.  The case can be made that because ST-owned clubs have to be run sustainably, they find it difficult to compete at the higher levels of the game where other clubs have greater access to finances through loans, or individual benefactors. But that is not an argument against the model, because those competing clubs are often being run in a way that puts their future at risk—while they may achieve short-term success, in the longer term they run the risk of serious financial problems. Watford, Hull City, Portsmouth, Sheffield Wednesday, Leeds, Leicester, Plymouth Argyle, and many other clubs who have spent beyond their means in order to chase success on the pitch have all suffered varying degrees of financial problems over the last few years. Many of those clubs entered administration, and when they exited administration they left behind a trail of unpaid bills to local firms, charities, as well as unpaid tax.

Is Government intervention justified and, if so, what form should it take?

21.  Government intervention is justified because football clubs are so important to communities, and to supporters. They are also highly vulnerable to exploitation because many of them own valuable land, which is attractive to people who are looking to make money for themselves regardless of the impact on local communities.

22.  Intervention should actively encourage sustainable models of ownership. This could be through tax incentives, and through regulation that addresses the excess debt incurred by poorly-run clubs.

23.  It is absolutely essential that the government acts to prevent asset-stripping of clubs by protecting football stadiums. Football must no longer be attractive to individuals who are looking to exploit clubs for personal gain rather than for the good of the local community.

24.  The FA has not shown itself able to promote good governance and Government intervention is now essential to strengthen the game and ensure that football takes good governance and good financial stewardship seriously.

Are there lessons to be learned from football governance models across the UK and abroad, and from governance models in other sports?

25.  Yes. There is clear evidence that the governance of football in the UK is flawed, and that the FA are not willing or able to address the flaws.

26.  In the USA, the Green Bay Packers provide clear evidence that a not-for-profit, supporter owned sports team can be successful and competitive in a harsh commercial environment, competing against sides with wealthy owner-benefactors - and winning. The Packers are owned by their fans, and have a governance structure that requires them to publish a balance sheet each year (the only organisation in all major league American sports to do so). They have a clause in their Articles of Incorporation that means that if the franchise is ever sold, all profits from the sale will go towards the building of a soldier's memorial. This clause means that no property developer, or asset stripper, can profit from buying the Packers and moving them away from their home. Consequently, unlike so many other US sports teams, the Packers have remained in Green Bay since their formation in 1923.[34]

27.  On 6 February 2011, the Packers will compete in the SuperBowl. Their 112,000 owners will be cheering them on as they attempt to win one of the most high-profile sports championships in the world.

January 2011


34   http://en.wikipedia.org/wiki/Green_Bay_Packers#Public_Company Back


 
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© Parliamentary copyright 2011
Prepared 29 July 2011