3 Actions at a local level to encourage
take-up of benefits
18. There are wide geographical variations in Pension
Credit take-up across England, Scotland and Wales. Controlling
for other factors, take-up of Pension Credit is lower in less
deprived areas, rural areas, areas with large minority ethnic
populations, and areas with older pensioners. Some apparently
similar rural areas, such as the Highlands and Islands of Scotland
have contrasting take-up rates, however, and the Department was
not able to provide explanations for these local variations.[33]
The Department recognises it can do more with its data locally
and it has recruited marketing experts to help link its data with
data on the characteristics of particular locations, for example
the neighbourhood classifications available from the information
company Experian.[34]
19. One possible reason for some of these variations
is that take-up is lower where entitled pensioners are less concentrated,
so that people are not part of social networks or encouraged to
apply by word of mouth. The Department believes it has been more
successful in encouraging take-up in deprived areas because other
organisations, such as voluntary groups and local authorities,
are also active in these places. The Pension Service recognises
that there is now a need to focus on those areas, including rural
and more affluent parts of the country, where there is less other
activity.[35]
20. There is a considerable amount of effort and
activity happening at a local level to increase take-up of entitlements.
The National Audit Office report concluded that The Pension Service
Local Service provides a high quality customer service and targets
the most vulnerable pensioner groups. Local authorities, the voluntary
sector and other public service providers are also involved in
local initiatives to increase take-up.[36]
The Department is providing short-term support for 172 such initiatives
though its Partnership Fund, which provides funding for community,
voluntary and not-for-profit organisations to increase take-up,
particularly amongst vulnerable and hard-to-reach groups.[37]
But the level of local activity is not uniform (see Figure
5 below), and success rates of different activities are not
analysed. For example, only a quarter of the local authorities
involved in take-up activities were working to targets.[38]
21. In response to the National Audit Office's Report,
the Department is looking at how to provide the Local Service
with more autonomy and flexibility in order to utilise local knowledge
and respond to local priorities. The Local Service does not have
targets for increasing take-up because of measurement difficulties,
but the Local Service Modeller (paragraph 18) is intended to provide
more information to help local managers with how best to deploy
their staff, and a set of measures of what each local area can
achieve.[39]
22. The Pension Service does not have a network of
local offices that people can visit. Instead, it has call centres,
staff operating from a range of other organisations' premises,
and Local Service staff offer home visits. It is working in partnership
with other interested parties to encourage take-up, and has 128
joint working partnerships with primary tier local authorities.
Its initial aim of setting up a joint team with a similar structure
in each area was considered too prescriptive, and did not work
where the local council had contracted out some of its Housing
Benefit and Council Tax Benefit services. The Pension Service
is, however, now taking a more flexible approach and is in discussion
on forming a partnership with 59 other authorities. There are
now only 16 areas where partnership agreement is not in sight,
but the Department's aim is to put them in place throughout the
country.[40]
5. Local authorities work in partnership with a range of organisations
Source: National Audit Office survey of local
authorities based on responses from 250 local authorities
Note: Over a third of respondents stated 'other' as partnership work
with welfare rights agencies and one fifth respondents stated
'other' as work with other local authorities. A range of partnerships
were given for the remaining 'other', including social services,
carers' networks, libraries and the Royal British Legion.
23. There are also 400 Alternative Offices where
other local organisations provide assistance and access to pensioner
benefits. Of these, over 150 were run voluntarily by Age Concern.[41]
The Pension Service is exploring with HM Revenue and Customs the
scope to use more tax offices as information points, with on-site
Pension Service staff available to give benefit advice. Despite
these efforts, the withdrawal of public service outlets such as
tax offices and post offices from rural areas make it more difficult
to provide accessible services.[42]
24. There are fewer formal partnerships between The
Pension Service and the social housing and health sectors, although
40% of local authorities are involved in take-up work with housing
associations (Figure 5). The new Local Area Agreements
for local authorities will mean that The Pension Service will
have a seat on every local strategic partnership board across
the country which will help with future partnership working.
25. The Department of Health has a PSA target on
improving the quality of life of vulnerable older people, which
requires Primary Health Trusts to work in partnership with the
other key local agencies such as social housing providers and
local authorities as well as The Pension Service. But although
increasing pensioners' income can have an impact on health, only
16% of local authorities had partnership arrangements with the
primary health sector. The Pension Service has made progress in
the last 12 months in working with the Department of Health. It
has, however, at times proved easier to establish joint working
at a local level rather than to reach national agreements.
33 C&AG's Report, para 2.9; Q 42 Back
34
Qq 43-44, 94-96 Back
35
Qq 32, 55, 85 Back
36
C&AG's Report, para 3.1-3.2; Qq 33, 49, 56, 84-88 Back
37
Qq 87, 103; Ev 16 Back
38
C&AG's Report, para 4.4; Q 107 Back
39
C&AG's Report, para 3.13; Q 112 Back
40
Qq 29, 97-98 Back
41
Qq 46, 102 Back
42
Qq 45, 74, 99 Back
|