Memorandum submitted by Midlands Marine
Alliance
The Midlands Marine Alliance is a network of
companies working in the Marine sector in the Midlands region
comprising almost 600 member companies who manufacturer and distribute
goods and provide services that enable the public to enjoy boating
in all its forms. The marine industry also makes an important
contribution to the visitor economy and a valued contribution
to the Inland Waterways tourism and services sectors.
The MMA is an initiative led by the Regional
Development Agencies, Advantage West Midlands and East Midlands
Development Agency, and the British Marine Federation (BMF), the
UK Trade Association for the recreational marine industry.
British Waterways is a key partner in the Midlands
Marine Alliance that has an active role in identifying initiatives
and projects based in the Midlands, including regeneration and
tourism. British Waterways Chair the MMA Business Development
Working Group and have led the Group's presentations to the Regional
Development Agencies that explain how the MMA can support both
industry and RDA objectives through marine sector activities and
initiatives.
Midlands Marine Alliance Objective
Assist the Midlands marine industry to increase
its contribution to the regional and national economies through
profitable growth in home and overseas markets.
Midlands Marine Alliance Strategy
— Support and promote the marine industry
in the Midlands regions.
— Assist marine businesses to access
information and support to improve business performance.
— Influence the policies and strategies
affecting business success and growth in the key areas.
— Skills, Technology and Manufacturing,
Business development, Tourism.
Business Development Group
— Develop market opportunities for
marine users in the Midlands.
— Identify Midlands Tourist Agencies/Authorities
and engage them in the activities of the MMA.
— Engage with navigation authorities
and identify major opportunities for developing the infrastructure
for waterway access and increasing capacity.
Midlands Marine Alliance
March 2008
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