Select Committee on Communications Minutes of Evidence


Examination of Witnesses (Questions 400 - 419)

WEDNESDAY 13 JUNE 2007

MR MARK THOMPSON

  Q400  Chairman: Mr Thompson, welcome to the Committee. You have heard my introduction regarding what we are about. You came to see the former BBC Committee on at least two occasions previously, and so we know you quite well from that. Having listened to the evidence that we have just had, we now understand that you are really the man in charge of the BBC, are you not?

  Mr Thompson: Under this new system, as you know—and I will not belabour the point—the operational leadership and management of the BBC is delegated to me but I report to the BBC Trust, which is the sovereign body. In the end, the Trust is in charge. Regarding the point I heard Lady Eccles make earlier, if the Trust gets involved in editorial decisions before transmission, they become the editor-in-chief and they cannot then stand back and, as it were, in the fullness of time and with all the facts, hold the editor-in-chief to account. We therefore have a system where we have frameworks, editorial guidelines and other agreed strategies in place; but the reason the Trust does not get involved in operational decisions is precisely so that they are there to hold me and my colleagues on the operational side of the BBC to account. That is set out more clearly in this new system but it is not a new idea. The idea of a separation between the operations of the BBC and operational decision-making, including difficult editorial decision-making, and the governing body is an idea which began on 1 January 1927 with the first Charter and which has stood the test of time.

  Q401  Baroness Eccles of Moulton: May I come back to that, as I have been directly addressed? I suppose the difference is that when the product is something that is published and is instantaneous with publication, and once it is done it is done and that is it—it has gone out to maybe millions of viewers—it is rather different to other products. If, for instance, it is 40 million tins of sardines, it can be withdrawn. That is not a very good parallel but it is the best I could think of on the spur of the moment.

  Mr Thompson: I think that we should be realistic about it. Although I very much like the idea of my examining, in quiet, careful reflection and contemplation, the merits of every single programme before transmission, the reality is that for 80 years the BBC has broadcast, initially hundreds and now many thousands, live broadcasts—where, sadly, it is physically not possible for me to be, as it were, sitting shotgun over every single hour that is broadcast. We have a system, which I am absolutely in charge of and responsible for, of delegated editorial decision-making which we trust in large measure to deliver high-quality, dependable, good broadcasting to the British public. Inevitably in the system there will be times when mistakes happen. You cannot broadcast as much as we do without some mistakes happening. I have to say—disagreeing with one point that Gavyn made, though I am very impressed with what Gavyn said overall—I think that we do have a pretty clear and transparent complaints system, which begins as close to the programme as possible, then moves up to an editorial complaints unit which is separate from the editorial line management of the BBC and, if that is not satisfactory to the complainant, the Trust can step in and look carefully at the complaint. You can go on our website and see exactly how that system works. The point was made by several people this morning that they are not quite sure who to write to. We have 12 million or more interactions with the public every year; we have many millions of comments and requests for information from the BBC; a tiny proportion of complaints relative to the total number of interactions, but still tens of thousands of complaints. I have to say that people contact almost everyone in the BBC. What we try to do, however, is to get people into this coherent, transparent system as effectively as we can, so that the complaints can be taken seriously.

  Q402  Chairman: Let me go back a little bit, to where we started. We were talking about the licence fee settlement and the old BBC system and other things. How do you view that licence fee settlement? What is your reaction to it?

  Mr Thompson: As I said at the time it was announced, it was manifestly less than we had asked for and in that respect was disappointing. However, I also made it clear on that day that I recognise it is a matter for the Government to set the licence fee. I think that it is a completely reasonable thing for the BBC Director-General to set out a case for what I believe the licence fee should be, in the light of what I believe the BBC could achieve in terms of its public purposes. The Government having made its decision, I would absolutely be at one with Sir Michael Lyons and say that the right thing to do is to try and make sure we use the licence fee over the next period of settlement, a six-year settlement, to deliver the best possible content for the British public and deliver our public purposes as well as we can.

  Q403  Chairman: Inevitably, does it not mean that there will be changes as a result? You have bid for one; you have not got that; you got less than that. It must mean that there are going to be changes.

  Mr Thompson: There is no level of funding that you could possibly give the BBC at which there would not be difficult choices between competing ideas and priorities. The business of having to make sure that you are focusing your investment and your resources is true at whatever level of licence fee there is.

  Q404  Chairman: That sounds lovely and very nice in general terms, but is this one going to lead to redundancies?

  Mr Thompson: In our licence fee bid—so quite apart from the eventual settlement—we recognised that the process of continuing to try and find gains of productivity, through the use of new technology, towards new ways of working—which we have been heavily engaged on in the last three years—can and must continue. Like any other enterprise in this country, it is important that the BBC continues to look hard at what it does, to see if it can drive better value out of the licence fee payer. Because of technology in particular, digital technology inside the BBC quite apart from digital services, we have continuing opportunities to do that.

  Q405  Chairman: But journalistic redundancies?

  Mr Thompson: I want to be clear about this. I believe that there is no part of the BBC where we should not be looking hard at whether we can drive better value. It is obviously absolutely critical that, in doing that, you do not diminish the quality of your services. A change which reduces the cost that leads to a diminution of quality is not an efficiency; it is simply a cut. It is a reduction or a dilution of service. The task we have across the BBC is to look at whether there are ways in which we can maintain the quality of existing services, but make changes so that you secure some resource which you can then apply to the new obligations we have under this Charter. We are some way off a formal set of proposals to the Trust, so we are still at work on this. No decisions have been taken in any part of the BBC about this. However, you cannot ask the BBC to take the concept of value for money and productivity seriously, and yet throw up your hands in horror at the idea that it might have some implications for the number of people we employ. I am afraid that an inevitable consequence of looking hard at productivity—sometimes, not always—is that it affects the number of people you employ. That is not unique to the BBC. I do not know of an enterprise in this country where it is not so.

  Q406  Chairman: No, it is not unique to the BBC; but what you are saying is that inevitably the staff of the BBC will be reduced.

  Mr Thompson: When I arrived as Director-General, we started a three-year programme of value-for-money savings, which has led to very substantial redundancies from the BBC: 3,800 people will have left by reason of redundancy and, through other changes and the disposal of some units of the BBC, about 7,000 people have left. I do not believe that over this next six-year period we will be talking about reductions of that scale again. None the less, I have to say that I think that part of my duty, as the Chief Executive as well as the Editor-in-Chief in the BBC, is to look hard at whether there are ways of running the BBC, absolutely to deliver high quality, but more effectively and efficiently.

  Q407  Chairman: The point I am seeking to get to at the end of the day is this. You will have a look at the whole range of the BBC's services.

  Mr Thompson: Yes.

  Q408  Chairman: You will put forward proposals, and those proposals will go to the Trust.

  Mr Thompson: Yes.

  Q409  Chairman: And it will be for the Trust to approve them.

  Mr Thompson: Yes.

  Q410  Chairman: How does that differ from what happened in the old days?

  Mr Thompson: In a number of significant ways. The Trust themselves have some experts in-house on this topic. On the issue of productivity and efficiencies they have, in-house, some experienced people who can advise them directly. Moreover, they will do something which I believe the Board of Governors would never have done. Two things will happen. First, they are going to engage the National Audit Office to look at the definitions—the baseline, if you like—for efficiencies; so that, as we go into this new programme, there is absolute clarity about exactly what is efficiency, what is not an efficiency but a movement of money from one part of the BBC to another, and so on. So that, the next time we come to talk about the level of the licence fee, there is absolute transparency and clarity about exactly what we are talking about. Each year, in our annual report and accounts, we will report back on exactly what is happening in those efficiencies. In addition, the Trust may very well seek independent, external expert advice, to look at what is being proposed. In my view, it should be challenged both ways. Is the BBC challenging itself enough in terms of what it can achieve, or are the proposals so great that they run the risk of reducing quality? I think that it is appropriate that these proposals, when they emerge, should be challenged from both directions, as it were.

  Q411  Bishop of Manchester: In the light of what you have just been saying, I am aware that the BBC has now signed on the dotted line for the Media City proposals in Salford. To be realistic, however, how secure are those full proposals? I know that it is unlikely that, even now, everything will be there before 2011-12. It sounds to me from what you are saying that in your own mind it could be quite possible for very proper arguments to take place within the Trust, which could lead to a rather lesser arrival of the BBC in Salford than currently planned.

  Mr Thompson: No, we are fully committed to Salford. We have to be clear about some priorities at the start of this process. We are completely committed to the digital switchover and support of the move of the United Kingdom from analogue to digital television. It is an absolute headline obligation in the White Paper and the Charter. We will do that. We are also fully committed to Salford. The reason that we are fully committed to Salford is, not least, because in the long run Salford makes very good economic sense for the BBC. Quite apart from any other merits of the proposal, I think that in the long run Salford will make good value-for-money sense for licence payers. We are therefore fully signed up. I will be literally signing on the dotted line later today in Manchester, and we are fully signed up to the Salford project on at least the scale that is currently announced: so at least at the level of the numbers of people that we have talked about. It is not impossible that that could grow slightly; it will not diminish.

  Q412  Bishop of Manchester: Though, reading Ariel, your in-house magazine—

  Mr Thompson: I am very impressed that you find the time!

  Bishop of Manchester: ... it is pretty clear that some people in the BBC need massive persuasion personally to make that move.

  Q413  Baroness Thornton: That is because they are London-centric.

  Mr Thompson: I believe that the BBC should seek to serve the whole United Kingdom, not just in its services but also in terms of its investment, from where it draws its talent, and where it is visibly present in different communities. We have a tradition in the BBC of extensive and very good local, regional and national broadcasting; but it is true that, as I think Lady Thornton was suggesting, there is a long tradition of a very big London base. One of the things we are doing is shifting the balance of spend in the BBC from London to the rest of the UK. Does that present cultural challenges for some of my colleagues or personal challenges? Of course it does. We tried to give people, in the context of the Salford move, plenty of notice—many years of notice—so that they can make a personal decision, and we will try to find, if we can, the right solution for every single one of our employees in terms of this move. However, I do not make any apology for the fact that we are making a change and trying to embed the BBC more broadly across the UK. I think that is a good thing and will lead to better services.

  Q414  Baroness Thornton: I agree with that. I just wish that it had been in Yorkshire, but never mind. Your employees can live in Yorkshire and still work in Manchester if they want to. I would like to go back to what you were saying about the National Audit Office, and the relationship between the Executive Board and the Trust in terms of accountability, and how you deal with the expenditure and value-for-money issues. I do not know if you agree with me, but I do not think that this is an exact science. I am slightly worried that, if you are going down the route of the National Audit Office and that is the way that people who are working for the Trust are looking at how the BBC spends its money, there may be some problems, and I would just like your comments. First, is flexibility going to be built into that? Secondly, how are you going to bring forward innovation? As I have said in previous sessions, I was very concerned that the Trust turned down BBC Jam, and I would like your comments on that. I thought that was not a forward-looking decision, and I would be worried that you might be building up systems which will stifle innovation. I think that your future lies in innovation.

  Mr Thompson: I strongly agree with that last point. Innovation in terms of services, the kind of content we produce, and also innovation in how we make services. We will not achieve the kind of productivity gains that I believe we will need to make, and should make, without very big innovations in the way we work inside the BBC. However, let me try to deal with quite a few big points there. First, regarding the National Audit Office, the intention will be to get advice from the National Audit Office in terms of the setting of definitions and baselines for efficiencies. In the matter of at what level you set the efficiencies, in my view that is a matter of judgment. It must be right that there is a significant component of judgment. On the Executive Board we have access to some non-executive directors of really outstanding business experience. We have been able to attract very strong non-executives on the Executive Board; they will help us. We have our own teams of experts and, again, we will seek external advice from time to time ourselves. The Trust, as I have said, has some expertise in-house; they also have recourse, if they need it, to external advice; and both we in our proposals and the Trust will have to exercise judgment. That is part, it seems to me, of what these jobs are about. Do we need to be flexible? Of course we do. I believe very strongly that in the matter of efficiencies you do not want a single, salami-sliced percentage of targets across the BBC. There is an enormous difference between what one part of this organisation can achieve in efficiencies and another part. We are currently in a three-year programme of taking around 8½ per cent a year, each year, out of some of our overhead departments—the corporate centre of the BBC. We cannot keep up that rate. Many hundreds of people have left the corporate centre. I think that was the right thing to do. It is a much smaller centre to the BBC than it used to be—less bureaucracy, if you like—but we cannot carry on at that rate. We need a lot of flexibility; we also need to learn as we go along. We need to learn from our successes and from our failures. Let me turn to BBC Jam. I should first be clear that the decision of the BBC Trust to suspend BBC Jam was one that I agreed with, and indeed recommended. The reality was that the European Commission was on the very point of opening up a formal procedure, looking at Jam: a process that would have potentially lasted a number of years and would almost certainly have led to suspension in any event. Moreover, both the Executive Board and the Trust had come to the conclusion that the way in which Jam had been given its consent by the secretary of state under the old system had not won the confidence of the rest of the industry. As a result, the service had been the subject of constant complaint and review throughout its life. It was subject to a very complex consent. In a sense, there were two possible paths in front of BBC Jam, one of which was a process in Europe which could have lasted a very long time, and still might not have achieved consent and support for the service. The other was to use the new system, with a very clear market impact assessment done by Ofcom and the new process of the public value test, to take the BBC's formal learning proposition and debate it publicly, with public consultation, consultation with the rest of the industry and, using this new, much more transparent system, to try to build support around the proposition. The other thing to say is that BBC Jam emerged as an idea in the late 1990s and went through its consent process with the secretary of state in the early years of this decade. The reality is that in many ways the consent rather froze BBC Jam in aspic, because the nature of the consent was that you had to do exactly what was there. I believe that we were doing that. I am not sure that the complaints against it had merit. In my view, however, we need a proposition which can be developed and innovated over time.

  Q415  Baroness Thornton: So you are going to do that?

  Mr Thompson: I believe that the BBC, playing the right role—a complementary role—in supporting formal education in this country, supporting students, parents and teachers with the educational mission of this country, is incredibly important; but it needs to be done in a way, if it can be, which is complementary to what is provided by the market.

  Q416  Lord Hastings of Scarisbrick: Sir Michael Lyons implied fairly heavily that the Trust is quite significantly dependent on the executive for advice, particularly on strategy and future process. Could you tell us, practically, do you attend every meeting of the Trust? If you do, do you attend alone or do others attend with you? Do you attend with members of the Executive Board and do you attend also with, as it were, your officials?

  Mr Thompson: First, I want to distinguish. The Trust expects the management of the BBC to make proposals to them. That is the nature of the relationship. With proposals of any significant scale at all—I am not talking about major strategies but a significant proposition about, for example, something that our commercial arm might do—the Trust will seek independent advice, either from its own experts or externally. The Trust now always relies, for decisions of any scale, on independent advice which has nothing to do with the management and which, characteristically, the management will not seek to see and will not see. I am at the disposal of the BBC Trust. I attend meetings whenever I am invited. That, by the way, means that I attend some of some meetings. Typically, I would attend a significant part of their monthly meeting, but there will also be significant parts of that meeting at which I and the rest of the management are not present. Characteristically, if other executive directors of the BBC are in the room, I will be in the room as well; but typically it is very practical, if we are going to discuss a particular topic which relates to one part of the BBC—our commercial operations, our news operation—then the appropriate director will be there. Typically, the Finance Director, the Chief Operating Officer and the Deputy Director-General will be present when I am present. In terms of the relationship between Trustees and the non-executive directors, typically these are informal; but, in my view, to get this system to work well—and I think that we have got off to a good start—it is important that there is regular independent contact between non-executive directors and Trustees, and that has been happening.

  Q417  Lord Hastings of Scarisbrick: Is that regular independent contact between the two boards an informal contact? I recall that in previous years there used to be lobbying sometimes between one group of executives and the governors, and the other way round. Although you may not attend every part of every meeting, is your advice sought about the agenda of every part of a meeting?

  Mr Thompson: No.

  Q418  Lord Hastings of Scarisbrick: Do the Trust—both ways round, between the executives and the Trust—seek to influence the decisions of the whole of the board, of either board?

  Mr Thompson: First, on the matter of agendas, the Trust agendas are absolutely a matter for the Trust. Although I may be consulted in terms of the practicalities of who turns up when and the sensible order in which to take items, to be very clear, they set out their own agenda and it is fundamentally a matter for them. The agenda of the Executive Board is a matter for me. In terms of influencing Trust decisions, the characteristic process is for the Executive Board to come to a conclusion about a particular project or strategy and then to put that proposal to the Trust. Are there conversations around that? Yes, there are. However, it is a very different world than the one even a few years ago, where a very large amount of business was done, as it were, offline. It has now become more formal and more transparent, and both the proceedings of the Executive Board and the proceedings of the Trust are made public.

  Chairman: What are the meetings you are not there for? Do you know that? When are you excluded?

  Q419  Baroness Thornton: He is not admitting to anything!

  Mr Thompson: For the reasons that your questions suggests, I am not able to give you a complete answer on this, but—


 
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